The Clorox Company
Shopper Marketing Brand Manager - Amazon
The Clorox Company, Durham, North Carolina, United States, 27703
Clorox is the place that’s committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team.
Your role at Clorox: Clorox is seeking a Marketing Manager to join the Amazon team. In this role, you will partner with the field sales team, cross‑functional teams, agency partners, business units, and Amazon to build and execute marketing plans and campaigns that drive sales and build share on the Amazon platform.
Interested but only meet some of the requirements listed? That’s okay, we believe a diverse range of backgrounds and ideas are critical to our success. If you are curious, a lifelong learner and are willing to share what you know, we’d love to hear from you.
In this role, you will:
Develop and deploy a full‑funnel media strategy across multiple brands; manage and optimize media budgets (>$30M) that deliver against sales, share, and spend efficiency targets.
Partner with Amazon field sales team, Marketing, Cross‑Functional, BU (Business Unit) brand teams, and Amazon to create retail media plans that deliver on BU and Amazon priorities and initiatives, and in particular, brand‑building share growth plans.
Lead retail media relationship with agency partners to implement, optimize, and report on Amazon campaigns.
Build, refine, and improve plans using agency tools and internal metrics; develop proficiency in agency partners’ databases to understand retail media metrics (e.g. traffic, conversion, SOV, CPC, CTR, ROAS, and more) manage against KPIs, and develop actionable insights.
Analyze, assess, and communicate campaign results to key stakeholders with a varying level of media knowledge.
Support the Connected Customer Planning (CCP) process by integrating retail media plans into long‑range plans; collaborate with sales team on Leading Edge Retailer (LER) meetings with leadership teams.
Support the One Demand Planning (ODP) process by developing Full‑Funnel Amazon plans in partnership with National Media that will create stronger connectivity to audience, tactical, and measurement plans.
Develop deep knowledge base on brands’ business strategy, performance, category dynamics, objectives, opportunities for growth, and risks.
Mine external digital best practices & incorporate into strategy and plans.
Create learning plans to improve campaign performance and optimize media strategies and spend.
#LI-Hybrid
What we look for:
Bachelor’s degree in related field
8 plus years’ experience in retail, media, and/or brand marketing for consumer brands
Eligibility timing may be accelerated for candidates with previous media and/or Amazon experience
Strong collaboration skills to work with other functions, agencies, and outside partners
Highly versed in data analytics and developing insights
Strong communication and presentation skills
Ability to build relationships with senior leaders and manage media agency (AOR)
Proactive; influential; able to build and implement plans independently
Strategic and creative thinking balanced with strong business acumen
Thinks big picture
Results‑oriented; able to complete assignments in a timely and accurate manner; ability to balance and prioritize multiple deliverables
Workplace type: Hybrid: This individual will work 3 days a week in office and 2 days from home.
Benefits and Compensation: Clorox offers comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market‑leading 401(k) program with a company match, flexible time off benefits (including half‑day summer Fridays depending on location), inclusive fertility/adoption benefits, and more.
We are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. Based on the breadth of our ranges, most new hires will start in the first half of the applicable range. Your starting pay will depend on job‑related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area.
Zone A: $128,000 - $252,200
Zone B: $117,400 - $231,200
Zone C: $106,700 - $210,200
All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process.
This job is also eligible for participation in Clorox’s incentive plans, subject to the terms of the applicable plan documents and policies.
Diversity, Inclusion, and Equal Employment Opportunity: The Clorox Company and its subsidiaries are an EEO/AA/Minorities/Women/LGBT/Protected Veteran/Disabled employer. Clorox is committed to providing reasonable accommodations for qualified applicants with disabilities and disabled veterans during the hiring and interview process. If you need assistance or accommodations due to a disability, please contact us at people@clorox.com .
Clorox is a signatory of the United Nations Global Compact and the Ellen MacArthur Foundation’s New Plastics Economy Global Commitment. The Clorox Company and its Foundation prioritize giving back to the communities we call home and contribute millions annually in combined cash grants, product donations, and cause‑marketing.
