salesforce.com, inc.
Technical Product Marketing Director (Marketing Cloud)
salesforce.com, inc., San Francisco, California, United States, 94199
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.
Job Category: Marketing & Communications
About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Technical Product Marketing Director – Marketing Cloud We are looking for a Technical Product Marketing Director to join our Marketing Cloud team! This is an opportunity that allows you to exercise your strategic vision, storytelling skills, and technical expertise. Technical Product Marketers are storytellers: simplifying complex concepts, crafting stories that are human and easy to relate to, highlighting customer success, and grounded in an understanding of our products & features. We measure our success by our ability to develop relevant positioning and messaging, innovative demos that bring our product use cases to life and drive sales pipeline and customer adoption. You will work cross‑functionally with product teams, marketing teams, sales teams, developers, designers, and more.
Responsibilities & Impact
Design, build, and manage delivery of keynote demos for external events (Connections, Dreamforce, World Tours) and internal events (Company Kickoffs, executive presentations).
Develop detailed explainer demo videos to effectively communicate the value and functionality of our platform and strategic launches.
Improve the technical content for new agentic marketing concepts to help our customers, partners, and internal teams understand and trust our products. This includes creating technical explainers, blogs, whitepapers, and other deep technical content.
Partner with product management and product marketing to understand product strategy and roadmaps, distill key functionality and value into core product positioning and messaging.
Bring our Marketing Cloud product roadmap to life in launches, new releases, content, campaigns, events, and sales enablement.
Partner closely with campaigns, solution engineering, and other product marketers and drive cross‑functional alignment on programs to drive pipeline and customer adoption.
Keep current with technology trends and incorporate emerging technologies into our keynotes and demos.
Required Skills
8+ years of experience in technical product marketing, product management, or solution engineering at a high tech company, or similar equivalent.
Expertise in building product demos end‑to‑end that tell a concise, value‑first story.
Strong written and verbal communication skills with the ability to present in front of executives, vendors, partners, and customers.
Consistent track record in defining and driving project execution and thriving in a dynamic environment.
Phenomenal leader with expertise leading and inspiring through influence.
Hands‑on experience building a range of marketing assets, including compelling positioning and messaging, succinct slide pitch‑decks, demo videos, blogs, and event/webinar content.
Experience with demo development and AI tools such as Figma, Camtasia, Canva, Consensus.
Preferred Skills
Experience with enterprise applications such as CRM and/or Marketing Cloud products.
Video design and editing skills including the ability to record and produce polished demo videos.
Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a fast‑paced environment.
Salesforce Certifications (Administrator, Developer) and Trailhead badges a plus. As well as application development on the Salesforce Platform.
Unleash Your Potential When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future – but to redefine what's possible – for yourself, for AI, and the world.
Accommodations If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.
Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. This means we believe in equality for all and create a workplace that is inclusive and free from discrimination. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law.
Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
Compensation In the United States, compensation offered will be determined by factors such as location, job level, job‑related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. For New‑York‑based roles, the base salary hiring range is $193,800 to $281,100. For California‑based roles, the base salary hiring range is $193,800 to $281,100. Salesforce offers a variety of benefits to help you live well including time‑off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at https://www.salesforcebenefits.com.
Fair Chance Initiatives For California-based roles, Salesforce will consider for employment qualified applicants with arrest and conviction records under the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring. For New‑York‑based roles, we also consider qualified applicants with criminal background under the New York Fair Chance Act.
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Job Category: Marketing & Communications
About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Technical Product Marketing Director – Marketing Cloud We are looking for a Technical Product Marketing Director to join our Marketing Cloud team! This is an opportunity that allows you to exercise your strategic vision, storytelling skills, and technical expertise. Technical Product Marketers are storytellers: simplifying complex concepts, crafting stories that are human and easy to relate to, highlighting customer success, and grounded in an understanding of our products & features. We measure our success by our ability to develop relevant positioning and messaging, innovative demos that bring our product use cases to life and drive sales pipeline and customer adoption. You will work cross‑functionally with product teams, marketing teams, sales teams, developers, designers, and more.
Responsibilities & Impact
Design, build, and manage delivery of keynote demos for external events (Connections, Dreamforce, World Tours) and internal events (Company Kickoffs, executive presentations).
Develop detailed explainer demo videos to effectively communicate the value and functionality of our platform and strategic launches.
Improve the technical content for new agentic marketing concepts to help our customers, partners, and internal teams understand and trust our products. This includes creating technical explainers, blogs, whitepapers, and other deep technical content.
Partner with product management and product marketing to understand product strategy and roadmaps, distill key functionality and value into core product positioning and messaging.
Bring our Marketing Cloud product roadmap to life in launches, new releases, content, campaigns, events, and sales enablement.
Partner closely with campaigns, solution engineering, and other product marketers and drive cross‑functional alignment on programs to drive pipeline and customer adoption.
Keep current with technology trends and incorporate emerging technologies into our keynotes and demos.
Required Skills
8+ years of experience in technical product marketing, product management, or solution engineering at a high tech company, or similar equivalent.
Expertise in building product demos end‑to‑end that tell a concise, value‑first story.
Strong written and verbal communication skills with the ability to present in front of executives, vendors, partners, and customers.
Consistent track record in defining and driving project execution and thriving in a dynamic environment.
Phenomenal leader with expertise leading and inspiring through influence.
Hands‑on experience building a range of marketing assets, including compelling positioning and messaging, succinct slide pitch‑decks, demo videos, blogs, and event/webinar content.
Experience with demo development and AI tools such as Figma, Camtasia, Canva, Consensus.
Preferred Skills
Experience with enterprise applications such as CRM and/or Marketing Cloud products.
Video design and editing skills including the ability to record and produce polished demo videos.
Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a fast‑paced environment.
Salesforce Certifications (Administrator, Developer) and Trailhead badges a plus. As well as application development on the Salesforce Platform.
Unleash Your Potential When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future – but to redefine what's possible – for yourself, for AI, and the world.
Accommodations If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.
Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. This means we believe in equality for all and create a workplace that is inclusive and free from discrimination. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law.
Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
Compensation In the United States, compensation offered will be determined by factors such as location, job level, job‑related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. For New‑York‑based roles, the base salary hiring range is $193,800 to $281,100. For California‑based roles, the base salary hiring range is $193,800 to $281,100. Salesforce offers a variety of benefits to help you live well including time‑off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at https://www.salesforcebenefits.com.
Fair Chance Initiatives For California-based roles, Salesforce will consider for employment qualified applicants with arrest and conviction records under the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring. For New‑York‑based roles, we also consider qualified applicants with criminal background under the New York Fair Chance Act.
#J-18808-Ljbffr