Huron
Associate, Copywriter, Marketing, Remote
Huron is redefining what a global consulting organization can be. Advancing new ideas every day to build even stronger clients, individuals and communities, we help our clients drive growth, enhance business performance, and sustain leadership. As part of the corporate team, you will help evolve our business model to stay ahead of market forces and client needs. Key Responsibilities
Write persuasive, conversion‑focused copy for digital and multichannel campaigns, including social, email, website, paid social, and paid search. Translate industry insights and marketing strategies into dynamic that resonates with targeted audiences across buyer stages. Partner with the Industry Marketing Director to inform and strategize around channel‑specific messaging. Apply SEO and emerging GEO techniques to maximize visibility. Support measurement and optimization by contributing to A/B testing strategies and copy refinements. Collaborate with analytics and digital teams to monitor content impact and integrate insights into future copy development. Serve as a thought partner to the Industry Marketing Director and Content Strategy team, bringing fresh creative ideas and market trend insights. Work cross‑functionally with Creative, Digital, and Industry Marketing peers to ensure consistent voice and alignment across all touchpoints. Mentor junior content team members in writing best practices and channel‑specific approaches. Apply AI literacy and experience with AI copywriting tools to enhance content development and streamline workflows. Qualifications
Bachelor’s degree in Marketing, Communications, Journalism, or related field. 4+ years of professional experience in copywriting, preferably within B2B or professional services marketing. Proven ability to write compelling, audience‑centered copy across channels including digital advertising, email, social, web, and paid campaigns. Strong understanding of the buyer journey and ability to tailor messaging to specific stages for engagement and conversion. Familiarity with SEO, GEO, measurement, and optimization strategies. Experience with A/B testing methodologies to inform content performance improvements. Professional portfolio demonstrating creative range and alignment with brand tone (required). AI literacy and experience using AI copywriting tools to improve efficiency and creativity in content workflows. Core Skills & Competencies
Strategic Storytelling: translate complex ideas into clear, compelling copy. Multichannel Writing Expertise: craft content for web, social, email, and paid digital platforms. Campaign Alignment: knowledge of integrated, multichannel marketing campaigns. Creative & Innovative Thinking: generate fresh, audience‑focused ideas. Optimization Mindset: use measurement and performance data to refine content for maximum ROI. AI Literacy & Tool Use: proficiency in AI writing tools while maintaining ethical brand standards. Collaboration & Influence: work effectively across marketing teams and with senior stakeholders. The estimated base salary range for this job is $70,000-$90,000. Inclusive of annual incentive compensation, the total estimated compensation range is $80,500-$103,500. The role is eligible to participate in Huron’s benefit plans, including medical, dental, vision, and wellness programs.
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Huron is redefining what a global consulting organization can be. Advancing new ideas every day to build even stronger clients, individuals and communities, we help our clients drive growth, enhance business performance, and sustain leadership. As part of the corporate team, you will help evolve our business model to stay ahead of market forces and client needs. Key Responsibilities
Write persuasive, conversion‑focused copy for digital and multichannel campaigns, including social, email, website, paid social, and paid search. Translate industry insights and marketing strategies into dynamic that resonates with targeted audiences across buyer stages. Partner with the Industry Marketing Director to inform and strategize around channel‑specific messaging. Apply SEO and emerging GEO techniques to maximize visibility. Support measurement and optimization by contributing to A/B testing strategies and copy refinements. Collaborate with analytics and digital teams to monitor content impact and integrate insights into future copy development. Serve as a thought partner to the Industry Marketing Director and Content Strategy team, bringing fresh creative ideas and market trend insights. Work cross‑functionally with Creative, Digital, and Industry Marketing peers to ensure consistent voice and alignment across all touchpoints. Mentor junior content team members in writing best practices and channel‑specific approaches. Apply AI literacy and experience with AI copywriting tools to enhance content development and streamline workflows. Qualifications
Bachelor’s degree in Marketing, Communications, Journalism, or related field. 4+ years of professional experience in copywriting, preferably within B2B or professional services marketing. Proven ability to write compelling, audience‑centered copy across channels including digital advertising, email, social, web, and paid campaigns. Strong understanding of the buyer journey and ability to tailor messaging to specific stages for engagement and conversion. Familiarity with SEO, GEO, measurement, and optimization strategies. Experience with A/B testing methodologies to inform content performance improvements. Professional portfolio demonstrating creative range and alignment with brand tone (required). AI literacy and experience using AI copywriting tools to improve efficiency and creativity in content workflows. Core Skills & Competencies
Strategic Storytelling: translate complex ideas into clear, compelling copy. Multichannel Writing Expertise: craft content for web, social, email, and paid digital platforms. Campaign Alignment: knowledge of integrated, multichannel marketing campaigns. Creative & Innovative Thinking: generate fresh, audience‑focused ideas. Optimization Mindset: use measurement and performance data to refine content for maximum ROI. AI Literacy & Tool Use: proficiency in AI writing tools while maintaining ethical brand standards. Collaboration & Influence: work effectively across marketing teams and with senior stakeholders. The estimated base salary range for this job is $70,000-$90,000. Inclusive of annual incentive compensation, the total estimated compensation range is $80,500-$103,500. The role is eligible to participate in Huron’s benefit plans, including medical, dental, vision, and wellness programs.
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