#J-18808-Ljbffr
Your role at Clorox: Clorox is seeking a Marketing Manager to join the Amazon team. In this role, you will partner with the field sales team, cross‑functional teams, agency partners, business units, and Amazon to build and execute marketing plans and campaigns that drive sales and build share on the Amazon platform.
Interested but only meet some of the requirements listed? That’s okay, we believe a diverse range of backgrounds and ideas are critical to our success. If you are curious, a lifelong learner and are willing to share what you know, we’d love to hear from you.
In this role, you will:
Develop and deploy a full‑funnel media strategy across multiple brands; manage and optimize media budgets (>$30M) that deliver against sales, share, and spend efficiency targets.
Partner with Amazon field sales team, Marketing, Cross‑Functional, BU (Business Unit) brand teams, and Amazon to create retail media plans that deliver on BU and Amazon priorities and initiatives, and in particular, brand‑building share growth plans.
Lead retail media relationship with agency partners to implement, optimize, and report on Amazon campaigns.
Build, refine, and improve plans using agency tools and internal metrics; develop proficiency in agency partners’ databases to understand retail media metrics (e.g. traffic, conversion, SOV, CPC, CTR, ROAS, and more) manage against KPIs, and develop actionable insights.
Analyze, assess, and communicate campaign results to key stakeholders with a varying level of media knowledge.
Support the Connected Customer Planning (CCP) process by integrating retail media plans into long‑range plans; collaborate with sales team on Leading Edge Retailer (LER) meetings with leadership teams.
Support the One Demand Planning (ODP) process by developing Full‑Funnel Amazon plans in partnership with National Media that will create stronger connectivity to audience, tactical, and measurement plans.
Develop deep knowledge base on brands’ business strategy, performance, category dynamics, objectives, opportunities for growth, and risks.
Mine external digital best practices & incorporate into strategy and plans.
Create learning plans to improve campaign performance and optimize media strategies and spend.
#LI-Hybrid
What we look for:
Bachelor’s degree in related field
8 plus years’ experience in retail, media, and/or brand marketing for consumer brands
Eligibility timing may be accelerated for candidates with previous media and/or Amazon experience
Strong collaboration skills to work with other functions, agencies, and outside partners
Highly versed in data analytics and developing insights
Strong communication and presentation skills
Ability to build relationships with senior leaders and manage media agency (AOR)
Proactive; influential; able to build and implement plans independently
Strategic and creative thinking balanced with strong business acumen
Thinks big picture
Results‑oriented; able to complete assignments in a timely and accurate manner; ability to balance and prioritize multiple deliverables
Workplace type: Hybrid: This individual will work 3 days a week in office and 2 days from home.
Benefits and Compensation: Clorox offers comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market‑leading 401(k) program with a company match, flexible time off benefits (including half‑day summer Fridays depending on location), inclusive fertility/adoption benefits, and more.
We are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. Based on the breadth of our ranges, most new hires will start in the first half of the applicable range. Your starting pay will depend on job‑related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area.
Zone A: $128,000 - $252,200
Zone B: $117,400 - $231,200
Zone C: $106,700 - $210,200
All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process.
This job is also eligible for participation in Clorox’s incentive plans, subject to the terms of the applicable plan documents and policies.
Diversity, Inclusion, and Equal Employment Opportunity: The Clorox Company and its subsidiaries are an EEO/AA/Minorities/Women/LGBT/Protected Veteran/Disabled employer. Clorox is committed to providing reasonable accommodations for qualified applicants with disabilities and disabled veterans during the hiring and interview process. If you need assistance or accommodations due to a disability, please contact us at people@clorox.com .
Clorox is a signatory of the United Nations Global Compact and the Ellen MacArthur Foundation’s New Plastics Economy Global Commitment. The Clorox Company and its Foundation prioritize giving back to the communities we call home and contribute millions annually in combined cash grants, product donations, and cause‑marketing.
#J-18808-Ljbffr