Flight Centre Travel Group
Flight Centre - Senior Product Marketing Manager - New York, USA
Flight Centre Travel Group, New York, New York, us, 10261
Flight Centre - Senior Brand Product Marketing Manager - New York, USA
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Flight Centre - Senior Brand Product Marketing Manager - New York, USA
role at
Flight Centre Travel Group .
Flight Centre Travel Group (FCTG) is one of the world’s largest travel retailers and corporate travel managers. The company, headquartered in Brisbane, Australia, has company‑owned leisure and corporate travel businesses in 23 countries and operates a global corporate travel management network in more than 90 countries.
About The Opportunity This role is responsible for developing strategic product marketing plans for our Corporate Brand/s working closely with key senior stakeholders, regional teams, product, Brand Marketing & PR/Communications, Customer Success, Account Management, Operations, and Sales teams. The role will craft product/solution market‑facing messaging and positioning to drive new customer sales, product adoption, and retention.
The role guides insight‑led product strategy, communicates market positioning, product messaging, and competitive differentiation, and manages the process of bringing solutions to market including GTM planning and ensuring prospects and clients fully understand the offerings.
By creating & leveraging market research, competitor analysis, and customer engagement, the role will understand client personas, needs, and buying criteria to guide product roadmap formulation and drive demand and usage of solutions.
Key Responsibilities
Positioning & Messaging: Through detailed market research & competitive landscape analysis, identify and develop product positioning and messaging that uniquely differentiates our solutions.
Sales and marketing tools: Create collateral, whitepapers, presentations, videos, and training materials to communicate the value proposition of our solutions internally and/or externally.
Product launches & High value releases: Work with all internal teams, and external Tech Partners/Suppliers to plan the market launch of new products and high value releases and manage the cross‑functional implementation of the GTM plan.
Communications: Work with sales, account management, customer success, training, operations, deployment, enablement, brand marketing and PR Comms teams to broadcast our message to the market, across the organisation, and our partner community.
Market intelligence: Be the expert on our clients, buyer personas, buying criteria; and on our competition.
Demand generation: Support the Brand marketing strategy and programs that create interest for our solutions in all market segments.
Industry leadership: Where appropriate represent the company at industry events, conferences, trade shows, webinars.
Experience & Qualifications
7+ years experience in mid‑senior product marketing or FCTG product/technology
Preferably worked for innovative technology organisations, SaaS background.
Strong understanding of the FCTG business model, including product and/or technology areas is highly valued.
Experience in product lifecycle/customer lifecycle management and new product development methodologies
Ideally demonstrate experience in customer lifecycle marketing through digital touchpoints and marketing automation.
Experience in new product development, adoption and growth strategies.
Experience working with and preparing pitches for industry analysts
Experience working with a range of senior stakeholders in a sales/value driven environment with sales & AM teams.
Experience in analytics and insights
Proven ability in tracking and analytics;
Experience in analysis through customer research methodologies
Ability to use analytics and insights to identify opportunities, to drive business improvements across all channels
Strong project management skills
Ability to manage multiple projects at the same time in a fast‑paced environment.
Strong stakeholder management skills
Ability to influence and negotiate with senior stakeholders with favourable outcomes.
Work Perks! - What’s in it for you FCTG offers amazing perks and a culture that rewards fun, recognition, quick thinking, love for travel, personal connections, diversity, equity & inclusion, career growth, support, and giving back.
Benefits Include
Paid Time Off: Up to 15 vacation days (prorated on hire, increasing to 20 after 2 years), 5 sick days, 3 personal days, 1 Diversity Day, 1 Volunteer Day, and 8 recognized holidays annually.
Travel perks/discounts.
Health & Wellness Programs and Employee Financial Wellness Services.
National/International Award Nights and Conferences.
Health benefits: medical, dental, vision, gender affirming care, and fertility care.
Insurance: hospital indemnity, AD&D, critical illness, long‑term and short‑term disability.
Flexible Spending Accounts.
Employee Assistance Program.
401(k) program with partial match.
Tuition Reimbursement Program.
Employee Share Plan – Ability to purchase company stock on Australian Stock Exchange with partial company match.
Global career opportunities in a network of brands and businesses.
We anticipate offering an annual salary of $150,000. Base salary is dependent on relevant factors, including experience, geographic location, and job requirements.
We thank all candidates for their interest; however, only those selected to continue in the process will be contacted.
Our number one philosophy? Our people. Flight Centre Travel Group USA’s promise is to provide an environment with equality of respect, dignity and opportunity for all our employees. We value an inclusive and supportive workplace which truly reflects the diversity of our society.
We are an affirmative action and equal opportunity employer committed to providing a barrier‑free pathway throughout our recruitment process. We welcome accommodation requests to help make our hiring and onboarding experience as accessible as possible. Please advise us about accommodation needs at any point by contacting our Recruitment Team at careers@us.flightcentre.com.
