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Strategy

Field Marketing Strategist

Strategy, Tysons Corner, Virginia, United States

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Company Description Strategy (Nasdaq: MSTR) is at the forefront of transforming organizations into intelligent enterprises through data‑driven innovation. We don't just follow trends—we set them and drive change. As a market leader in enterprise analytics and mobility software, we've pioneered the BI and analytics space, empowering people to make better decisions and revolutionizing how businesses operate.

But that's not all. Strategy is also leading a groundbreaking shift in how companies approach their treasury reserve strategy, boldly adopting Bitcoin as a key asset. This visionary move is reshaping the financial landscape and solidifying our position as a forward‑thinking, innovative force in the market. Four years after adopting the Bitcoin Standard, Strategy's stock has outperformed every company in the S&P 500.

Our people are the core of our success. At Strategy, you'll join a team of smart, creative minds working on dynamic projects with cutting‑edge technologies. We thrive on curiosity, innovation, and a relentless pursuit of excellence.

Our corporate values—bold, agile, engaged, impactful, and united—are the foundation of our culture. As we lead the charge into the new era of AI and financial innovation, we foster an environment where every employee's contributions are recognized and valued.

Join us and be part of an organization that lives and breathes innovation every day. At Strategy, you're not just another employee, you're a crucial part of a mission to push the boundaries of analytics and redefine financial investment.

Job Description Field Marketing Strategist At Strategy Software, Field Marketing is at the center of how we create demand, accelerate deals, deepen customer relationships, and drive pipeline across key regions and industries. As a Field Marketing Strategist, you will help design and execute high‑impact programs, from workshops and executive roundtables to large tradeshows, partner activations, and vertical campaigns, that directly support pipeline creation and sales success.

This role partners closely with Sales, Business Development, Product Marketing, Partners, and the broader GTM team to ensure our field activities are aligned to territory needs and account priorities. The ideal candidate is organized, analytical, creative, and excited to help build the future of field marketing at Strategy.

Pipeline & Revenue Support

Support quarterly pipeline goals across assigned regions or verticals, helping drive predictable opportunity creation

Ensure event MQLs and partner‑sourced engagements are properly captured, routed, and tracked in Salesforce

Monitor sales follow‑up and conversion activity to improve lead‑to‑opportunity outcomes and accelerate velocity

Strategic Program Execution

Help develop and execute multi‑touch field programs including workshops, executive roundtables, tradeshows, partner co‑marketing events, and ABM initiatives

Build detailed program briefs, timelines, run‑of‑show guides, attendee insights, and wrap‑up reports

Coordinate cross‑functional inputs from Sales, Product Marketing, Partners, and Demand Gen to ensure integrated program delivery

Support experimentation and optimization frameworks to improve program effectiveness over time

Sales Team Partnership

Work closely with AEs, BDRs, and regional leaders to align field programs to territory priorities and strategic accounts

Provide pre‑event enablement and post‑event follow‑up playbooks to help Sales drive next steps and pipeline

Join regional sales syncs to stay aligned on account‑level motions, whitespace opportunities, and in‑quarter needs

Operational Excellence

Maintain program trackers, timelines, attendee lists, and regional dashboards for visibility across Marketing & Sales

Manage vendor coordination, invoicing, budget tracking, and partner sponsorship deliverables

Measure program success using Strategy's pipeline dashboards, attribution models, and campaign reporting frameworks

Support continuous improvement of event processes, SLAs, and data hygiene

Core Experience

2–4 years of experience in field marketing, events, demand generation, or B2B marketing roles

Experience partnering closely with Sales or supporting territory‑based marketing

Understanding of B2B funnels, lifecycle stages, and event‑to‑pipeline motion

Skills & Tools

Familiarity with Salesforce, Marketo, and project management tools (Wrike a plus)

Strong proficiency in Excel/Sheets for managing lists, budgets, and pipeline reporting

Ability to juggle multiple programs across regions with strong attention to detail

Strategic & Analytical Mindset

Comfortable interpreting pipeline, funnel, and attribution metrics to help shape program decisions

Strong communicator who can clearly articulate program goals, expectations, and results to GTM stakeholders

Ability to translate product and value messaging into compelling field experiences

Who You Are

Highly organized, resourceful, and solution‑oriented

Positive, collaborative, and able to work cross‑functionally with Sales, Product, and Partners

Curious about AI, analytics, data architectures, and how customers adopt modern BI

Excited to help build a best‑in‑class Field Marketing function as Strategy grows

Additional Requirements

Willingness to travel (40% or more) for events, partner programs, and regional activations

Interest in enterprise technology is a strong plus

Strategy is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, creed, color, religion, national origin, gender, sex, sexual orientation, gender identity, disability, veteran status, age, genetic information, or any other legally‑protected basis.

Strategy provides reasonable accommodation for qualified individuals with disabilities in the hiring process. If you have any difficulty using our online system and you need an accommodation due to a disability, you may contact us about your interest in employment at

application_accommodations@strategy.com .

Visit Strategy’s Careers page for additional information.

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