Guild Hall
4 days ago Be among the first 25 applicants
Position: Director of Marketing & Communications
Reports to:
Executive Director
Status:
Full‑Time Exempt Position. Some evenings and weekends required for programs and events. A hybrid work environment available, based on organizational needs.
Location:
East Hampton, NY
Website:
guildhall.org
TO APPLY:
Please send resume and cover letter as one PDF to Hannah Schulte at
hschulte@guildhall.org
with title format “Last Name First Name – Marketing Application”
About Guild Hall Guild Hall is a 90+ year‑old multidisciplinary arts institution entering a dynamic new phase of growth. As a cornerstone of the East End's cultural community, Guild Hall is seeking a strategic and creative Director of Marketing and Communications (DMC) to lead all marketing, branding, and communications efforts with a focus on audience growth, revenue generation, and mission alignment.
OUR MISSION Guild Hall is the cultural heart of the East End: a museum, performing arts, and education center, founded in 1931. We invite everyone to experience the endless possibilities of the arts: to open minds to what art can be; inspire creativity and conversation; and have fun.
Position Summary The DMC sets and executes the institutional voice and visual identity of Guild Hall, ensuring all messaging is clear, consistent, and compelling. This role drives cross‑platform campaigns that elevate the brand, engage diverse audiences, support programming and revenue goals, and amplify fundraising initiatives. Working closely with the Executive Director, the Chief Public Engagement and Impact Officer, and Program and Philanthropy teams, the DMC will craft messaging that generates ticket sales, inspires giving, and deepens donor engagement.
Key Responsibilities Brand & Messaging Strategy
Lead and manage the Guild Hall brand across all touchpoints, ensuring consistent application of voice, visual identity and messaging across all platforms.
Develop and oversee messaging architecture that aligns with mission and goals.
Craft clear, consistent messaging across platforms—including marketing, fundraising, and institutional communications.
Marketing, Audience Development & Earned Revenue
Develop and implement a comprehensive, data‑informed marketing strategy to increase audience engagement, program participation, and institutional visibility.
Collaborate with Chief Public Engagement & Impact Officer on printed design collateral, such as the Season Program Guide (SPG) magazine, brochures, and other design materials.
Work on SPG advertising sales with Director of Events & Corporate Relations and Chief Public Engagement & Impact Officer.
Work with Program Team to educate and build audiences.
Execute multi‑channel marketing campaigns to grow audiences and support programming.
Oversee content strategy for email, social media, and advertising.
Use analytics tools to assess performance and audience behavior; adapt strategy based on insights.
Collaborate with the Chief Operating Officer and Program Team on ticket income strategy and pricing.
Lead marketing strategy and execution for key fundraising initiatives, including the annual fund, membership, capital campaigns, endowment, corporate support, and donor appeals.
Collaborate with the Philanthropy team to create and distribute donor‑facing materials across digital, print, and social media.
Media & Partnerships
Cultivate media relationships to amplify visibility and secure coverage. Develop and manage promotional partnerships and sponsorship opportunities. Serve as spokesperson when appropriate.
Personally handle media relations, including press outreach, development of press releases, crisis communications, and strategic partnerships with local and national outlets.
Supervise and mentor the Marketing and PR Manager.
Manage departmental budget and reporting in partnership with the COO & CFO.
Establish and track KPIs to assess campaign performance and ROI.
Represent Guild Hall at public events and stakeholder meetings as needed.
Qualifications
5+ years in senior marketing/communications roles, ideally in arts, culture, or nonprofit sectors.
Demonstrated success leading cross‑platform campaigns and brand strategy that drive measurable revenue growth.
Experience supporting fundraising and donor communications.
Strong writing, editing, messaging, and storytelling skills.
Knowledge of CRM systems, digital marketing tools, SEO, and analytics platforms.
Leadership experience managing teams, vendors, and budgets.
Key Attributes
Strategic and creative leader
Agile, data‑informed, and results‑oriented
COMPENSATION • A baseline of $85K annually; compensation will be commensurate with candidate’s experience, revenue and profile enhancement track record, and other qualifications. Benefits include employer‑paid health, disability, and life insurance, 22 days paid time off in first year of hire, 403(b) and FSA plans. In addition, the selected candidate will have an expense budget to see new work, and meet with media and potential partners.
Guild Hall is an Equal Opportunity Employer and does not discriminate on the basis of age, color, national origin, ethnic origin, citizenship status, disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, veteran status, or any other characteristic protected by federal, state, or local law in its employment policies. In addition, Guild Hall will provide reasonable accommodations for qualified individuals with disabilities.
