ENGINEERINGUK
Expedia Group brands power global travel for everyone, everywhere. We design cutting‑edge technology to make travel smoother and more memorable, and we create groundbreaking solutions for our partners.
Salary: USD 155,000.00 - 217,000.00 (potential up to USD 248,000.00).
Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated, and when one of us wins, we all win. We provide a full benefits package, including travel perks, generous time‑off, parental leave, a flexible work model, and career development resources.
Senior Product Marketing Manager – Expedia Group (Seattle, WA) Expedia Group brands power global travel. We are looking for a Senior Product Marketing Manager to define the go‑to‑market strategy and build the product marketing function from the ground up.
In this role, you will: Be the Builder
Establish and continuously refine product marketing processes, tools, and best practices
Own end‑to‑end execution—from research and positioning to launch assets, sales enablement, and partner messaging
Market and Competitive Intelligence
Conduct in‑depth analysis of competitors’ products, strategies, and positioning
Consolidate internal insights on partner needs and trends in collaboration with research, product, and commercial teams
Deliver timely insights and foster an insights‑driven culture
Stay current on industry trends, customer preferences, and market dynamics
Go‑to‑Market Strategy
Define launch strategies and objectives for new products and features
Craft compelling, benefit‑based product positioning that resonates with partners
Ensure Account Management readiness through marketing materials and collaboration with Sales Enablement
Align with leadership on strategy, planning, and execution
Coordinate cross‑functional go‑to‑market activities to drive adoption
Commercial and Product Input
Act as the voice of the market to inform commercial strategy and product roadmaps
Create feedback loops (e.g., win/loss analysis) to guide product lifecycle decisions
Develop and optimize adoption and mitigation strategies for existing products and programs
Experience and Qualifications
8+ years in product marketing, strategy, or competitive intelligence in B2B or B2B2C tech environments
Proven success leading global product marketing initiatives with a focus on market and competitive intelligence
Comfortable working independently and collaboratively in lean, fast‑moving teams
Strong analytical skills and a bias for action
Exceptional communicator with the ability to craft compelling narratives for internal and external audiences
Experience with competitive research tools and techniques
Skilled at multitasking and collaborating across cross‑functional teams
Comfortable with ambiguity and passionate about simplifying complexity
Eager to learn, collaborate, and bring others along the journey
Accommodation requests If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
#J-18808-Ljbffr
Salary: USD 155,000.00 - 217,000.00 (potential up to USD 248,000.00).
Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated, and when one of us wins, we all win. We provide a full benefits package, including travel perks, generous time‑off, parental leave, a flexible work model, and career development resources.
Senior Product Marketing Manager – Expedia Group (Seattle, WA) Expedia Group brands power global travel. We are looking for a Senior Product Marketing Manager to define the go‑to‑market strategy and build the product marketing function from the ground up.
In this role, you will: Be the Builder
Establish and continuously refine product marketing processes, tools, and best practices
Own end‑to‑end execution—from research and positioning to launch assets, sales enablement, and partner messaging
Market and Competitive Intelligence
Conduct in‑depth analysis of competitors’ products, strategies, and positioning
Consolidate internal insights on partner needs and trends in collaboration with research, product, and commercial teams
Deliver timely insights and foster an insights‑driven culture
Stay current on industry trends, customer preferences, and market dynamics
Go‑to‑Market Strategy
Define launch strategies and objectives for new products and features
Craft compelling, benefit‑based product positioning that resonates with partners
Ensure Account Management readiness through marketing materials and collaboration with Sales Enablement
Align with leadership on strategy, planning, and execution
Coordinate cross‑functional go‑to‑market activities to drive adoption
Commercial and Product Input
Act as the voice of the market to inform commercial strategy and product roadmaps
Create feedback loops (e.g., win/loss analysis) to guide product lifecycle decisions
Develop and optimize adoption and mitigation strategies for existing products and programs
Experience and Qualifications
8+ years in product marketing, strategy, or competitive intelligence in B2B or B2B2C tech environments
Proven success leading global product marketing initiatives with a focus on market and competitive intelligence
Comfortable working independently and collaboratively in lean, fast‑moving teams
Strong analytical skills and a bias for action
Exceptional communicator with the ability to craft compelling narratives for internal and external audiences
Experience with competitive research tools and techniques
Skilled at multitasking and collaborating across cross‑functional teams
Comfortable with ambiguity and passionate about simplifying complexity
Eager to learn, collaborate, and bring others along the journey
Accommodation requests If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
#J-18808-Ljbffr