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Colorado In Motion

Marketing Liaison

Colorado In Motion, Raleigh, North Carolina, United States, 27601

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Overview BreakThrough Physical Therapy, a member of the Confluent Health family of Physical Therapy and Occupational Therapy companies, is looking for a FULL-TIME Marketing-Physician Liaison to join our team!

The Marketing Liaison serves as the face of BreakThrough PT, representing the company with professionalism and enthusiasm. This role is key to driving growth by building and maintaining strong relationships with physicians, community partners, and other referral sources to increase patient referrals and strengthen Proactive’s presence in the community!

Full Time (M-F 8am-4pm)

Assigned Territory: Raleigh NC

Salary: ~$56K/Annually

Mileage Reimbursement

Our Full-Time Employees Enjoy These Amazing Benefits:

Medical, dental, vision, life insurance

Flexible spending accounts for health and childcare expenses

Generous Paid Time Off

401(k) with 4% employer match

10% discount off childcare tuition at KinderCare Learning Centers

Financial assistance for catastrophic life events

Employee Assistance Program

And Much More!

Responsibilities Physician Marketing and Relations As the face of BTPT, you’ll build and maintain strong relationships with physicians, referral sources, and the community to grow patient referrals and brand awareness. This role is perfect for someone who loves connecting with people, representing a mission‑driven organization, and making a measurable impact.

What You’ll Do:

Develop and nurture relationships with physicians and clinical referral sources through daily outreach (8 visits per day / 40 per week).

Create opportunities for physical therapists to engage with referral partners and promote our services.

Collaborate with providers, office staff, and internal teams to ensure excellent service and communication.

Maintain confidentiality and compliance with HIPAA regulations.

Manage routing schedules and track referral activity in Salesforce.

Participate in monthly marketing meetings and contribute to marketing strategy.

Community Engagement & Brand Awareness

Partner with Clinic Directors to plan and promote community events.

Strengthen local partnerships through sponsorships, advertising, and outreach initiatives.

Ensure clinics are stocked with up-to-date marketing materials and support consistent brand identity.

Planning & Training

Contribute to quarterly marketing plans focused on relationship growth, community image, and exceptional service.

Report on marketing activity and analyze demographic data to guide future initiatives.

Provide marketing training for Clinic Directors and staff to support company-wide growth.

Why Join Us You’ll represent a company that values authentic relationships, community connection, and teamwork while helping more patients access quality care!

Qualifications Education & Experience

Bachelor’s in business, marketing, clinical, or related field with sales/marketing experience preferred but not required.

2+ years in healthcare or medical sales preferred but not required.

Travel

Must travel within Raleigh and surrounding territory as needed; a valid driver’s license and reliable personal vehicle are required.

Skills & Competencies

Strong problem-solving, organization, and multitasking skills.

Excellent communication, presentation, and relationship building with providers and staff.

Self‑motivated, customer‑focused, and adaptable in fast‑paced environments.

Experience in healthcare sales and referral development is a plus.

Proficient in Google Apps, Microsoft Office, and Salesforce.

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