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Company Description
Nearmap is unique. A global technology company with incredible people; a market‑leader with energy and spirit. Nearmap was named as one of the world’s 10 Most Innovative Companies by Fast Company magazine – and we are growing!
What we do We provide easy, instant access to high-resolution aerial imagery, city‑scale 3D content, AI datasets and integrated geospatial tools, with wide‑scale coverage across the USA, Canada, Australia and New Zealand. At the core of it, we are a location content company, a visual analytics company, and a software as a service company. Innovation is weaved into our DNA.
Job Description Nearmap is seeking an experienced and strategic Vice President of Global Growth Marketing to lead the organization’s demand generation and revenue growth strategy. Operating at a senior leadership level, this role is responsible for developing and executing a scalable growth marketing framework that directly contributes to company‑wide business outcomes.
The Vice President will participate in enterprise‑level strategic planning and decision making, demonstrating mastery of marketing and growth strategy and how it fits within Nearmap’s overall business and competitive environment. As a key member of the Marketing leadership team, this individual will translate Nearmap’s corporate objectives into actionable marketing plans, ensuring clear alignment across Marketing, Sales, RevOps, and Product functions.
This leader will guide multiple integrated teams through subordinate managers, fostering operational discipline and measurable performance. The role requires sound judgment in resource allocation, investment prioritization, and long‑term planning that drives sustainable business growth.
Key Responsibilities: Strategic Leadership & Business Alignment
Define and own the global growth and demand marketing strategy aligned to revenue and pipeline goals
Participate with senior leadership in enterprise‑wide planning, influencing multi‑year business strategies and investment priorities
Build, mentor, and empower high‑performing teams across campaign management, ABM, digital marketing, and marketing operations
Make final decisions on functional strategy and implementation to ensure operational effectiveness and organizational alignment
Demonstrate sound judgment in long‑term planning, resource allocation, and market prioritization to drive sustainable business growth
Revenue Growth and Pipeline Contribution
Own marketing’s contribution to Sales Qualified Pipeline and revenue targets with full accountability for measurable outcomes
Drive Sales Accepted Lead generation focused on quality, conversion, and sales partnership · Translate overall business strategy into actionable marketing frameworks that accelerate pipeline velocity and expand into high‑value markets
Develop scalable forecasting, attribution, and ROI models that clearly demonstrate marketing’s business impact
Address complex and ambiguous challenges by designing new methodologies, performance criteria, and scalable approaches that advance organizational growth
Campaign Management
Lead integrated, data‑driven campaigns that scale awareness, engagement, and conversion across all digital and offline channels · Oversee the digital strategy, ensuring campaigns are optimized for reach, engagement, and conversion throughout the buyer journey
Partner with Product Marketing, Content, and Sales Enablement to ensure campaigns are differentiated, targeted, and sales‑ready
Collaborate with RevOps and Marketing Operations to optimise MarTech systems such as Marketo, Salesforce, and Apollo, ensuring data accuracy and operational rigor
Operate with a deep analytical mindset, applying insight and continuous optimisation to improve ROI, funnel visibility, and campaign efficiency
Cross‑Functional Collaboration and Leadership Impact
Build consensus across diverse stakeholder groups and influence at the highest organisational levels to achieve unified go‑to‑market outcomes
Partner with Finance, RevOps, and Executive leadership on performance reporting, budget management, and strategic investment planning
Direct multiple functional teams through subordinate leaders, ensuring strategic alignment, executional excellence, and budget stewardship
Lead through influence to foster operational alignment and excellence across Marketing and adjacent GTM functions
Experience:
10 or more years of progressive B2B marketing experience, including at least 5 years leading growth or demand generation in a SaaS or high‑growth technology environment
Proven record of building and leading high‑performing marketing organisations that deliver measurable pipeline and revenue impact
Demonstrated experience driving marketing and sales alignment, pipeline acceleration, and campaign effectiveness
Deep expertise across campaign management, ABM, marketing operations, and digital channels
Prior success managing large‑scale budgets and influencing multi‑year business planning at the executive level
Skills:
Advanced knowledge of marketing and sales technology ecosystems including Marketo, Salesforce, ABM platforms, and analytics tools
Strong analytical and financial acumen with expertise in pipeline forecasting, attribution, and ROI modelling
Ability to develop and operationalise scalable marketing frameworks, processes, and evaluation methodologies
Exceptional communication and stakeholder management skills, with the ability to influence senior leadership and cross‑functional peers
Strategic thinker with deep operational discipline, capable of turning vision into measurable results
Strategic, data‑driven, and outcomes‑focused with a strong bias for execution
Collaborative and persuasive leader who thrives on cross‑functional partnership and team empowerment
Confident decision‑maker with sound judgement and the ability to navigate complex or ambiguous challenges
Innovative problem‑solver who drives improvement through creativity and rigor
Inspires trust and accountability while fostering a culture of excellence and continuous growth
Qualifications
Bachelor’s degree in Marketing, Business, Communications, or a related field required
Master’s degree (MBA or equivalent) preferred
Additional Information Why you’ll love working at Nearmap:
We move fast and work smart; often wearing multiple hats. We adapted to remote working with ease and are continually looking at ways to improve. We’re proud of our inclusive, supportive culture, and maintain a safe environment where everyone feels a sense of belonging and can be themselves.
At Nearmap, you can chart your own career path and see where our journey together might take you. With complex and fascinating work to challenge and inspire you, you might be surprised by the opportunities you discover. We’ve got so much more to share—come and explore with us!
Nearmap does not accept unsolicited resumes from recruitment agencies and search firms. Please do not email or send unsolicited resumes to any Nearmap employee, location or address. Nearmap is not responsible for any fees related to unsolicited resumes.
