Enterprise Engineering Inc. (EEI)
Marketing Manager
Location: New York City Office- 4 days on site
Full Time Opportunity
Seeking a dynamic and experienced Marketing Manager to lead and execute our B2B marketing initiatives across digital channels, events, content, and sales enablement. This is a highly visible role that works cross functionally with leaders, sales, and external partners to drive brand awareness and lead generation. The ideal candidate will have a track record of successfully translating strategy into marketing campaigns that meet the Company goals. This role reports to the Chief Operating Officer.
Responsibilities
Lead digital marketing campaigns, including email, organic/paid social, and search engine marketing (SEO/SEM).
Optimize SEO/SEM performance to reduce CPL and improve conversion rates.
Create compelling content such as case studies, blogs, white papers, and industry reports to engage our B2B audience.
Develop sales enablement materials, including collateral, presentations, playbooks, and training guides.
Drive email and social campaigns that increase qualified leads
Own event marketing strategy—plan, manage, and execute trade shows and custom events, including booth logistics and vendor coordination.
Manage corporate communications, including website updates, media outreach, and PR initiatives.
Analyze performance metrics (e.g., ROI, CPC, CPL, SEO) and use insights to continuously optimize campaigns.
Manage the marketing budget, ensuring alignment with strategic goals and efficiency in spending.
Who you are
A collaborative communicator who can align teams and stakeholders across the business.
A self-starter who thrives in fast-paced, entrepreneurial environments.
Data-driven and analytical, able to interpret results and optimize for performance.
A creative thinker with a knack for storytelling and campaign innovation.
Comfortable switching between strategic planning and hands-on execution.
Requirements
5+ years of B2B marketing experience, preferably in fintech or enterprise software.
Proven track record developing content across formats and channels (web, email, social, print, etc.).
Hands‑on experience with marketing automation tools (e.g., HubSpot, Salesforce).
Proficient with platforms like Google Analytics (GA4), Semrush, and SEO/SEM tools.
Experience managing integrated lead generation campaigns and reporting on KPIs such as ROI, CPL, and CPC.
Strong event management skills—planning, logistics, vendor coordination, and onsite execution.
Exceptional project management and organizational skills.
Complies with Company’s hybrid/in-office work policy.
Ability to manage and report on a marketing budget.
Travel to industry events and conferences as needed to promote brand visibility, support campaign execution, and gather industry insights.
Collaborate in‑person with Leadership and Sales teams at our New York City office to drive strategic initiatives.
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Location: New York City Office- 4 days on site
Full Time Opportunity
Seeking a dynamic and experienced Marketing Manager to lead and execute our B2B marketing initiatives across digital channels, events, content, and sales enablement. This is a highly visible role that works cross functionally with leaders, sales, and external partners to drive brand awareness and lead generation. The ideal candidate will have a track record of successfully translating strategy into marketing campaigns that meet the Company goals. This role reports to the Chief Operating Officer.
Responsibilities
Lead digital marketing campaigns, including email, organic/paid social, and search engine marketing (SEO/SEM).
Optimize SEO/SEM performance to reduce CPL and improve conversion rates.
Create compelling content such as case studies, blogs, white papers, and industry reports to engage our B2B audience.
Develop sales enablement materials, including collateral, presentations, playbooks, and training guides.
Drive email and social campaigns that increase qualified leads
Own event marketing strategy—plan, manage, and execute trade shows and custom events, including booth logistics and vendor coordination.
Manage corporate communications, including website updates, media outreach, and PR initiatives.
Analyze performance metrics (e.g., ROI, CPC, CPL, SEO) and use insights to continuously optimize campaigns.
Manage the marketing budget, ensuring alignment with strategic goals and efficiency in spending.
Who you are
A collaborative communicator who can align teams and stakeholders across the business.
A self-starter who thrives in fast-paced, entrepreneurial environments.
Data-driven and analytical, able to interpret results and optimize for performance.
A creative thinker with a knack for storytelling and campaign innovation.
Comfortable switching between strategic planning and hands-on execution.
Requirements
5+ years of B2B marketing experience, preferably in fintech or enterprise software.
Proven track record developing content across formats and channels (web, email, social, print, etc.).
Hands‑on experience with marketing automation tools (e.g., HubSpot, Salesforce).
Proficient with platforms like Google Analytics (GA4), Semrush, and SEO/SEM tools.
Experience managing integrated lead generation campaigns and reporting on KPIs such as ROI, CPL, and CPC.
Strong event management skills—planning, logistics, vendor coordination, and onsite execution.
Exceptional project management and organizational skills.
Complies with Company’s hybrid/in-office work policy.
Ability to manage and report on a marketing budget.
Travel to industry events and conferences as needed to promote brand visibility, support campaign execution, and gather industry insights.
Collaborate in‑person with Leadership and Sales teams at our New York City office to drive strategic initiatives.
#J-18808-Ljbffr