Seniority level
Director
Employment type
Part‑time
Job function
Marketing and Sales
Industries
Museums, Historical Sites, and Zoos
Referrals increase your chances of interviewing at Guild Hall by 2x
#J-18808-Ljbffr
Position: Director of Marketing & Communications
Reports to:
Executive Director
Status:
Full‑Time Exempt Position. Some evenings and weekends required for programs and events. A hybrid work environment available, based on organizational needs.
Location:
East Hampton, NY
Website:
guildhall.org
TO APPLY:
Please send resume and cover letter as one PDF to Hannah Schulte at
hschulte@guildhall.org
with title format “Last Name First Name – Marketing Application”
About Guild Hall Guild Hall is a 90+ year‑old multidisciplinary arts institution entering a dynamic new phase of growth. As a cornerstone of the East End's cultural community, Guild Hall is seeking a strategic and creative Director of Marketing and Communications (DMC) to lead all marketing, branding, and communications efforts with a focus on audience growth, revenue generation, and mission alignment.
OUR MISSION Guild Hall is the cultural heart of the East End: a museum, performing arts, and education center, founded in 1931. We invite everyone to experience the endless possibilities of the arts: to open minds to what art can be; inspire creativity and conversation; and have fun.
Position Summary The DMC sets and executes the institutional voice and visual identity of Guild Hall, ensuring all messaging is clear, consistent, and compelling. This role drives cross‑platform campaigns that elevate the brand, engage diverse audiences, support programming and revenue goals, and amplify fundraising initiatives. Working closely with the Executive Director, the Chief Public Engagement and Impact Officer, and Program and Philanthropy teams, the DMC will craft messaging that generates ticket sales, inspires giving, and deepens donor engagement.
Key Responsibilities Brand & Messaging Strategy
Lead and manage the Guild Hall brand across all touchpoints, ensuring consistent application of voice, visual identity and messaging across all platforms.
Develop and oversee messaging architecture that aligns with mission and goals.
Craft clear, consistent messaging across platforms—including marketing, fundraising, and institutional communications.
Marketing, Audience Development & Earned Revenue
Develop and implement a comprehensive, data‑informed marketing strategy to increase audience engagement, program participation, and institutional visibility.
Collaborate with Chief Public Engagement & Impact Officer on printed design collateral, such as the Season Program Guide (SPG) magazine, brochures, and other design materials.
Work on SPG advertising sales with Director of Events & Corporate Relations and Chief Public Engagement & Impact Officer.
Work with Program Team to educate and build audiences.
Execute multi‑channel marketing campaigns to grow audiences and support programming.
Oversee content strategy for email, social media, and advertising.
Use analytics tools to assess performance and audience behavior; adapt strategy based on insights.
Collaborate with the Chief Operating Officer and Program Team on ticket income strategy and pricing.
Lead marketing strategy and execution for key fundraising initiatives, including the annual fund, membership, capital campaigns, endowment, corporate support, and donor appeals.
Collaborate with the Philanthropy team to create and distribute donor‑facing materials across digital, print, and social media.
Media & Partnerships
Cultivate media relationships to amplify visibility and secure coverage. Develop and manage promotional partnerships and sponsorship opportunities. Serve as spokesperson when appropriate.
Personally handle media relations, including press outreach, development of press releases, crisis communications, and strategic partnerships with local and national outlets.
Supervise and mentor the Marketing and PR Manager.
Manage departmental budget and reporting in partnership with the COO & CFO.
Establish and track KPIs to assess campaign performance and ROI.
Represent Guild Hall at public events and stakeholder meetings as needed.
Qualifications
5+ years in senior marketing/communications roles, ideally in arts, culture, or nonprofit sectors.
Demonstrated success leading cross‑platform campaigns and brand strategy that drive measurable revenue growth.
Experience supporting fundraising and donor communications.
Strong writing, editing, messaging, and storytelling skills.
Knowledge of CRM systems, digital marketing tools, SEO, and analytics platforms.
Leadership experience managing teams, vendors, and budgets.
Key Attributes
Strategic and creative leader
Agile, data‑informed, and results‑oriented
COMPENSATION • A baseline of $85K annually; compensation will be commensurate with candidate’s experience, revenue and profile enhancement track record, and other qualifications. Benefits include employer‑paid health, disability, and life insurance, 22 days paid time off in first year of hire, 403(b) and FSA plans. In addition, the selected candidate will have an expense budget to see new work, and meet with media and potential partners.
Guild Hall is an Equal Opportunity Employer and does not discriminate on the basis of age, color, national origin, ethnic origin, citizenship status, disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, veteran status, or any other characteristic protected by federal, state, or local law in its employment policies. In addition, Guild Hall will provide reasonable accommodations for qualified individuals with disabilities.
Seniority level
Director
Employment type
Part‑time
Job function
Marketing and Sales
Industries
Museums, Historical Sites, and Zoos
Referrals increase your chances of interviewing at Guild Hall by 2x
#J-18808-Ljbffr