HonorVet Technologies
Marketing Data Analyst (Deposit Products)
HonorVet Technologies, Boston, Massachusetts, us, 02298
Title : Marketing Data Analyst (Deposit Products)
Location : Ideally local to Boston, MA, or NYC, NY. Will consider remote
Duration : 3+ month contract; Strong potential for extension / full-time hire
Notes : Power Bi SQL Python / R Marketing Data Analyst
Job Description Our client in the banking domain is seeking a Marketing Data Analyst to join their Marketing Analytics & Data Science team. This role will support strategic marketing initiatives, with a focus on deposit and lending product analytics. The position offers an exciting opportunity to contribute to data-driven decision-making and campaign optimization in a dynamic financial services environment.
Responsibilities
Analyze and interpret marketing data, with a focus on lending products
Build and maintain dashboards using Power BI and AWS QuickSight
Support campaign measurement and execution, providing actionable insights
Run queries, identify trends, and assess the effectiveness of marketing channels
Collaborate with cross-functional teams to align analytics with business goals
Communicate findings and recommendations to leadership and stakeholders
Required Experience
Minimum 3+ years of experience in marketing data and analytics
Strong understanding of digital marketing data, campaign strategy, and execution
Experience with lending product data (e.g., lending, underwriting)
Proficiency in SQL Server (query writing)
Dashboarding experience with Power BI and AWS QuickSight
Working knowledge of Python
Familiarity with Google Analytics and / or Adobe Analytics
Prior experience in financial services, preferably banking or fintech
Desired Experience
Experience in fintech or commercial banking
Exposure to Experian valuation, Axiom, or Tealium tag management
Understanding of identity graph concepts
Soft Skills
Strong communication skills with the ability to engage leadership, team members, and clients
Collaborative mindset and ability to work in a fast-paced, data-driven environment
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Location : Ideally local to Boston, MA, or NYC, NY. Will consider remote
Duration : 3+ month contract; Strong potential for extension / full-time hire
Notes : Power Bi SQL Python / R Marketing Data Analyst
Job Description Our client in the banking domain is seeking a Marketing Data Analyst to join their Marketing Analytics & Data Science team. This role will support strategic marketing initiatives, with a focus on deposit and lending product analytics. The position offers an exciting opportunity to contribute to data-driven decision-making and campaign optimization in a dynamic financial services environment.
Responsibilities
Analyze and interpret marketing data, with a focus on lending products
Build and maintain dashboards using Power BI and AWS QuickSight
Support campaign measurement and execution, providing actionable insights
Run queries, identify trends, and assess the effectiveness of marketing channels
Collaborate with cross-functional teams to align analytics with business goals
Communicate findings and recommendations to leadership and stakeholders
Required Experience
Minimum 3+ years of experience in marketing data and analytics
Strong understanding of digital marketing data, campaign strategy, and execution
Experience with lending product data (e.g., lending, underwriting)
Proficiency in SQL Server (query writing)
Dashboarding experience with Power BI and AWS QuickSight
Working knowledge of Python
Familiarity with Google Analytics and / or Adobe Analytics
Prior experience in financial services, preferably banking or fintech
Desired Experience
Experience in fintech or commercial banking
Exposure to Experian valuation, Axiom, or Tealium tag management
Understanding of identity graph concepts
Soft Skills
Strong communication skills with the ability to engage leadership, team members, and clients
Collaborative mindset and ability to work in a fast-paced, data-driven environment
#J-18808-Ljbffr