Firsthorizon
Marketing Quality Assurance & Process Specialist
Job Category : Marketing
Requisition Number : MARKE014986
Posted: October 14, 2025
Full-Time
On-site
Locations Location: On site in Memphis, TN, Charlotte, NC, or Nashville, TN
Memphis, TN: 165 Madison Ave, Memphis, TN 38103
Charlotte, NC: 4725 Piedmont Row Dr, Charlotte, NC 28210
Job Overview
We are seeking a meticulous and process-driven Marketing Quality Assurance (QA) & Process Specialist to take ownership of quality control and operational consistency across all marketing activities. In this role, you’ll be responsible not only for managing testing of marketing assets and campaigns but also for establishing scalable QA frameworks, defining governance standards, and ensuring compliance and continuity across cross‑functional marketing journeys.
Reporting to the Director of Marketing Operations, you will also play a key role in supporting audit readiness and business continuity planning, helping to safeguard the integrity and resilience of our marketing systems and processes. This role is critical in scaling marketing excellence through structure, consistency, and proactive risk management.
Key Responsibilities QA & Testing Responsibilities
Conduct hands‑on end‑to‑end QA testing for marketing assets and campaigns, including emails, landing pages, forms, automations, and campaign workflows.
Verify journey and campaign launches.
Develop testing standards for marketing launches.
Identify and document bugs, inconsistencies, or issues in marketing outputs; collaborate with teams to resolve.
Process & Controls
Design and enforce standardized QA processes across all marketing functions (email, web, paid, content, etc.).
Develop QA documentation, checklists, SOPs, and approval workflows.
Oversee QA for complex cross‑functional customer journeys involving multiple teams and touchpoints.
Set up feedback loops and audit trails to improve visibility and accountability across marketing efforts.
Governance & Operational Support
Partner with the Director of Marketing Operations to prepare for internal and external audit reviews by maintaining QA documentation and evidence of controls.
Support the development and maintenance of marketing business continuity plans (BCP), ensuring risk mitigation strategies are in place.
Identify operational gaps and recommend process improvements to strengthen resiliency and compliance.
Ensure all marketing teams keep SOPs and operational controls up to date.
Qualifications
4–6+ years of experience in marketing QA, marketing operations, or digital marketing with a focus on quality control and governance.
Experience with marketing automation, web and CRM tools (e.g., Salesforce, Marketing Cloud, Sitecore).
Skilled in QA and testing platforms (e.g., Litmus).
Strong understanding of campaign logic, data flows, user journeys, and marketing channel integrations.
Excellent attention to detail, documentation, and problem‑solving skills.
Ability to manage multiple projects and stakeholders in a deadline‑driven environment.
Comfortable translating technical QA concepts into marketing‑friendly language.
Preferred Skills
Familiarity with audit frameworks, compliance standards (GDPR, CAN‑SPAM), and risk management in a marketing context.
Basic knowledge of business continuity planning or disaster recovery.
About Us First Horizon Corporation is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank. More information is available at www.FirstHorizon.com.
Benefit Highlights
Medical with wellness incentives, dental, and vision
HSA with company match
Maternity and parental leave
Tuition reimbursement
Mentor program
401(k) with 6% match
More – FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Requisition Number : MARKE014986
Posted: October 14, 2025
Full-Time
On-site
Locations Location: On site in Memphis, TN, Charlotte, NC, or Nashville, TN
Memphis, TN: 165 Madison Ave, Memphis, TN 38103
Charlotte, NC: 4725 Piedmont Row Dr, Charlotte, NC 28210
Job Overview
We are seeking a meticulous and process-driven Marketing Quality Assurance (QA) & Process Specialist to take ownership of quality control and operational consistency across all marketing activities. In this role, you’ll be responsible not only for managing testing of marketing assets and campaigns but also for establishing scalable QA frameworks, defining governance standards, and ensuring compliance and continuity across cross‑functional marketing journeys.
Reporting to the Director of Marketing Operations, you will also play a key role in supporting audit readiness and business continuity planning, helping to safeguard the integrity and resilience of our marketing systems and processes. This role is critical in scaling marketing excellence through structure, consistency, and proactive risk management.
Key Responsibilities QA & Testing Responsibilities
Conduct hands‑on end‑to‑end QA testing for marketing assets and campaigns, including emails, landing pages, forms, automations, and campaign workflows.
Verify journey and campaign launches.
Develop testing standards for marketing launches.
Identify and document bugs, inconsistencies, or issues in marketing outputs; collaborate with teams to resolve.
Process & Controls
Design and enforce standardized QA processes across all marketing functions (email, web, paid, content, etc.).
Develop QA documentation, checklists, SOPs, and approval workflows.
Oversee QA for complex cross‑functional customer journeys involving multiple teams and touchpoints.
Set up feedback loops and audit trails to improve visibility and accountability across marketing efforts.
Governance & Operational Support
Partner with the Director of Marketing Operations to prepare for internal and external audit reviews by maintaining QA documentation and evidence of controls.
Support the development and maintenance of marketing business continuity plans (BCP), ensuring risk mitigation strategies are in place.
Identify operational gaps and recommend process improvements to strengthen resiliency and compliance.
Ensure all marketing teams keep SOPs and operational controls up to date.
Qualifications
4–6+ years of experience in marketing QA, marketing operations, or digital marketing with a focus on quality control and governance.
Experience with marketing automation, web and CRM tools (e.g., Salesforce, Marketing Cloud, Sitecore).
Skilled in QA and testing platforms (e.g., Litmus).
Strong understanding of campaign logic, data flows, user journeys, and marketing channel integrations.
Excellent attention to detail, documentation, and problem‑solving skills.
Ability to manage multiple projects and stakeholders in a deadline‑driven environment.
Comfortable translating technical QA concepts into marketing‑friendly language.
Preferred Skills
Familiarity with audit frameworks, compliance standards (GDPR, CAN‑SPAM), and risk management in a marketing context.
Basic knowledge of business continuity planning or disaster recovery.
About Us First Horizon Corporation is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank. More information is available at www.FirstHorizon.com.
Benefit Highlights
Medical with wellness incentives, dental, and vision
HSA with company match
Maternity and parental leave
Tuition reimbursement
Mentor program
401(k) with 6% match
More – FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr