Activate Talent
39908194352- Meta Media Buyer ( Affiliate Industry )
Activate Talent, Buffalo, New York, United States, 14266
Meta Media Buyer Affiliate Marketing
Employment Type
Full-Time / Remote
Industry Affiliate Marketing / Performance Marketing / DTC
About the Role We're seeking a high-performance Meta Media Buyer with deep experience in affiliate marketing and high-volume ad buying. This role is ideal for someone who thrives on data, moves fast, and knows what it takes to profitably scale offers with $10K+ / day in ad spend.
You’ll take full ownership of campaign architecture, creative testing, and optimization strategies to consistently drive results across Meta platforms (Facebook + Instagram).
Key Responsibilities
Manage and scale Meta Ads campaigns (Facebook & Instagram) with daily budgets of $10K+ per offer
Build and launch full-funnel media strategies optimized for conversions (UGC ads, advertorials, lead gen, ecommerce)
Run systematic creative testing frameworks and identify winning combinations of hooks, copy, formats, and landing pages
Work closely with affiliate and funnel teams to align creatives, pre-sells, and checkout flows for maximum CVR and ROAS
Track performance daily across metrics like CTR, CPM, ROAS, CPA, AOV, LTV using platforms like Triple Whale, RedTrack, and Meta Ads Manager
Stay ahead of platform changes, creative trends, and compliance shiftspivoting strategies as needed
Implement and troubleshoot CAPI, pixel setups, and UTM tracking for full-funnel attribution
Optimize based on performance data and deliver weekly reporting on campaign outcomes and scaling opportunities
Nice to Have
Experience working with affiliate networks, CPA / CPL models, and high-volume landing page funnels
Familiarity with native ad compliance and white / gray hat scaling strategies
Ability to provide creative briefs and collaborate with editors, copywriters, and designers
Experience testing across new Meta placements (Reels, Advantage+ Shopping, Instant Forms)
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Industry Affiliate Marketing / Performance Marketing / DTC
About the Role We're seeking a high-performance Meta Media Buyer with deep experience in affiliate marketing and high-volume ad buying. This role is ideal for someone who thrives on data, moves fast, and knows what it takes to profitably scale offers with $10K+ / day in ad spend.
You’ll take full ownership of campaign architecture, creative testing, and optimization strategies to consistently drive results across Meta platforms (Facebook + Instagram).
Key Responsibilities
Manage and scale Meta Ads campaigns (Facebook & Instagram) with daily budgets of $10K+ per offer
Build and launch full-funnel media strategies optimized for conversions (UGC ads, advertorials, lead gen, ecommerce)
Run systematic creative testing frameworks and identify winning combinations of hooks, copy, formats, and landing pages
Work closely with affiliate and funnel teams to align creatives, pre-sells, and checkout flows for maximum CVR and ROAS
Track performance daily across metrics like CTR, CPM, ROAS, CPA, AOV, LTV using platforms like Triple Whale, RedTrack, and Meta Ads Manager
Stay ahead of platform changes, creative trends, and compliance shiftspivoting strategies as needed
Implement and troubleshoot CAPI, pixel setups, and UTM tracking for full-funnel attribution
Optimize based on performance data and deliver weekly reporting on campaign outcomes and scaling opportunities
Nice to Have
Experience working with affiliate networks, CPA / CPL models, and high-volume landing page funnels
Familiarity with native ad compliance and white / gray hat scaling strategies
Ability to provide creative briefs and collaborate with editors, copywriters, and designers
Experience testing across new Meta placements (Reels, Advantage+ Shopping, Instant Forms)
#J-18808-Ljbffr