Yubico Inc.
Meet Yubico: the creator of the most secure passkeys and leading provider of hardware authentication security keys. Our company’s mission is to make secure login easy and available for everyone. Yubico was founded in 2007 by Stina and Jakob Ehrensvard, and is public on Nasdaq Stockholm Main Market: YUBICO. Our customers include Fortune 500 companies, hundreds of government agencies and millions of individuals in over 160 countries that rely on Yubico technology to secure access to computers, online services and mobile apps. We are a global company with a strong company culture and employees located in over 14 countries. Yubico’s headquarters are based in Stockholm, Sweden and Santa Clara, CA. Aligned with our mission to make the internet more secure for everyone, Yubico donates YubiKeys to organizations helping at-risk individuals through our philanthropic initiative, Secure it Forward.
Freedom and Flexibility At Yubico, we want you to be your most productive selves whether you decide to work 100% from home or choose to work hybrid/onsite. The way we balance the fast-paced demands of a high-growth company and sustainability is making rest a priority.
Yubico Values We work to ensure that our employees have an open space to have their voices amplified to create a workplace where everyone feels like they belong. Aligned with this, our employees have created some pretty cool Employee Resource Groups: YubiPride, YubiBIPOC, YubiSustainability and YubiWomen. Additionally, Yubico donates YubiKeys to organizations in need all over the world (you can read more about our work here).
Social Connection Relationships and connectedness matter, and we love spending time with our team! Our virtual workspace keeps us connected day-to-day whether it's through Yubico celebrating wins or our buzzing Slack communities. Check out our Life at Yubico Page on LinkedIn and our awards here.
The Role We are seeking an energetic and experienced Field Marketing Manager with 5+ years of proven expertise in building out B2B regional marketing strategies. Your primary objective is to move accounts through the sales pipeline and accelerate the sales cycle for prospects and customers through the execution of marketing programs. The ideal candidate will act as the fractional CMO of their region, holding the responsibility of a fully integrated field marketing plan aligned with the revenue goals of their region, with a focus on building high-quality net new pipeline and accelerating existing pipeline.
Your efforts will successfully drive demand generation, brand awareness, and revenue growth within our target markets and help raise the bar for security for organizations globally.
Tasks & Responsibilities
Develop strategic field marketing plans for the West and partial Central teams, aligning with overall company goals, objectives, and rep quotas. Plans should focus on mid‑to‑bottom of the funnel activations, brand visibility, and in‑region expansion
Collaborate closely and regularly with the West and Central sales VPs and AEs on account planning, and tailor regional marketing plans to help sales meet their goals
Plan and execute regional in‑person activities including 3rd party trade shows, roundtables and unique experiences, ensuring effective pre‑event, on‑site, and post‑event strategies
Develop ABM programs alongside the campaigns team with a focus on pipeline acceleration within key accounts.
Track the effectiveness of regional marketing efforts by analyzing SFDC data and gathering qualitative feedback from the field in an effort to provide actionable insights for continuous improvement
Work closely with members of the marketing team to develop or leverage compelling content, collateral, campaigns and sales tools to support field marketing activities
Basic Qualifications
Bachelor's degree in Marketing, Business Administration, or related field
Based on the West Coast in the US (preferably in or near the Bay Area for access to our Santa Clara office)
5+ years of experience in a B2B field marketing role (cybersecurity industry experience is a plus), plus an additional 1-3 years in event marketing or marketing generalist roles
Self‑starter who can work independently with the ability to execute flawlessly
Strong attention to detail
Thrives in a deadline‑driven environment
Strong interpersonal and collaboration skills
Ability to travel along the West Coast 20‑30% of the time
Knowledge of Salesforce.com, Marketo, JIRA and WordPress systems is a plus
$120,000 - $140,000 a year.
Yubico offers a holistic Total Rewards package designed to support our employees in all aspects of their life inside and outside of work. This role has the annual salary range of $120,000 to $140,000 for a candidate located in the San Francisco Bay Area. For roles that are filled in other locations, the compensation range will be based on data provided by the Radford McLagan Compensation Database from Aon. Final compensation is also based on a number of factors including, but not limited to, job‑related knowledge, skills, and experience.
Benefits Health coverage.
We’ve got you covered with top
of the line health plans, including dental and vision. We pay 100% of your premium and 85% for your family.
Retirement plan.
Our retirement plan includes a 401K dollar per dollar match up to 6% with a cap of $6K/year. Immediate vesting.
Wellness reimbursement.
We offer $1,200.00 in wellness earnings (prorated based on start date) that you can use on your gym membership, a massage, or your favorite online fitness classes. This is a taxable benefit if you choose to participate.
Learning and development.
We encourage your professional growth and offer a yearly development stipend of $3,000 and mentorship program.
Time off.
We offer a total of 15 vacation days plus 10 holidays, and 7 sick days a year.
Paid parental leave.
We love welcoming new family members to our YubiTeam! All parents receive 8 weeks of paid leave. Birthing parents receive an additional 8 weeks of paid leave (16 weeks total).
Commuter Benefits.
If you need to commute to the office, we offer commuter benefits.
Strong mission & company values.
We’re a global team on a global mission to make the internet more secure for everyone. We believe that every person’s work matters. That you should always be nice, stay humble, and have fun, and never take yourself too seriously.
