Wallman Unlimited Company
Founding Marketing and Growth Lead
Wallman Unlimited Company, Boston, Massachusetts, us, 02298
Our client, an early‑stage healthcare startup, is seeking a Founding Marketing & Growth professional to build and scale their direct‑to‑consumer business from the ground up. This is a rare opportunity to join as the first full‑time marketing hire, working directly with the CEO and a fractional marketing team to shape growth strategy, execute campaigns, and define the patient experience.
About the Role This is a hands‑on, high‑impact role that spans marketing, growth, partnerships, and customer experience. Youll take ownership of driving patient acquisition, retention, and engagement while building scalable systems for growth and collaboration with healthcare partners.
Were looking for a creative, analytical, and relentless problem‑solver who thrives in fast‑paced startup environments, loves experimentation, and isnt afraid to roll up their sleeves.
What You'll Do
Develop and execute SEO / GEO strategies to drive inbound traffic
Manage and grow organic social media channels with engaging content (video + static)
Create high‑performing paid social ad content and collaborate on campaign optimization
Build referral, email, and lifecycle marketing programs to improve retention
Automate outreach to influencers and partners to scale creative content and collaborations
Support healthcare provider partnerships to drive patient referrals and new partner acquisition
Design and A / B test landing pages to improve conversion rates
Use AI tools to enhance content generation, workflows, and automation
Continuously ideate, test, and iterate on new customer acquisition strategies
Who You Are
2+ years in full‑stack marketing, ideally in a high‑growth or early‑stage startup
Experience in healthcare, wellness, or consumer tech (B2C) preferred
Proven ability to deliver high‑quality work quickly and creatively
Strong storytelling, content creation, and communication skills
Data‑driven mindset with comfort in analytics, dashboards, and experimentation
A self‑starter who thrives on autonomy and takes ownership from concept to execution
Fearless, resourceful, and energized by the challenge of building from 0 & 1
Bonus Points
Experience scaling a B2C product from 0 to 1
Background in health & wellness
Previous founder or high‑growth startup experience
Why Join
Build from scratch : Massive ownership and freedom to shape long‑term growth strategy
Endless experimentation : Test bold ideas, learn fast, and scale what works
Meaningful impact : Help patients access the care and treatment they need
#J-18808-Ljbffr
About the Role This is a hands‑on, high‑impact role that spans marketing, growth, partnerships, and customer experience. Youll take ownership of driving patient acquisition, retention, and engagement while building scalable systems for growth and collaboration with healthcare partners.
Were looking for a creative, analytical, and relentless problem‑solver who thrives in fast‑paced startup environments, loves experimentation, and isnt afraid to roll up their sleeves.
What You'll Do
Develop and execute SEO / GEO strategies to drive inbound traffic
Manage and grow organic social media channels with engaging content (video + static)
Create high‑performing paid social ad content and collaborate on campaign optimization
Build referral, email, and lifecycle marketing programs to improve retention
Automate outreach to influencers and partners to scale creative content and collaborations
Support healthcare provider partnerships to drive patient referrals and new partner acquisition
Design and A / B test landing pages to improve conversion rates
Use AI tools to enhance content generation, workflows, and automation
Continuously ideate, test, and iterate on new customer acquisition strategies
Who You Are
2+ years in full‑stack marketing, ideally in a high‑growth or early‑stage startup
Experience in healthcare, wellness, or consumer tech (B2C) preferred
Proven ability to deliver high‑quality work quickly and creatively
Strong storytelling, content creation, and communication skills
Data‑driven mindset with comfort in analytics, dashboards, and experimentation
A self‑starter who thrives on autonomy and takes ownership from concept to execution
Fearless, resourceful, and energized by the challenge of building from 0 & 1
Bonus Points
Experience scaling a B2C product from 0 to 1
Background in health & wellness
Previous founder or high‑growth startup experience
Why Join
Build from scratch : Massive ownership and freedom to shape long‑term growth strategy
Endless experimentation : Test bold ideas, learn fast, and scale what works
Meaningful impact : Help patients access the care and treatment they need
#J-18808-Ljbffr