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Rely Services®

Digital Marketing Director

Rely Services®, Schaumburg, Illinois, us, 60159

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Corporate Talent Acquisition | "Transform Your Future with Our Team!" Type:

Contract Compensation:

Starting from $5,000.00 per month

Responsibilities

Develop and execute a comprehensive digital strategy aligned with the campaign’s goals and target demographics.

Manage digital budgets across platforms to ensure efficient spend and maximum ROI.

Lead and manage a digital team including social media managers, content creators, ad buyers, email strategists, and data analysts.

Content Creation & Messaging

Oversee the creation of compelling content across all digital platforms (video, graphics, text) to drive engagement, donations, and voter support.

Ensure brand consistency and message alignment with the broader campaign strategy.

Monitor digital trends and rapidly respond to political developments with real-time content.

Manage email and SMS fundraising programs, including testing, targeting, segmentation, and optimization.

Grow and maintain supporter databases through digital acquisition strategies and partnerships.

Digital Advertising

Plan and execute paid advertising campaigns (Facebook, Google, YouTube, programmatic, etc.).

Work with external vendors and platforms to optimize targeting, creative, and performance.

Data & Analytics

Track and analyze digital metrics (impressions, CTR, engagement, conversions) to measure effectiveness and inform decisions.

Use voter and supporter data to inform content, outreach, and digital organizing.

Compliance & Security

Ensure all digital activities comply with relevant election laws, privacy standards, and platform policies.

Implement cybersecurity protocols to protect campaign assets and data.

Qualifications

5+ years of experience in digital strategy or online marketing, preferably with political campaigns, advocacy organizations, or political consulting.

Strong understanding of digital tools, platforms, and trends in political campaigning.

Proven experience managing budgets and leading digital teams in high-pressure environments.

Expertise in social media platforms, CRMs, ad buying, email marketing tools, and analytics platforms.

Excellent communication, leadership, and organizational skills.

Deep commitment to the campaign’s mission, values, and goals.

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