Paul Mitchell Schools North Star Group
Social Media Manager
Paul Mitchell Schools North Star Group, Riverton, Utah, United States, 84065
Join to apply for the
Social Media Manager
role at
Paul Mitchell Schools North Star Group .
Showcase your strategic problem‑solving skills and drive results for a national company by joining Paul Mitchell Advanced Education (PMAE) as a full‑time
Social Media Manager ! As the educational hub for Paul Mitchell franchises, our Riverton, UT team needs an innovative person to help expand our online presence and business reach.
What You Get
Competitive salary of $60,000 - $75,000/year
Health insurance
Dental
Vision
PTO
401(k)
What You'll Do
Work Monday – Friday
Content Strategy – Create engaging online content and tailor it for specific platforms (Instagram, TikTok, YouTube, etc.). Develop a content calendar and jump on trends while aligning with brand voice and business objectives.
Content Creation and Copywriting – Develop interesting, on‑brand posts, captions, video scripts, etc., and collaborate with teams to ensure all elements of the content meet quality standards.
Social Media Engagement – Strategically post content at optimal times, actively respond to comments and messages, and adjust strategies to increase engagement and visibility.
Franchise Training – Develop effective guides, toolkits, and training materials for social media strategies, lead training sessions, and advise franchisees seeking guidance.
Performance Optimization – Use platform analytics and third‑party tools to analyze campaign performance, identify areas for improvement, and continuously refine business content.
Social Media Manager Qualifications
5+ years of experience in social media management, content strategy, or a related area
Proven copywriting skills with the ability to craft compelling and engaging content
Hands‑on experience growing business presence across online platforms like Instagram, Facebook, TikTok, and YouTube
Experience collaborating with designers and internal teams to create visually appealing, high‑quality content
Deep knowledge of algorithms, trends, and strategies for driving engagement and growing audiences
Proficiency in social media scheduling tools (e.g., Sprout Social, Later, Hootsuite) and analytics platforms
Organizational skills, self‑motivation to succeed, and ability to manage multiple projects in a fast‑paced environment
Exceptional communication and presentation skills
Ability to communicate with people online, over the phone, and in person
Flexible problem‑solving skills
Positive attitude with the ability to work independently and with a team
Preferred Criteria
Bachelor's degree in graphic design, marketing, communications, or a related field or equivalent experience
Experience working in the beauty industry
Proven ability to use AI prompts
Our Story With over 90 independently owned and operated cosmetology and barber schools, we’re inspiring future beauty professionals to hone their skills and make their way in the industry. The Paul Mitchell Advanced Education (PMAE) team provides ongoing training to beauty instructors throughout all our franchises, ensuring that students receive top‑tier coaching and education. By continually updating our curriculum and staying updated on industry trends, we create an empowering and enriching learning environment where every instructor and student can shine!
Key Details
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing and Sales
Location Riverton, UT
#J-18808-Ljbffr
Social Media Manager
role at
Paul Mitchell Schools North Star Group .
Showcase your strategic problem‑solving skills and drive results for a national company by joining Paul Mitchell Advanced Education (PMAE) as a full‑time
Social Media Manager ! As the educational hub for Paul Mitchell franchises, our Riverton, UT team needs an innovative person to help expand our online presence and business reach.
What You Get
Competitive salary of $60,000 - $75,000/year
Health insurance
Dental
Vision
PTO
401(k)
What You'll Do
Work Monday – Friday
Content Strategy – Create engaging online content and tailor it for specific platforms (Instagram, TikTok, YouTube, etc.). Develop a content calendar and jump on trends while aligning with brand voice and business objectives.
Content Creation and Copywriting – Develop interesting, on‑brand posts, captions, video scripts, etc., and collaborate with teams to ensure all elements of the content meet quality standards.
Social Media Engagement – Strategically post content at optimal times, actively respond to comments and messages, and adjust strategies to increase engagement and visibility.
Franchise Training – Develop effective guides, toolkits, and training materials for social media strategies, lead training sessions, and advise franchisees seeking guidance.
Performance Optimization – Use platform analytics and third‑party tools to analyze campaign performance, identify areas for improvement, and continuously refine business content.
Social Media Manager Qualifications
5+ years of experience in social media management, content strategy, or a related area
Proven copywriting skills with the ability to craft compelling and engaging content
Hands‑on experience growing business presence across online platforms like Instagram, Facebook, TikTok, and YouTube
Experience collaborating with designers and internal teams to create visually appealing, high‑quality content
Deep knowledge of algorithms, trends, and strategies for driving engagement and growing audiences
Proficiency in social media scheduling tools (e.g., Sprout Social, Later, Hootsuite) and analytics platforms
Organizational skills, self‑motivation to succeed, and ability to manage multiple projects in a fast‑paced environment
Exceptional communication and presentation skills
Ability to communicate with people online, over the phone, and in person
Flexible problem‑solving skills
Positive attitude with the ability to work independently and with a team
Preferred Criteria
Bachelor's degree in graphic design, marketing, communications, or a related field or equivalent experience
Experience working in the beauty industry
Proven ability to use AI prompts
Our Story With over 90 independently owned and operated cosmetology and barber schools, we’re inspiring future beauty professionals to hone their skills and make their way in the industry. The Paul Mitchell Advanced Education (PMAE) team provides ongoing training to beauty instructors throughout all our franchises, ensuring that students receive top‑tier coaching and education. By continually updating our curriculum and staying updated on industry trends, we create an empowering and enriching learning environment where every instructor and student can shine!
Key Details
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing and Sales
Location Riverton, UT
#J-18808-Ljbffr