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Confidential

Vice President Marketing

Confidential, New York, New York, us, 10261

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We are seeking a dynamic and visionary leader to spearhead our Sales and Marketing strategy, driving revenue growth and brand excellence across all channels. As VP of Sales & Marketing, you will play a pivotal role in shaping our market presence, expanding our footprint, and building high-performing teams that deliver exceptional results. This is an opportunity to lead transformative initiatives that position our brand as an industry leader while ensuring sustainable profitability.

Key Responsibilities

Develop and execute integrated sales and marketing strategies aligned with organizational growth objectives and brand vision.

Oversee all marketing and sales operations, including digital campaigns, advertising, public relations, social media, experiential marketing, and direct sales initiatives.

Analyze market trends, customer insights, and competitive landscapes to identify opportunities and mitigate risks.

Revenue Growth & Business Development

Drive top‑line revenue through innovative sales strategies, partnerships, and channel development.

Establish performance metrics and implement data‑driven approaches to maximize ROI across all marketing and sales activities.

Collaborate with leadership to set ambitious revenue targets and deliver consistent growth.

Brand Development & Market Positioning

Champion the evolution of our brand identity, ensuring consistent messaging and positioning across all platforms.

Lead brand refresh initiatives and maintain adherence to branding guidelines for a cohesive customer experience.

Expansion & New Location Development

Partner with development teams to identify and evaluate high‑potential new locations.

Execute go‑to‑market strategies for openings, including pre‑launch campaigns, community engagement, and grand opening events.

Culture & Internal Communications

Create programs that reinforce company culture and values, fostering engagement and alignment.

Collaborate with HR to develop onboarding experiences and internal communication strategies that inspire and inform.

Introduce cutting‑edge marketing technologies and sales enablement tools to enhance engagement and revenue.

Identify and implement innovative approaches to improve operational efficiency and profitability.

Build, mentor, and inspire high‑performing sales and marketing teams.

Set clear performance expectations, provide coaching, and create pathways for professional growth.

What We’re Looking For

Proven experience in senior‑level sales and marketing leadership within a multi‑location or hospitality‑driven environment of 10 years.

Expertise in revenue generation, brand development, digital marketing, and integrated campaign execution.

Strong analytical skills with the ability to translate insights into actionable strategies.

Exceptional leadership and communication skills, with a passion for developing talent.

Innovative mindset and a track record of driving measurable business results.

Why Join Us?

Bachelor’s degree in marketing, Business Administration, or a related field; MBA preferred.

10+ years of experience in marketing leadership roles, preferably within the restaurant or hospitality industry.

Enjoy a collaborative culture that values creativity, innovation, and excellence.

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