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Capital City Bank Group, Inc.

Marketing Coordinator

Capital City Bank Group, Inc., Tallahassee, Florida, us, 32318

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Job Description Marketing Coordinator – Capital City Bank – More than your bank, your banker.

Hours: Mon - Fri, 8 a.m. - 5 p.m.

Industry: Banking and Finance

Location: Tallahassee, FL

Compensation: Annual salary, occasional overtime, benefits package (see below)

Summary of Qualifications

2-4 years’ related professional experience

College degree in Advertising, Marketing, Communications, Public Relations or related field preferred

Ability to pass a criminal background check, credit check and drug test

Reliable transportation to our Tallahassee-based office

Ability to learn and adhere to brand standards

About Capital City Bank Capital City Bank culture is about bankers who are authentically themselves, career‑minded, loyal, relationship‑builders, service‑ and solutions‑oriented, collaborative, communicative and committed to representing the Capital City Star proudly. We are committed to growing a more diverse workforce, cultivating professionalism and industry expertise and nurturing a culture of inclusion within our workplaces. We place top priority on meeting the financial needs of our clients, enhancing associates’ experiences and enriching our communities. The ways we serve our clients, seek to offer personalized financial solutions and support our local communities, amplify our impact as trusted bankers and loyal neighbors. We aim to reflect and support the priorities of the communities we call home through financial and in‑kind investments, volunteer service and matching associates’ personal donations to charitable organizations.

About This Position We are looking for a motivated Marketing Coordinator to join the Advertising team within our Marketing Department. This person will collaborate with the Marketing Manager and Design Lead to establish and manage marketing programmes that will drive growth for the company. This position will also work closely with the Communications, Analytics, Technology and Special Events teams to accomplish a wide scope of objectives. The associate must be a driven team member, process‑oriented, able to juggle multiple competing priorities and able to work independently on the creation and management of Marketing strategies including product advertising, e‑mail marketing, copywriting and other Marketing deliverables. Work assignments require well‑thought‑out decisions within established guidelines.

All associates at Capital City Bank, Capital City Wealth and Capital City Home Loans have access to confidential client information and must practice discretion at all times.

Essential Tasks Of The Marketing Coordinator

Collaborate on all functions of marketing including advertising, branding, communications (internal and external), digital marketing, merchandising, program analytics and social media

Coordinate internal and external projects, business development programmes and strategic initiatives, tracking project progress against budget, deliverables and outcomes

Champion company brand identity by acting as a brand steward, upholding brand and trademark standards in all projects

Work with various business lines on content creation, leveraging their subject‑matter expertise and consistent messaging

Facilitate general advertising requests to Design Lead, proof ads to clients, submit ads for Compliance approval and traffic ads to media partners/outlets

Collaborate with marketing team to develop and execute yearly campaigns through creative concept, copywriting, design and approval process, media placement in all markets (traditional and digital), new associate onboarding, programme evaluation, etc.

Maintain directory and inventory of marketing materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed

Communicate programme objectives, timelines and deliverables to affected associates and provide instructions for use or promotion

Provide additional support to manager and department colleagues

Assist with writing assignments, such as intranet news items and web content, and proofread materials

Requirements

2-4 years’ related professional experience

College degree in Advertising, Marketing, Communications, Public Relations or related field preferred

Excellent communication skills (both verbal and written)

Proficiency in Adobe Acrobat and Microsoft Office Suite (particularly Excel)

Understanding of basic accounting procedures

Availability to work 40 hours per week, plus occasional overtime

Reliable transportation to commute to our Tallahassee‑based office and to occasional out‑of‑office events

Ability to pass a criminal background check, credit check and drug test

Ability to learn and adhere to brand standards

In the rare instance of a major or extensive natural disaster, epidemic or pandemic occurrence, or other disruption within our footprint, it may be necessary for associates to relocate or telecommute before, during or after, to ensure business continuity

Employer determines the essential functions of the job

All associates must understand and adhere to the non‑negotiable Banker Standards and commit to practicing SGNNT (smile, greet, name, name, thank you) at all times. Associates will consistently follow policies and procedures as established by Capital City Bank, Capital City Wealth and Capital City Home Loans, with department managers setting the standard

Benefits

Annual salary commensurate with experience plus occasional opportunities for overtime

Employer‑sponsored insurance: health, dental, vision and life

Optional supplemental coverage available for purchase: voluntary and dependent term life, disability, critical care, accident, long‑term care, legal plan and identity theft protection

Flexible Spending Accounts (medical and dependent)

Associate Stock Purchase Plan (10% discount below market rate)

401(k) plan with 50% employer match of up to 6% salary contribution

EEO/Protected Veterans/Disabled/Drug Free The above declarations are not intended to be an “all‑inclusive” list of the duties and responsibilities of the job described nor are they intended to be such a listing of the skills and abilities required to do the job. Rather, they are intended only to describe the general nature of the job.

THIS JOB DESCRIPTION DOES NOT CONSTITUTE AN EMPLOYMENT AGREEMENT. This job description does not restrict Capital City Bank, Capital City Wealth and Capital City Home Loans from the ability to assign, reassign or eliminate duties and responsibilities of this job at any time. This job description describes the current assignment of essential functions. These functions may change at any time as the needs of the Bank or department change or for other reasons deemed appropriate.

Seniority Level

Entry level

Employment Type

Full‑time

Job Function

Marketing and Sales

Industries: Banking

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