#J-18808-Ljbffr
What we do We provide easy, instant access to high-resolution aerial imagery, city‑scale 3D content, AI datasets and integrated geospatial tools, with wide‑scale coverage across the USA, Canada, Australia and New Zealand. At the core of it, we are a location content company, a visual analytics company, and a software as a service company. Innovation is weaved into our DNA.
Job Description Nearmap is seeking an experienced and strategic Vice President of Global Growth Marketing to lead the organization’s demand generation and revenue growth strategy. Operating at a senior leadership level, this role is responsible for developing and executing a scalable growth marketing framework that directly contributes to company‑wide business outcomes.
The Vice President will participate in enterprise‑level strategic planning and decision making, demonstrating mastery of marketing and growth strategy and how it fits within Nearmap’s overall business and competitive environment. As a key member of the Marketing leadership team, this individual will translate Nearmap’s corporate objectives into actionable marketing plans, ensuring clear alignment across Marketing, Sales, RevOps, and Product functions.
This leader will guide multiple integrated teams through subordinate managers, fostering operational discipline and measurable performance. The role requires sound judgment in resource allocation, investment prioritization, and long‑term planning that drives sustainable business growth.
Key Responsibilities: Strategic Leadership & Business Alignment
Define and own the global growth and demand marketing strategy aligned to revenue and pipeline goals
Participate with senior leadership in enterprise‑wide planning, influencing multi‑year business strategies and investment priorities
Build, mentor, and empower high‑performing teams across campaign management, ABM, digital marketing, and marketing operations
Make final decisions on functional strategy and implementation to ensure operational effectiveness and organizational alignment
Demonstrate sound judgment in long‑term planning, resource allocation, and market prioritization to drive sustainable business growth
Revenue Growth and Pipeline Contribution
Own marketing’s contribution to Sales Qualified Pipeline and revenue targets with full accountability for measurable outcomes
Drive Sales Accepted Lead generation focused on quality, conversion, and sales partnership · Translate overall business strategy into actionable marketing frameworks that accelerate pipeline velocity and expand into high‑value markets
Develop scalable forecasting, attribution, and ROI models that clearly demonstrate marketing’s business impact
Address complex and ambiguous challenges by designing new methodologies, performance criteria, and scalable approaches that advance organizational growth
Campaign Management
Lead integrated, data‑driven campaigns that scale awareness, engagement, and conversion across all digital and offline channels · Oversee the digital strategy, ensuring campaigns are optimized for reach, engagement, and conversion throughout the buyer journey
Partner with Product Marketing, Content, and Sales Enablement to ensure campaigns are differentiated, targeted, and sales‑ready
Collaborate with RevOps and Marketing Operations to optimise MarTech systems such as Marketo, Salesforce, and Apollo, ensuring data accuracy and operational rigor
Operate with a deep analytical mindset, applying insight and continuous optimisation to improve ROI, funnel visibility, and campaign efficiency
Cross‑Functional Collaboration and Leadership Impact
Build consensus across diverse stakeholder groups and influence at the highest organisational levels to achieve unified go‑to‑market outcomes
Partner with Finance, RevOps, and Executive leadership on performance reporting, budget management, and strategic investment planning
Direct multiple functional teams through subordinate leaders, ensuring strategic alignment, executional excellence, and budget stewardship
Lead through influence to foster operational alignment and excellence across Marketing and adjacent GTM functions
Experience:
10 or more years of progressive B2B marketing experience, including at least 5 years leading growth or demand generation in a SaaS or high‑growth technology environment
Proven record of building and leading high‑performing marketing organisations that deliver measurable pipeline and revenue impact
Demonstrated experience driving marketing and sales alignment, pipeline acceleration, and campaign effectiveness
Deep expertise across campaign management, ABM, marketing operations, and digital channels
Prior success managing large‑scale budgets and influencing multi‑year business planning at the executive level
Skills:
Advanced knowledge of marketing and sales technology ecosystems including Marketo, Salesforce, ABM platforms, and analytics tools
Strong analytical and financial acumen with expertise in pipeline forecasting, attribution, and ROI modelling
Ability to develop and operationalise scalable marketing frameworks, processes, and evaluation methodologies
Exceptional communication and stakeholder management skills, with the ability to influence senior leadership and cross‑functional peers
Strategic thinker with deep operational discipline, capable of turning vision into measurable results
Strategic, data‑driven, and outcomes‑focused with a strong bias for execution
Collaborative and persuasive leader who thrives on cross‑functional partnership and team empowerment
Confident decision‑maker with sound judgement and the ability to navigate complex or ambiguous challenges
Innovative problem‑solver who drives improvement through creativity and rigor
Inspires trust and accountability while fostering a culture of excellence and continuous growth
Qualifications
Bachelor’s degree in Marketing, Business, Communications, or a related field required
Master’s degree (MBA or equivalent) preferred
Additional Information Why you’ll love working at Nearmap:
We move fast and work smart; often wearing multiple hats. We adapted to remote working with ease and are continually looking at ways to improve. We’re proud of our inclusive, supportive culture, and maintain a safe environment where everyone feels a sense of belonging and can be themselves.
At Nearmap, you can chart your own career path and see where our journey together might take you. With complex and fascinating work to challenge and inspire you, you might be surprised by the opportunities you discover. We’ve got so much more to share—come and explore with us!
Nearmap does not accept unsolicited resumes from recruitment agencies and search firms. Please do not email or send unsolicited resumes to any Nearmap employee, location or address. Nearmap is not responsible for any fees related to unsolicited resumes.
#J-18808-Ljbffr