Basware
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Team Lead, Marketing Development
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Basware . Ready to join the clear market leader and help pioneer the future of Invoice Lifecycle Management? At Basware, we didn’t just create the electronic invoice—we revolutionized how the world’s largest organizations manage, automate, and control their Accounts Payable operations. With over USD $10 trillion in invoices processed globally, Basware ensures compliance, eliminates errors, and prevents fraud across jurisdictions. Recognized by Gartner, Forrester, and IDC as the #1 solution in our category, we’re trusted by 6,000+ customers worldwide. As governments mandate e-invoicing and compliance across more countries, the market is hotter than ever—and Basware is leading the charge. Now, we’re scaling fast and expanding our reach. This is your opportunity to join a global leader and shape the future of enterprise finance transformation. As a
Team Lead, Marketing Development , you’ll be a true player‑coach, spending 50% of your time qualifying and developing leads yourself while guiding and inspiring a team to do the same. This role combines strategic leadership with hands‑on execution—perfect for someone taking their first steps on a leadership growth journey who thrives on making an impact both individually and through others. You’ll own the marketing lead qualification process, ensuring speed, quality, and consistency, while collaborating closely with Marketing and Sales to drive pipeline growth. Key Responsibilities
Qualify and develop leads, modeling best practices in outreach, research, and consultative conversations Lead and coach a high‑performing team to meet SLA and quality standards across inbound lead sources (forms, events, webinars, content engagement) Design and enforce speed‑to‑lead processes, ensuring timely engagement and effective strategies Deliver actionable insights by ensuring persona‑based intelligence and call notes are accurate and valuable for Account Executives Drive conversion of qualified leads into Sales Accepted Leads (SALs) and oversee scheduling of discovery meetings to meet pipeline goals Maintain CRM data integrity, setting standards and coaching on best practices for lead management Collaborate with Marketing leadership to refine lead quality, conversion trends, and messaging—bringing team insights to strategic discussions Champion continuous learning, fostering product, industry, and persona knowledge development across the team Own team performance metrics, including SAL creation, booked meetings, and conversion rates, while providing analysis and improvement plans Qualifications
Bachelor’s degree in Marketing, Business, or related field Strong understanding of inbound marketing and lead management processes Proven ability to coach and develop high‑performing teams Excellent communication, analytical, and problem‑solving skills with ability to convey ideas clearly to influence stakeholders at all levels Familiarity with CRM systems (e.g. Salesforce) and marketing automation platforms Data‑Driven Decision Making including use of insights and analytics to guide strategies Success Metrics
Increased inbound lead conversion and pipeline contribution Improved MDR productivity and engagement Enhanced collaboration between Marketing and Sales Consistent achievement of team quota and SLA compliance Basware offers
Financial stability of a global company with $230 million in revenue and a track record of profitability for 30 years, owned by AKKR since 2022 Leading edge software products in the enterprise accounts payable and invoice automation market Strong brand, global reach, and an installed base of 3,000+ customers and over a million enterprise users in 100 countries A unique company culture where Baswareans collaborate; the true ‘We’ glues everything together and creates a feeling of inclusion and generates genuine passion to succeed and celebrate achievements together. Drive Customer Value, We Take Ownership and We Are Bold Awareness of artificial intelligence concepts, tools, or applications is considered a strong asset. We highly value candidates who demonstrate curiosity, a proactive mindset and a willingness to explore and incorporate AI‑driven technologies into their work. We support continuous learning in this area. For more information about life at Basware, please visit our website at: basware.com TO APPLY: Please upload your resume, along with your salary requirement.
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Team Lead, Marketing Development
role at
Basware . Ready to join the clear market leader and help pioneer the future of Invoice Lifecycle Management? At Basware, we didn’t just create the electronic invoice—we revolutionized how the world’s largest organizations manage, automate, and control their Accounts Payable operations. With over USD $10 trillion in invoices processed globally, Basware ensures compliance, eliminates errors, and prevents fraud across jurisdictions. Recognized by Gartner, Forrester, and IDC as the #1 solution in our category, we’re trusted by 6,000+ customers worldwide. As governments mandate e-invoicing and compliance across more countries, the market is hotter than ever—and Basware is leading the charge. Now, we’re scaling fast and expanding our reach. This is your opportunity to join a global leader and shape the future of enterprise finance transformation. As a
Team Lead, Marketing Development , you’ll be a true player‑coach, spending 50% of your time qualifying and developing leads yourself while guiding and inspiring a team to do the same. This role combines strategic leadership with hands‑on execution—perfect for someone taking their first steps on a leadership growth journey who thrives on making an impact both individually and through others. You’ll own the marketing lead qualification process, ensuring speed, quality, and consistency, while collaborating closely with Marketing and Sales to drive pipeline growth. Key Responsibilities
Qualify and develop leads, modeling best practices in outreach, research, and consultative conversations Lead and coach a high‑performing team to meet SLA and quality standards across inbound lead sources (forms, events, webinars, content engagement) Design and enforce speed‑to‑lead processes, ensuring timely engagement and effective strategies Deliver actionable insights by ensuring persona‑based intelligence and call notes are accurate and valuable for Account Executives Drive conversion of qualified leads into Sales Accepted Leads (SALs) and oversee scheduling of discovery meetings to meet pipeline goals Maintain CRM data integrity, setting standards and coaching on best practices for lead management Collaborate with Marketing leadership to refine lead quality, conversion trends, and messaging—bringing team insights to strategic discussions Champion continuous learning, fostering product, industry, and persona knowledge development across the team Own team performance metrics, including SAL creation, booked meetings, and conversion rates, while providing analysis and improvement plans Qualifications
Bachelor’s degree in Marketing, Business, or related field Strong understanding of inbound marketing and lead management processes Proven ability to coach and develop high‑performing teams Excellent communication, analytical, and problem‑solving skills with ability to convey ideas clearly to influence stakeholders at all levels Familiarity with CRM systems (e.g. Salesforce) and marketing automation platforms Data‑Driven Decision Making including use of insights and analytics to guide strategies Success Metrics
Increased inbound lead conversion and pipeline contribution Improved MDR productivity and engagement Enhanced collaboration between Marketing and Sales Consistent achievement of team quota and SLA compliance Basware offers
Financial stability of a global company with $230 million in revenue and a track record of profitability for 30 years, owned by AKKR since 2022 Leading edge software products in the enterprise accounts payable and invoice automation market Strong brand, global reach, and an installed base of 3,000+ customers and over a million enterprise users in 100 countries A unique company culture where Baswareans collaborate; the true ‘We’ glues everything together and creates a feeling of inclusion and generates genuine passion to succeed and celebrate achievements together. Drive Customer Value, We Take Ownership and We Are Bold Awareness of artificial intelligence concepts, tools, or applications is considered a strong asset. We highly value candidates who demonstrate curiosity, a proactive mindset and a willingness to explore and incorporate AI‑driven technologies into their work. We support continuous learning in this area. For more information about life at Basware, please visit our website at: basware.com TO APPLY: Please upload your resume, along with your salary requirement.
#J-18808-Ljbffr