University of Minnesota
PDL Marketing Course Developer and Instructor
University of Minnesota, Saint Paul, Minnesota, United States, 55199
About the Job
PDL Marketing Course Developer and Instructor
The Adjunct Teaching Specialist is a temporary (per course), part-time, non-tenured position for our Professional Development and Lifelong Learning Programs. The Marketing Certificate Course Developer will be responsible for developing and teaching one or more of the following course topics:
Marketing Analytics and Strategic Applications
Introduction to Digital Marketing Strategy and Planning
Social Media Marketing and Content Strategy
SEO and Analytics for Digital Marketing
Integrated Digital Marketing Campaigns
The Adjunct Teaching Specialist will collaborate with an instructional designer and program manager to develop 6-week non-credit course(s) during the first approximately six months of the position. Course development typically takes 6 months, with the first course offering taking place shortly after development ends.
After developing a course, the Adjunct Teaching Specialist will teach the course using the developed curriculum. The courses are fully online and use a blend of synchronous and asynchronous instructional methods. Live instruction is done through a weekly Zoom session. Asynchronous instruction is done through the university's learning management system, Canvas.
Each course will last 6 weeks. During the instructional phase of this position, the Adjunct Teaching Specialist is expected to be engaged and available for a total of 11 weeks, including the 2 weeks prior to the course start date and 3 weeks after the course end date.
Major Responsibilities Course Development (60%)
Create clear, succinct, and measurable outcomes for the course.
Identify, sequence, and structure the topics the course will address in each module.
Develop learning activities and course media that support the course learning outcomes.
Develop learning assessments that allow learners to demonstrate achievement of the learning outcomes.
Collaborate with an instructional designer, program manager, and other university staff throughout the course development process.
Follow the requirements for course development laid out in the course development handbook.
Section Prep (5%)
Record and post introduction video.
Send course introduction email.
Verify dates and contents of course site are correct. Make any needed updates and corrections.
Open the course and modules.
Live Instruction (10%)
Prepare for weekly Zoom sessions following a structure provided by the pre-designed curriculum.
Facilitate weekly zoom sessions as scheduled by the department and following the expectations in the instructor handbook.
Learning Assessment and Feedback (20%)
Evaluate submitted work to determine if each learner has achieved the course learning objectives.
Provide feedback to learners to help them develop the knowledge, skills, and abilities needed to achieve the course learning outcomes.
Submit final grades.
Support Learners (5%)
Respond to learner questions about course content and logistics by email or other communication means within the learning management system.
Meet with learners by Zoom as needed and at mutually agreed upon times to provide assistance in understanding course content and activities.
Please note, we are not offering H-1B or Green Card sponsorship for this position.
Qualifications Required Qualifications
Bachelor's degree
Four years of work experience related to the subject matter
A demonstrated commitment, knowledge, and skills to promoting an inclusive climate that is supportive of diverse perspectives in a professional setting.
Deep knowledge of the course subject matter
Ability to explain concepts in ways that help others learn
Ability to provide feedback that both encourages and helps learners develop knowledge, skills, and abilities.
Strong verbal and written communication skills
Preferred Qualifications
Masters degree and at least six or more years of work experience related to the subject matter
Experience teaching adult learners in both live and asynchronous contexts
Experience developing and/or teaching topics related to the subject matter
Ability to evaluate assessments (e.g. course projects) to determine if they demonstrate achievement of course learning outcomes.
About the Department In CCAPS you'll find a flexible, hybrid work environment and supportive colleagues who are committed to empowering lifelong learners to achieve their educational goals in a learner-centric environment where diverse ideas, backgrounds, and identities are embraced.
CCAPS has a large and diverse portfolio of program offerings, including bachelor's and master's degrees, professional development offerings for practitioners, pre-college programs for high school students, English language programs, and lifelong learning for personal enrichment. Across all the work done in and by CCAPS, we strive daily to live our core values of Access, Learning, Inclusivity, Collaboration, and Excellence.
Pay and Benefits Pay Range:
Compensation is paid on a per course basis. For development, the Adjunct Teaching Specialist will be paid $5,400 per course. For instruction, the Adjunct Teaching Specialist will be paid $2,713 per course.
Retirement plan options are available for Civil Service, Faculty, Labor-Represented, Professional & Administrative, and Temp Casual classifications. Learn more about retirement plans.
How To Apply Applications must be submitted online. To be considered for this position, please click the Apply button and follow the instructions. You will have the opportunity to complete an online application for the position and attach a cover letter and resume.
Please address all required qualifications in either your cover letter or CV/Resume in order to be fully considered for the position. Submit a letter of application (Cover Letter), resume, and the names, telephone numbers and e‑mail addresses of three current professional references.
Additional documents may be attached after application by accessing your "My Job Applications" page and uploading documents in the "My Cover Letters and Attachments" section.
This position will remain open until filled.
To request an accommodation during the application process, please e‑mail employ@umn.edu or call (612) 624‑UOHR (8647).
Diversity The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds.
The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu
Employment Requirements Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment.
About the U of M The University of Minnesota, Twin Cities (UMTC)
The University of Minnesota, Twin Cities (UMTC), is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation's most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.
At the University of Minnesota, we are proud to be recognized by the Star Tribune as a Top Workplace for 2021, as well as by Forbes as Best Employers for Women and one of America's Best Employers (2015, 2018, 2019, 2023), Best Employer for Diversity (2019, 2020), Best Employer for New Grads (2018, 2019), and Best Employer by State (2019, 2022).
