GRAND CANYON UNIVERSITY
Digital Marketing Graduate Assistant
GRAND CANYON UNIVERSITY, Phoenix, Arizona, United States, 85003
* Lead basic SEO efforts in Welcome Programs; assist in keyword research and metadata management.* Manage the department’s digital asset library, ensuring that media files, graphics, templates, and brand content are organized, accessible, and up to date.* Maintain, update, and create content for online orientation modules, Lope Family Hub, Jotform, and GCU Life app.* Collaborate with the Marketing & Communications Coordinator on campaign planning, content calendars, and performance tracking.* Assist in tracking key performance metrics across digital platforms and creating performance reports to inform future marketing strategy.* Work closely with university marketing and creative services teams to maintain brand consistency and align campaigns with GCU’s institutional messaging.* Edit and repurpose content for multiple platforms, ensuring content is engaging, accessible, and tailored to appropriate audiences.* Monitor digital trends and student engagement behaviors to offer recommendations for marketing innovation and improvement.****Equipment Used and Responsibility***** MS Office Suite****Supervisory Responsibilities****May mentor students and student workers.****Requirements***** Be admitted to a graduate degree seeking program at GCU.
(Certificate only programs do not satisfy this requirement.)* Have a minimum GPA of 3.0.
(If a student is newly admitted to the University, the admission GPA is considered for this requirement.)
A student must also maintain a minimum GPA of 3.0 during their employment.* Be enrolled in as a “regular” (not provisional) degree-seeking student for at least 6 graduate level units leading to the degree.
(Undergraduate or audited courses do not satisfy this requirement.)
Hiring departments may require a higher enrollment.* Assistantships may be revoked at any time duties are not fulfilled satisfactorily.* Because of the role as student and employee, graduate assistants assume responsibility for upholding the University’s Student Code of Conduct.* Graduate Assistants are eligible for waiver of tuition for the period employed.
Waiver of tuition may be taxable income.* Graduate Assistants must follow the HR employment workflow processes and pre-employment background checks.* Graduate Assistants have restricted work hours (maximum of 29 hours per week).* After all degree requirements for the planned program of study are met, a student is no longer eligible to receive a graduate assistantship.* “Incomplete” grades must be removed during the period following the teaching period in which the “I” was recorded in order to continue the assistantship.* Graduate Assistants are part-time employees and not eligible for GCU’s employment benefits, except those stipulated by law.****Physical Requirements:***** Sitting:
6-7 hours a day* Standing:
1-2 hours a day* Walking:
1-2 hours a day* Lifting:
Occasionally* Carrying:
Rarely* Pushing:
Rarely* Bending:
Rarely* Squatting: Rarely* Kneeling:
Rarely* Climbing:
Rarely* Reaching:
Occasionally* Grasping:
Frequently* Fine Eye to Hand Coordination:
Continuously* Driving:
Rarely* Work Environment:
Office building on site.
Work performed is primarily inside, subject to variations in temperature and weather, equipment noise and dust.* Support the digital marketing efforts of the Department of Welcome Programs, including campaigns related to New Student Orientation, Herd Camp, Welcome Week, Lopes Out, Family Weekend, and other student and family engagement initiatives.* Assist in creating, optimizing, and managing digital content across various platforms, including websites, social media, email marketing, and internal communications.GCU's Christian worldview has shaped the university's mission and growth for more than 65 years. As a Christ-centered higher education institution, GCU integrates faith, learning and work to connect the GCU community with distinct Christian principles and strong central values. The University values diversity among its students, faculty and staff, and invites applications from all qualified individuals, including minorities, females, individuals with disabilities and veterans. At GCU, working professionals may find their purpose in ways marked by compassion, service, integrity and concern for the common good.Employment is contingent upon the satisfactory outcome (as determined by the university) of pre-employment screening activities, including a background check.For assistance with your job application please use our .All staff and faculty candidates will be asked to review GCU’s
or
expectations as part of the application process.If you’re looking for jobs in admissions/enrollment, accounting, curriculum development, financial aid, human resources, information technology, marketing or other student service-related jobs at Grand Canyon Education, Inc. Visit our partner’s site at jobs.gce.com for more information. #J-18808-Ljbffr
(Certificate only programs do not satisfy this requirement.)* Have a minimum GPA of 3.0.
(If a student is newly admitted to the University, the admission GPA is considered for this requirement.)
A student must also maintain a minimum GPA of 3.0 during their employment.* Be enrolled in as a “regular” (not provisional) degree-seeking student for at least 6 graduate level units leading to the degree.
(Undergraduate or audited courses do not satisfy this requirement.)
Hiring departments may require a higher enrollment.* Assistantships may be revoked at any time duties are not fulfilled satisfactorily.* Because of the role as student and employee, graduate assistants assume responsibility for upholding the University’s Student Code of Conduct.* Graduate Assistants are eligible for waiver of tuition for the period employed.
Waiver of tuition may be taxable income.* Graduate Assistants must follow the HR employment workflow processes and pre-employment background checks.* Graduate Assistants have restricted work hours (maximum of 29 hours per week).* After all degree requirements for the planned program of study are met, a student is no longer eligible to receive a graduate assistantship.* “Incomplete” grades must be removed during the period following the teaching period in which the “I” was recorded in order to continue the assistantship.* Graduate Assistants are part-time employees and not eligible for GCU’s employment benefits, except those stipulated by law.****Physical Requirements:***** Sitting:
6-7 hours a day* Standing:
1-2 hours a day* Walking:
1-2 hours a day* Lifting:
Occasionally* Carrying:
Rarely* Pushing:
Rarely* Bending:
Rarely* Squatting: Rarely* Kneeling:
Rarely* Climbing:
Rarely* Reaching:
Occasionally* Grasping:
Frequently* Fine Eye to Hand Coordination:
Continuously* Driving:
Rarely* Work Environment:
Office building on site.
Work performed is primarily inside, subject to variations in temperature and weather, equipment noise and dust.* Support the digital marketing efforts of the Department of Welcome Programs, including campaigns related to New Student Orientation, Herd Camp, Welcome Week, Lopes Out, Family Weekend, and other student and family engagement initiatives.* Assist in creating, optimizing, and managing digital content across various platforms, including websites, social media, email marketing, and internal communications.GCU's Christian worldview has shaped the university's mission and growth for more than 65 years. As a Christ-centered higher education institution, GCU integrates faith, learning and work to connect the GCU community with distinct Christian principles and strong central values. The University values diversity among its students, faculty and staff, and invites applications from all qualified individuals, including minorities, females, individuals with disabilities and veterans. At GCU, working professionals may find their purpose in ways marked by compassion, service, integrity and concern for the common good.Employment is contingent upon the satisfactory outcome (as determined by the university) of pre-employment screening activities, including a background check.For assistance with your job application please use our .All staff and faculty candidates will be asked to review GCU’s
or
expectations as part of the application process.If you’re looking for jobs in admissions/enrollment, accounting, curriculum development, financial aid, human resources, information technology, marketing or other student service-related jobs at Grand Canyon Education, Inc. Visit our partner’s site at jobs.gce.com for more information. #J-18808-Ljbffr