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#twiceasnice Recruiting

Social Media Specialist (retail/D2C brand social media marketing exp. req.)

#twiceasnice Recruiting, Manhasset, New York, United States, 11030

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Social Media Specialist (retail/D2C brand social media marketing exp. req.) Location:

Long Island, NY near Manhasset (1 block away from LIRR stop)

Salary:

$70,000 - 90,000 + Performance Bonus

Benefits:

Optional Health Insurance Plan, Holidays, PTO + Sick Days

Job Type:

Full-Time; Hybrid - 2 days WFH/week

Typical Hours:

Monday-Friday, 40 hours/week

Start Date:

ASAP

Role Description:

Our client, a locally owned luxury retailer, is looking for a Social Media Specialist to join their team on Long Island near Manhasset, NY - a convenient ride from Manhattan, and located 1 block away from LIRR stop. You’ll play a key role in transitioning their marketing efforts in-house – developing and executing creative social strategies that elevate brand visibility, strengthen customer engagement, and drive D2C growth. You’ll build and manage strategic content calendars across Instagram, TikTok, Facebook, and YouTube, creating visually compelling, on-brand content that captures the luxury lifestyle. You’ll collaborate with creative, eCommerce, and merchandising teams to ensure social content aligns with product launches, promotions, and overall business goals. This is a highly visible role where your creativity and execution will directly impact brand growth and customer connection.

Responsibilities

Build and manage content calendar across key social platforms

Lead daily community engagement and conversation across channels

Create and publish engaging posts, stories, reels, and video content

Track, analyze, and report on performance metrics; optimize content based on insights

Collaborate with internal teams to gather content and align messaging

Stay ahead of trends in luxury, retail, and social media to keep content fresh and relevant

Qualifications

3+ years of social media management for retail or D2C product brand experience required

Strong writing and creative skills for social media content required

Proficiency with Canva or Adobe Creative Suite required

Familiarity with Later, Buffer, or similar scheduling tools required

Experience with social analytics tools such as Zoho, native insights, or Google Analytics required

Seniority Level Mid-Senior level

Employment Type Full-time

Job Function Marketing

Industries Retail Luxury Goods and Jewelry

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