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The Adjunct Teaching Specialist is a temporary (per course), part-time, non-tenured position for our Professional Development and Lifelong Learning Programs. The Marketing Certificate Course Developer will be responsible for developing and teaching one or more of the following course topics:
Marketing Analytics and Strategic Applications
Introduction to Digital Marketing Strategy and Planning
Social Media Marketing and Content Strategy
SEO and Analytics for Digital Marketing
Integrated Digital Marketing Campaigns
The Adjunct Teaching Specialist will collaborate with an instructional designer and program manager to develop 6-week non-credit course(s) during the first approximately six months of the position. Course development typically takes 6 months, with the first course offering taking place shortly after development ends.
After developing a course, the Adjunct Teaching Specialist will teach the course using the developed curriculum. The courses are fully online and use a blend of synchronous and asynchronous instructional methods. Live instruction is done through a weekly Zoom session. Asynchronous instruction is done through the university's learning management system, Canvas.
Each course will last 6 weeks. During the instructional phase of this position, the Adjunct Teaching Specialist is expected to be engaged and available for a total of 11 weeks, including the 2 weeks prior to the course start date and 3 weeks after the course end date.
Major Responsibilities Course Development (60%)
Create clear, succinct, and measurable outcomes for the course.
Identify, sequence, and structure the topics the course will address in each module.
Develop learning activities and course media that support the course learning outcomes.
Develop learning assessments that allow learners to demonstrate achievement of the learning outcomes.
Collaborate with an instructional designer, program manager, and other university staff throughout the course development process.
Follow the requirements for course development laid out in the course development handbook.
Section Prep (5%)
Record and post introduction video.
Send course introduction email.
Verify dates and contents of course site are correct. Make any needed updates and corrections.
Open the course and modules.
Live Instruction (10%)
Prepare for weekly Zoom sessions following a structure provided by the pre-designed curriculum.
Facilitate weekly zoom sessions as scheduled by the department and following the expectations in the instructor handbook.
Learning Assessment and Feedback (20%)
Evaluate submitted work to determine if each learner has achieved the course learning objectives.
Provide feedback to learners to help them develop the knowledge, skills, and abilities needed to achieve the course learning outcomes.
Submit final grades.
Support Learners (5%)
Respond to learner questions about course content and logistics by email or other communication means within the learning management system.
Meet with learners by Zoom as needed and at mutually agreed upon times to provide assistance in understanding course content and activities.
Please note, we are not offering H-1B or Green Card sponsorship for this position.
Qualifications Required Qualifications
Bachelor's degree
Four years of work experience related to the subject matter
A demonstrated commitment, knowledge, and skills to promoting an inclusive climate that is supportive of diverse perspectives in a professional setting.
Deep knowledge of the course subject matter
Ability to explain concepts in ways that help others learn
Ability to provide feedback that both encourages and helps learners develop knowledge, skills, and abilities.
Strong verbal and written communication skills
Preferred Qualifications
Masters degree and at least six or more years of work experience related to the subject matter
Experience teaching adult learners in both live and asynchronous contexts
Experience developing and/or teaching topics related to the subject matter
Ability to evaluate assessments (e.g. course projects) to determine if they demonstrate achievement of course learning outcomes.
About the Department In CCAPS you'll find a flexible, hybrid work environment and supportive colleagues who are committed to empowering lifelong learners to achieve their educational goals in a learner-centric environment where diverse ideas, backgrounds, and identities are embraced.
CCAPS has a large and diverse portfolio of program offerings, including bachelor's and master's degrees, professional development offerings for practitioners, pre-college programs for high school students, English language programs, and lifelong learning for personal enrichment. Across all the work done in and by CCAPS, we strive daily to live our core values of Access, Learning, Inclusivity, Collaboration, and Excellence.
Pay and Benefits Pay Range:
Compensation is paid on a per course basis. For development, the Adjunct Teaching Specialist will be paid $5,400 per course. For instruction, the Adjunct Teaching Specialist will be paid $2,713 per course.
Retirement plan options are available for Civil Service, Faculty, Labor-Represented, Professional & Administrative, and Temp Casual classifications. Learn more about retirement plans.
How To Apply Applications must be submitted online. To be considered for this position, please click the Apply button and follow the instructions. You will have the opportunity to complete an online application for the position and attach a cover letter and resume.
Please address all required qualifications in either your cover letter or CV/Resume in order to be fully considered for the position. Submit a letter of application (Cover Letter), resume, and the names, telephone numbers and e‑mail addresses of three current professional references.
Additional documents may be attached after application by accessing your "My Job Applications" page and uploading documents in the "My Cover Letters and Attachments" section.
This position will remain open until filled.
To request an accommodation during the application process, please e‑mail employ@umn.edu or call (612) 624‑UOHR (8647).
Diversity The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds.
The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu
Employment Requirements Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment.
About the U of M The University of Minnesota, Twin Cities (UMTC)
The University of Minnesota, Twin Cities (UMTC), is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation's most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.
At the University of Minnesota, we are proud to be recognized by the Star Tribune as a Top Workplace for 2021, as well as by Forbes as Best Employers for Women and one of America's Best Employers (2015, 2018, 2019, 2023), Best Employer for Diversity (2019, 2020), Best Employer for New Grads (2018, 2019), and Best Employer by State (2019, 2022).
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