Resiliency LLC
Head of B2B Marketing - SaaS, start up high tech, Campaigns
Resiliency LLC, Austin, Texas, us, 78716
Head of B2B Marketing - SaaS, Start-up High Tech, Campaigns
Join to apply for the
Head of B2B Marketing - SaaS, Start-up High Tech, Campaigns
role at
Resiliency LLC
What they want
Recent 1‑3 years in a high‑growth B2B SaaS startup
Experience running SMB demand gen campaigns
Sales‑led GTM experience (supporting SDRs/AEs)
Strong metrics orientation (pipeline, CAC, conversion rates)
Clear communicator with strong executive presence
Stable career history
What they don't want
Product marketing
Brand/creative
B2C
Global‑only experience
Long sales cycles (schools, gov, enterprise)
The Role As Head of Marketing you will build and scale Torch Dental’s marketing function, owning both strategy and execution across key areas such as demand generation, campaign execution, content development, and brand storytelling. Reporting to the SVP Sales, you’ll partner closely with sales, product, and leadership to design a high‑performance engine that fuels revenue growth, deepens brand resonance, and sharpens Torch Dental’s go‑to‑market strategy.
This is a player‑coach role where you’ll roll up your sleeves to ship campaigns, guide team members, and optimize the full‑funnel marketing lifecycle. You’ll play a key role in defining Torch Dental’s position in the market by leading messaging, content, and demand generation efforts that convert prospects into customer advocates.
This role is designed for a builder who thrives with both structure and autonomy. You’ll inherit a foundational set of brand assets, messaging frameworks, performance baselines, and marketing infrastructure to accelerate your ramp. You’ll inherit a strong starting point and have full autonomy to shape and scale the function based on business needs.
You’ll work directly with the SVP of Sales and cross‑functional leaders to gain deep context on our product roadmap, sales motion, customer segments, and strategic priorities. In your first 30‑60 days, we’ll focus on:
Immersing you in the core supply ordering product and our customer acquisition strategy
Equipping you with context on our segmentation and lead scoring models
Bringing you into go‑to‑market strategizing for our newest product, an AI‑powered Claims Assist tool
Aligning on key growth metrics, budgets, and available resources
As the team grows you’ll have the opportunity to shape not just Torch Dental’s marketing strategy, but also its internal marketing career paths, training frameworks, and systems for scale.
Skills
5–8 years of professional experience, with 5+ years in B2B Marketing
2+ years of people management experience
Experience in Series A/B software companies targeting small businesses (e.g., dental, medical, legal, finance, fitness, skilled trades, or hospitality verticals)
Track record of success owning demand gen and campaign strategy in high‑growth environments
Fluency across digital and traditional marketing channels including paid media, email, content, nurture and outbound
Strong storytelling instincts and ability to create customer‑centric content across the funnel
Data‑driven decision‑making orientation, with familiarity in attribution, funnel metrics and marketing automation tools
Hands‑on experience building from the ground up through channel testing, budgeting, vendor selection, and marketing ops
Comfort working cross‑functionally with sales, customer success, revenue operations, product, and engineering teams
Confident operator with a bias for ownership and follow‑through
Seniority Level Not Applicable
Employment Type Full‑time
Job Function Business Development
Industry Internet Marketplace Platforms
Location Austin, TX
Referrals increase your chances of interviewing at Resiliency LLC by 2x
#J-18808-Ljbffr
Head of B2B Marketing - SaaS, Start-up High Tech, Campaigns
role at
Resiliency LLC
What they want
Recent 1‑3 years in a high‑growth B2B SaaS startup
Experience running SMB demand gen campaigns
Sales‑led GTM experience (supporting SDRs/AEs)
Strong metrics orientation (pipeline, CAC, conversion rates)
Clear communicator with strong executive presence
Stable career history
What they don't want
Product marketing
Brand/creative
B2C
Global‑only experience
Long sales cycles (schools, gov, enterprise)
The Role As Head of Marketing you will build and scale Torch Dental’s marketing function, owning both strategy and execution across key areas such as demand generation, campaign execution, content development, and brand storytelling. Reporting to the SVP Sales, you’ll partner closely with sales, product, and leadership to design a high‑performance engine that fuels revenue growth, deepens brand resonance, and sharpens Torch Dental’s go‑to‑market strategy.
This is a player‑coach role where you’ll roll up your sleeves to ship campaigns, guide team members, and optimize the full‑funnel marketing lifecycle. You’ll play a key role in defining Torch Dental’s position in the market by leading messaging, content, and demand generation efforts that convert prospects into customer advocates.
This role is designed for a builder who thrives with both structure and autonomy. You’ll inherit a foundational set of brand assets, messaging frameworks, performance baselines, and marketing infrastructure to accelerate your ramp. You’ll inherit a strong starting point and have full autonomy to shape and scale the function based on business needs.
You’ll work directly with the SVP of Sales and cross‑functional leaders to gain deep context on our product roadmap, sales motion, customer segments, and strategic priorities. In your first 30‑60 days, we’ll focus on:
Immersing you in the core supply ordering product and our customer acquisition strategy
Equipping you with context on our segmentation and lead scoring models
Bringing you into go‑to‑market strategizing for our newest product, an AI‑powered Claims Assist tool
Aligning on key growth metrics, budgets, and available resources
As the team grows you’ll have the opportunity to shape not just Torch Dental’s marketing strategy, but also its internal marketing career paths, training frameworks, and systems for scale.
Skills
5–8 years of professional experience, with 5+ years in B2B Marketing
2+ years of people management experience
Experience in Series A/B software companies targeting small businesses (e.g., dental, medical, legal, finance, fitness, skilled trades, or hospitality verticals)
Track record of success owning demand gen and campaign strategy in high‑growth environments
Fluency across digital and traditional marketing channels including paid media, email, content, nurture and outbound
Strong storytelling instincts and ability to create customer‑centric content across the funnel
Data‑driven decision‑making orientation, with familiarity in attribution, funnel metrics and marketing automation tools
Hands‑on experience building from the ground up through channel testing, budgeting, vendor selection, and marketing ops
Comfort working cross‑functionally with sales, customer success, revenue operations, product, and engineering teams
Confident operator with a bias for ownership and follow‑through
Seniority Level Not Applicable
Employment Type Full‑time
Job Function Business Development
Industry Internet Marketplace Platforms
Location Austin, TX
Referrals increase your chances of interviewing at Resiliency LLC by 2x
#J-18808-Ljbffr