BioSpace
CD&A - Director Media Analytics
Amgen’s mission is to serve patients living with serious illnesses, and our work in biotech dates back to 1980.
Media Analytics Team
is part of the Customer Data & Analytics department and helps refine media strategies, optimize audience targeting, and pressure test agency recommendations from an analytical standpoint, leveraging inputs from cross‑functional teams.
This role requires a combination of media and therapeutic area knowledge, analytical competence, cross‑functional collaboration, and a proactive approach to ensure that our media initiatives align with brand objectives and deliver optimal results. You must be a strong voice in executive meetings with an ability to present complex analytical insights and recommendations in a concise and clear manner and influence partners into taking actions.
As the team leader, you will help recruit, mentor, and develop a team of analytics experts (onshore & offshore), encouraging a culture of excellence and continuous learning.
Flexible commuter role to Thousand Oaks, CA or Deerfield, IL office. Work on‑site minimum 2‑3 days a week.
Key Responsibilities
Support the overall analytics strategy and governance, establishing and implementing robust HCP and DTC measurement frameworks, with KPIs and learning agendas tailored to brand goals.
Connect execution to leading and lagging outcomes. Run monthly and quarterly readouts focused on driving continuous optimizations and transforming learnings into playbooks that drive execution excellence.
Complete analytics and measurements across web, paid and owned media, marketing CRM, and other relevant digital channels, to generate insights on media execution, audience relevance and creative performance.
Leverage clean‑room solutions to design and analyze brand‑specific audiences, and personas, that can enhance HCP and consumer targeting. Evaluate reach and quality by channel to minimize overlap and optimize frequency.
Partner with MarSci Operations and Data engineering teams to deliver governed data models, automated pipelines, and executive‑ready dashboards.
Support and participate in Amgen’s taxonomy governance helping drive best practices and consistency on our strategy to launch and track our marketing initiatives. Advocate for high standards in data quality, consent, and privacy.
Drive cross‑functional alignment between marketing, analytics, and media strategy groups, translating analytics to actionable recommendations and influencing senior partners for data‑driven decisions.
Apply pharma‑specific data (TRx, NBRx, claims, EHR, copay, hub data, etc.) to improve and contextualize digital insights.
Basic Qualifications
Doctorate degree and 4 years of analytics, operations or pharma experience
OR Masters degree and 8 years of analytics, operations or pharma experience
OR Bachelors degree and 10 years of analytics, operations or pharma experience
At least 4 years experience directly managing people and/or leadership experience leading teams, projects, programs, or directing allocation of resources.
Preferred Qualifications
Proven leadership in digital analytics spanning media, web, and CRM; experience crafting KPI frameworks and campaign optimization for HCP and consumer audiences.
Hands‑on familiarity with web and digital stacks, ad and analytics platforms (Adobe/GA, Campaign Manager, DV360, Meta), with experience crafting and executing experimentation/measurement initiatives.
Working knowledge of SQL/Python and cloud data ecosystems (Databricks, Snowflake, Azure).
Strong project management and organizational skills to manage multiple priorities in parallel, ensuring projects remain on track.
Experience partnering with Brand and Finance; ability to influence without formal authority and navigate ambiguous, fast‑moving priorities. Well versed in data storytelling for executives.
Experience in Pharma/biotech or other regulated industry with strong understanding of compliance, privacy, and consent practices.
Benefits & Compensation The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is posted. Actual salary will vary based on several factors including but not limited to relevant skills, experience, and qualifications.
In addition to the base salary, Amgen offers a total rewards plan, comprising of:
A comprehensive employee benefits package, including a retirement and savings plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
A discretionary annual bonus program, or for field sales representatives, a sales‑based incentive plan
Stock‑based long‑term incentives
Award‑winning time‑off plans
Flexible work models, including remote and hybrid work arrangements, where possible
Equal Employment Opportunity & Accommodations Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Application Information Application deadline: Amgen does not have an application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position.
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Media Analytics Team
is part of the Customer Data & Analytics department and helps refine media strategies, optimize audience targeting, and pressure test agency recommendations from an analytical standpoint, leveraging inputs from cross‑functional teams.
This role requires a combination of media and therapeutic area knowledge, analytical competence, cross‑functional collaboration, and a proactive approach to ensure that our media initiatives align with brand objectives and deliver optimal results. You must be a strong voice in executive meetings with an ability to present complex analytical insights and recommendations in a concise and clear manner and influence partners into taking actions.
As the team leader, you will help recruit, mentor, and develop a team of analytics experts (onshore & offshore), encouraging a culture of excellence and continuous learning.
Flexible commuter role to Thousand Oaks, CA or Deerfield, IL office. Work on‑site minimum 2‑3 days a week.
Key Responsibilities
Support the overall analytics strategy and governance, establishing and implementing robust HCP and DTC measurement frameworks, with KPIs and learning agendas tailored to brand goals.
Connect execution to leading and lagging outcomes. Run monthly and quarterly readouts focused on driving continuous optimizations and transforming learnings into playbooks that drive execution excellence.
Complete analytics and measurements across web, paid and owned media, marketing CRM, and other relevant digital channels, to generate insights on media execution, audience relevance and creative performance.
Leverage clean‑room solutions to design and analyze brand‑specific audiences, and personas, that can enhance HCP and consumer targeting. Evaluate reach and quality by channel to minimize overlap and optimize frequency.
Partner with MarSci Operations and Data engineering teams to deliver governed data models, automated pipelines, and executive‑ready dashboards.
Support and participate in Amgen’s taxonomy governance helping drive best practices and consistency on our strategy to launch and track our marketing initiatives. Advocate for high standards in data quality, consent, and privacy.
Drive cross‑functional alignment between marketing, analytics, and media strategy groups, translating analytics to actionable recommendations and influencing senior partners for data‑driven decisions.
Apply pharma‑specific data (TRx, NBRx, claims, EHR, copay, hub data, etc.) to improve and contextualize digital insights.
Basic Qualifications
Doctorate degree and 4 years of analytics, operations or pharma experience
OR Masters degree and 8 years of analytics, operations or pharma experience
OR Bachelors degree and 10 years of analytics, operations or pharma experience
At least 4 years experience directly managing people and/or leadership experience leading teams, projects, programs, or directing allocation of resources.
Preferred Qualifications
Proven leadership in digital analytics spanning media, web, and CRM; experience crafting KPI frameworks and campaign optimization for HCP and consumer audiences.
Hands‑on familiarity with web and digital stacks, ad and analytics platforms (Adobe/GA, Campaign Manager, DV360, Meta), with experience crafting and executing experimentation/measurement initiatives.
Working knowledge of SQL/Python and cloud data ecosystems (Databricks, Snowflake, Azure).
Strong project management and organizational skills to manage multiple priorities in parallel, ensuring projects remain on track.
Experience partnering with Brand and Finance; ability to influence without formal authority and navigate ambiguous, fast‑moving priorities. Well versed in data storytelling for executives.
Experience in Pharma/biotech or other regulated industry with strong understanding of compliance, privacy, and consent practices.
Benefits & Compensation The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is posted. Actual salary will vary based on several factors including but not limited to relevant skills, experience, and qualifications.
In addition to the base salary, Amgen offers a total rewards plan, comprising of:
A comprehensive employee benefits package, including a retirement and savings plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
A discretionary annual bonus program, or for field sales representatives, a sales‑based incentive plan
Stock‑based long‑term incentives
Award‑winning time‑off plans
Flexible work models, including remote and hybrid work arrangements, where possible
Equal Employment Opportunity & Accommodations Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Application Information Application deadline: Amgen does not have an application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position.
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