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Flight Centre - Senior Brand Product Marketing Manager - New York, USA
role at
Flight Centre Travel Group .
Flight Centre Travel Group (FCTG) is one of the world’s largest travel retailers and corporate travel managers. The company, headquartered in Brisbane, Australia, has company‑owned leisure and corporate travel businesses in 23 countries and operates a global corporate travel management network in more than 90 countries.
About The Opportunity This role is responsible for developing strategic product marketing plans for our Corporate Brand/s working closely with key senior stakeholders, regional teams, product, Brand Marketing & PR/Communications, Customer Success, Account Management, Operations, and Sales teams. The role will craft product/solution market‑facing messaging and positioning to drive new customer sales, product adoption, and retention.
The role guides insight‑led product strategy, communicates market positioning, product messaging, and competitive differentiation, and manages the process of bringing solutions to market including GTM planning and ensuring prospects and clients fully understand the offerings.
By creating & leveraging market research, competitor analysis, and customer engagement, the role will understand client personas, needs, and buying criteria to guide product roadmap formulation and drive demand and usage of solutions.
Key Responsibilities
Positioning & Messaging: Through detailed market research & competitive landscape analysis, identify and develop product positioning and messaging that uniquely differentiates our solutions.
Sales and marketing tools: Create collateral, whitepapers, presentations, videos, and training materials to communicate the value proposition of our solutions internally and/or externally.
Product launches & High value releases: Work with all internal teams, and external Tech Partners/Suppliers to plan the market launch of new products and high value releases and manage the cross‑functional implementation of the GTM plan.
Communications: Work with sales, account management, customer success, training, operations, deployment, enablement, brand marketing and PR Comms teams to broadcast our message to the market, across the organisation, and our partner community.
Market intelligence: Be the expert on our clients, buyer personas, buying criteria; and on our competition.
Demand generation: Support the Brand marketing strategy and programs that create interest for our solutions in all market segments.
Industry leadership: Where appropriate represent the company at industry events, conferences, trade shows, webinars.
Experience & Qualifications
7+ years experience in mid‑senior product marketing or FCTG product/technology
Preferably worked for innovative technology organisations, SaaS background.
Strong understanding of the FCTG business model, including product and/or technology areas is highly valued.
Experience in product lifecycle/customer lifecycle management and new product development methodologies
Ideally demonstrate experience in customer lifecycle marketing through digital touchpoints and marketing automation.
Experience in new product development, adoption and growth strategies.
Experience working with and preparing pitches for industry analysts
Experience working with a range of senior stakeholders in a sales/value driven environment with sales & AM teams.
Experience in analytics and insights
Proven ability in tracking and analytics;
Experience in analysis through customer research methodologies
Ability to use analytics and insights to identify opportunities, to drive business improvements across all channels
Strong project management skills
Ability to manage multiple projects at the same time in a fast‑paced environment.
Strong stakeholder management skills
Ability to influence and negotiate with senior stakeholders with favourable outcomes.
Work Perks! - What’s in it for you FCTG offers amazing perks and a culture that rewards fun, recognition, quick thinking, love for travel, personal connections, diversity, equity & inclusion, career growth, support, and giving back.
Benefits Include
Paid Time Off: Up to 15 vacation days (prorated on hire, increasing to 20 after 2 years), 5 sick days, 3 personal days, 1 Diversity Day, 1 Volunteer Day, and 8 recognized holidays annually.
Travel perks/discounts.
Health & Wellness Programs and Employee Financial Wellness Services.
National/International Award Nights and Conferences.
Health benefits: medical, dental, vision, gender affirming care, and fertility care.
Insurance: hospital indemnity, AD&D, critical illness, long‑term and short‑term disability.
Flexible Spending Accounts.
Employee Assistance Program.
401(k) program with partial match.
Tuition Reimbursement Program.
Employee Share Plan – Ability to purchase company stock on Australian Stock Exchange with partial company match.
Global career opportunities in a network of brands and businesses.
We anticipate offering an annual salary of $150,000. Base salary is dependent on relevant factors, including experience, geographic location, and job requirements.
We thank all candidates for their interest; however, only those selected to continue in the process will be contacted.
Our number one philosophy? Our people. Flight Centre Travel Group USA’s promise is to provide an environment with equality of respect, dignity and opportunity for all our employees. We value an inclusive and supportive workplace which truly reflects the diversity of our society.
We are an affirmative action and equal opportunity employer committed to providing a barrier‑free pathway throughout our recruitment process. We welcome accommodation requests to help make our hiring and onboarding experience as accessible as possible. Please advise us about accommodation needs at any point by contacting our Recruitment Team at careers@us.flightcentre.com.
#J-18808-Ljbffr