Anew Recruit
Direct message the job poster from Anew Recruit
This is one of the most compelling VP of Marketing roles in the SaaS market today.
You will own the entire marketing function at a fast-growing, PE-backed SaaS company led by an exceptional CEO with prior exits and supported by a high-IQ, collaborative executive team.
Marketing is entering a transformation phase: the company has strong product‑market fit, a powerful inbound engine, and a strategic new product launch planned for 2027. Now they need a modern, strategic, hands‑on VP of Marketing to elevate positioning, build PMM from the ground up, launch outbound + ABM motions, and scale a high‑performance team.
If you’re a discovery‑driven, strategic, and deeply hands‑on SaaS leader who loves building, simplifying, and scaling — this is a
career‑defining opportunity
with real ownership, influence, and visibility.
About the Company Our client is a
fast‑growing, PE‑backed SaaS company
that builds mission‑critical workflow technology used by global marketing, creative, and enterprise teams.
Why candidates love this company
Exceptional, tight‑knit leadership team with high EQ and true accountability
CEO with successful exits and a strong operating track record
Top‑tier private equity backing
Strong product, engineering, and inbound engine already in place
Beautiful office space and an A‑player culture
High‑trust, high‑ownership environment where talented leaders thrive
What You Will Do Strategic Leadership
Lead and transform the marketing organization through a key growth phase.
Conduct a 360° assessment of team, talent, process, funnel, ICP, and structure.
Build a high‑performance culture grounded in accountability, clarity, and execution.
Own positioning, messaging, segmentation, and competitive narrative.
Build PMM as a strategic function partnering closely with Product & Engineering.
Support the multi‑year roadmap toward a major 2027 product launch.
Demand Generation, ABM & Pipeline
Build outbound + ABM motions from scratch using a lean, resourceful approach.
Develop integrated GTM plays aligned tightly with Sales.
Improve CAC payback, funnel efficiency, and pipeline quality through disciplined experimentation.
Brand & Market Awareness
Elevate and unify the brand narrative across all touchpoints.
Strengthen awareness through differentiated, multi‑channel campaigns.
Marketing Operations & Analytics
Own the multimillion‑dollar budget and operational rhythm.
Build scalable processes for analytics, attribution, forecasting, and reporting.
Executive & Cross‑Functional Leadership
Partner closely with Sales, Product, RevOps, and CS to drive a unified GTM motion.
Represent Marketing at the executive table and with the board.
What you will need You are a sophisticated SaaS marketing leader with a passion for building and transforming marketing functions.
You bring
8–10+ years
of progressive B2B SaaS marketing leadership
Strong foundation in product marketing, positioning, segmentation, and ICP
Deep experience with ABM, outbound, and integrated Sales + Marketing GTM
Experience scaling in the
$10M–$100M ARR
range
Strong analytical ability — CAC payback, funnel analysis, pipeline modeling
Experience presenting to a board and aligning executives around marketing strategy
High EQ, calm communication style, curiosity, and collaborative leadership
Ability to attract and hire exceptional talent
Comfort operating hands‑on with a small team and scaling responsibly
Seniority Level Director
Employment Type Full‑time
Job Function Marketing and Information Technology
Industries Software Development and Technology, Information and Media
#J-18808-Ljbffr
This is one of the most compelling VP of Marketing roles in the SaaS market today.
You will own the entire marketing function at a fast-growing, PE-backed SaaS company led by an exceptional CEO with prior exits and supported by a high-IQ, collaborative executive team.
Marketing is entering a transformation phase: the company has strong product‑market fit, a powerful inbound engine, and a strategic new product launch planned for 2027. Now they need a modern, strategic, hands‑on VP of Marketing to elevate positioning, build PMM from the ground up, launch outbound + ABM motions, and scale a high‑performance team.
If you’re a discovery‑driven, strategic, and deeply hands‑on SaaS leader who loves building, simplifying, and scaling — this is a
career‑defining opportunity
with real ownership, influence, and visibility.
About the Company Our client is a
fast‑growing, PE‑backed SaaS company
that builds mission‑critical workflow technology used by global marketing, creative, and enterprise teams.
Why candidates love this company
Exceptional, tight‑knit leadership team with high EQ and true accountability
CEO with successful exits and a strong operating track record
Top‑tier private equity backing
Strong product, engineering, and inbound engine already in place
Beautiful office space and an A‑player culture
High‑trust, high‑ownership environment where talented leaders thrive
What You Will Do Strategic Leadership
Lead and transform the marketing organization through a key growth phase.
Conduct a 360° assessment of team, talent, process, funnel, ICP, and structure.
Build a high‑performance culture grounded in accountability, clarity, and execution.
Own positioning, messaging, segmentation, and competitive narrative.
Build PMM as a strategic function partnering closely with Product & Engineering.
Support the multi‑year roadmap toward a major 2027 product launch.
Demand Generation, ABM & Pipeline
Build outbound + ABM motions from scratch using a lean, resourceful approach.
Develop integrated GTM plays aligned tightly with Sales.
Improve CAC payback, funnel efficiency, and pipeline quality through disciplined experimentation.
Brand & Market Awareness
Elevate and unify the brand narrative across all touchpoints.
Strengthen awareness through differentiated, multi‑channel campaigns.
Marketing Operations & Analytics
Own the multimillion‑dollar budget and operational rhythm.
Build scalable processes for analytics, attribution, forecasting, and reporting.
Executive & Cross‑Functional Leadership
Partner closely with Sales, Product, RevOps, and CS to drive a unified GTM motion.
Represent Marketing at the executive table and with the board.
What you will need You are a sophisticated SaaS marketing leader with a passion for building and transforming marketing functions.
You bring
8–10+ years
of progressive B2B SaaS marketing leadership
Strong foundation in product marketing, positioning, segmentation, and ICP
Deep experience with ABM, outbound, and integrated Sales + Marketing GTM
Experience scaling in the
$10M–$100M ARR
range
Strong analytical ability — CAC payback, funnel analysis, pipeline modeling
Experience presenting to a board and aligning executives around marketing strategy
High EQ, calm communication style, curiosity, and collaborative leadership
Ability to attract and hire exceptional talent
Comfort operating hands‑on with a small team and scaling responsibly
Seniority Level Director
Employment Type Full‑time
Job Function Marketing and Information Technology
Industries Software Development and Technology, Information and Media
#J-18808-Ljbffr