OFF Page SEO Manager Job at White Light Digital Marketing in Town of Poland
White Light Digital Marketing, Town of Poland, NY, United States
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White Light Digital Marketing provided pay range
This range is provided by White Light Digital Marketing. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$18,000.00/yr - $21,600.00/yr
We’re looking for a Link Building Manager who’s ready to take ownership of our off-page SEO operations and lead a growing team of talented link builders. This role blends strategy, leadership, and hands‑on SEO work. You’ll shape and execute link‑building strategies across multiple client accounts while ensuring operational excellence and continuous improvement.
What You’ll Be Doing
- Lead and manage a team of freelance and full‑time link builders & virtual assistants
- Own and improve our link‑building strategy to grow organic visibility and rankings
- Coordinate with SEO & Content teams to align campaigns with on‑page efforts
- Approve and QA link prospects to ensure quality and relevance
- Set, track, and review monthly KPIs for link acquisition and performance
- Train, guide, and motivate your team to reach targets and maintain excellence
- Analyze backlink data to identify trends, issues, and growth opportunities
- Research and test new link‑building techniques — from digital PR to niche edits
- Maintain strong relationships with webmasters, bloggers, and partners
- Develop and refine SOPs for scalability, consistency, and efficiency
- Report results and insights to management with clarity and accuracy
About You
- 2 years of experience in link building or off‑page SEO (agency experience preferred)
- 1+ year in a team lead or management role within SEO or digital marketing (Igaming Niche)
- Deep understanding of backlink strategy, quality metrics, and anchor text optimization
- Confident using Ahrefs, SEMrush, Google Search Console, Screaming Frog, and Pitchbox
- Comfortable analyzing data and turning insights into actionable strategy
- Excellent written English; persuasive communication and outreach skills
- Strong organizational and project management skills — you love structure
- Growth mindset — resourceful, proactive, and solution‑oriented
- Tech‑savvy with experience using Google Sheets, Notion, or Airtable
- Stable internet connection and willingness to use time‑tracking software
What Success Looks Like
- Consistent delivery of high‑quality, relevant links each month
- A well‑trained, high‑performing link‑building team
- Improved client backlink profiles and measurable ranking growth
- Streamlined systems and SOPs that enhance efficiency
- Collaboration and communication across SEO, content, and management
Why You’ll Love Working With Us
- 100% Remote – work from anywhere
- Flexible hours – results matter more than the clock
- Paid time off (for permanent employees)
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing and Sales
Industries
Advertising Services
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