We are an equal opportunity employer, we value diversity and uphold an inclusive environment where all people feel that they are equally respected and valued. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity or expression, age, marital status, religion, national origin, disability, protected Veteran status or any other characteristic protected by law. We'd love to learn about what you can add to our diverse team. We are an E-Verify Participating Employer.
Yubico does not accept agency resumes or referrals so please do not send them to our careers staff or employees. Yubico is not responsible for any fees related to unsolicited resumes or referrals.
#J-18808-Ljbffr
Freedom and Flexibility At Yubico, we want you to be your most productive selves whether you decide to work 100% from home or choose to work hybrid/onsite. The way we balance the fast-paced demands of a high-growth company and sustainability is making rest a priority.
Yubico Values We work to ensure that our employees have an open space to have their voices amplified to create a workplace where everyone feels like they belong. Aligned with this, our employees have created some pretty cool Employee Resource Groups: YubiPride, YubiBIPOC, YubiSustainability and YubiWomen. Additionally, Yubico donates YubiKeys to organizations in need all over the world (you can read more about our work here).
Social Connection Relationships and connectedness matter, and we love spending time with our team! Our virtual workspace keeps us connected day-to-day whether it's through Yubico celebrating wins or our buzzing Slack communities. Check out our Life at Yubico Page on LinkedIn and our awards here.
The Role We are seeking an energetic and experienced Field Marketing Manager with 5+ years of proven expertise in building out B2B regional marketing strategies. Your primary objective is to move accounts through the sales pipeline and accelerate the sales cycle for prospects and customers through the execution of marketing programs. The ideal candidate will act as the fractional CMO of their region, holding the responsibility of a fully integrated field marketing plan aligned with the revenue goals of their region, with a focus on building high-quality net new pipeline and accelerating existing pipeline.
Your efforts will successfully drive demand generation, brand awareness, and revenue growth within our target markets and help raise the bar for security for organizations globally.
Tasks & Responsibilities
Develop strategic field marketing plans for the West and partial Central teams, aligning with overall company goals, objectives, and rep quotas. Plans should focus on mid‑to‑bottom of the funnel activations, brand visibility, and in‑region expansion
Collaborate closely and regularly with the West and Central sales VPs and AEs on account planning, and tailor regional marketing plans to help sales meet their goals
Plan and execute regional in‑person activities including 3rd party trade shows, roundtables and unique experiences, ensuring effective pre‑event, on‑site, and post‑event strategies
Develop ABM programs alongside the campaigns team with a focus on pipeline acceleration within key accounts.
Track the effectiveness of regional marketing efforts by analyzing SFDC data and gathering qualitative feedback from the field in an effort to provide actionable insights for continuous improvement
Work closely with members of the marketing team to develop or leverage compelling content, collateral, campaigns and sales tools to support field marketing activities
Basic Qualifications
Bachelor's degree in Marketing, Business Administration, or related field
Based on the West Coast in the US (preferably in or near the Bay Area for access to our Santa Clara office)
5+ years of experience in a B2B field marketing role (cybersecurity industry experience is a plus), plus an additional 1-3 years in event marketing or marketing generalist roles
Self‑starter who can work independently with the ability to execute flawlessly
Strong attention to detail
Thrives in a deadline‑driven environment
Strong interpersonal and collaboration skills
Ability to travel along the West Coast 20‑30% of the time
Knowledge of Salesforce.com, Marketo, JIRA and WordPress systems is a plus
$120,000 - $140,000 a year.
Yubico offers a holistic Total Rewards package designed to support our employees in all aspects of their life inside and outside of work. This role has the annual salary range of $120,000 to $140,000 for a candidate located in the San Francisco Bay Area. For roles that are filled in other locations, the compensation range will be based on data provided by the Radford McLagan Compensation Database from Aon. Final compensation is also based on a number of factors including, but not limited to, job‑related knowledge, skills, and experience.
Benefits Health coverage.
We’ve got you covered with top
of the line health plans, including dental and vision. We pay 100% of your premium and 85% for your family.
Retirement plan.
Our retirement plan includes a 401K dollar per dollar match up to 6% with a cap of $6K/year. Immediate vesting.
Wellness reimbursement.
We offer $1,200.00 in wellness earnings (prorated based on start date) that you can use on your gym membership, a massage, or your favorite online fitness classes. This is a taxable benefit if you choose to participate.
Learning and development.
We encourage your professional growth and offer a yearly development stipend of $3,000 and mentorship program.
Time off.
We offer a total of 15 vacation days plus 10 holidays, and 7 sick days a year.
Paid parental leave.
We love welcoming new family members to our YubiTeam! All parents receive 8 weeks of paid leave. Birthing parents receive an additional 8 weeks of paid leave (16 weeks total).
Commuter Benefits.
If you need to commute to the office, we offer commuter benefits.
Strong mission & company values.
We’re a global team on a global mission to make the internet more secure for everyone. We believe that every person’s work matters. That you should always be nice, stay humble, and have fun, and never take yourself too seriously.
We are an equal opportunity employer, we value diversity and uphold an inclusive environment where all people feel that they are equally respected and valued. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity or expression, age, marital status, religion, national origin, disability, protected Veteran status or any other characteristic protected by law. We'd love to learn about what you can add to our diverse team. We are an E-Verify Participating Employer.
Yubico does not accept agency resumes or referrals so please do not send them to our careers staff or employees. Yubico is not responsible for any fees related to unsolicited resumes or referrals.
#J-18808-Ljbffr