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Kantar

Director, Client Service, Media Job at Kantar in New York

Kantar, New York, NY, US, 10261

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Talent Acquisition Team Lead LATAM at Kantar Job Title: Director, Client Service, Media Job Location: Hybrid- Atlanta, Boston, Chicago, New York City, Norwalk About the role The Director role leads client-facing media effectiveness initiatives, translating business objectives into strategic research designs that measure cross-platform and addressable TV campaign performance. The position combines deep expertise in media with leadership in client service, guiding teams to deliver high-impact insights and innovative solutions. Primary Responsibilities Lead teams executing media effectiveness solutions for mid-size accounts, including measurement of cross-platform and addressable TV campaign performance on behalf of brand, agency and advertiser clients. Translate client business objectives into research design, ensuring insights are aligned with our client’s media strategy and goals. Oversee the research design and execution of more complex studies i.e. custom audience analysis, multi-platform brand lift, attribution and ROI. Synthesize complex data into compelling narratives that inform client decision-making and media planning. Champion innovation in media analytics, staying ahead of emerging tools, platforms, and measurement standards. Serve as a consultative strategic advisor to senior client stakeholders, guiding them on campaign planning decisions through evidence-based insights. Confidently delivers high-impact presentations, in-person when possible, on high quality story-driven reports, tailored to client needs and business context. Mentor and develop client service teams, fostering analytical rigor and consultative skills across levels. Drive cross-functional collaboration with media planning, data science, and product teams to deliver integrated solutions. Contribute to determining resource allocation across client accounts, balancing strategic depth with delivery efficiency. Establish quality standards and best practices to deliver on client-facing research outputs. Represent the media client service function in enterprise-wide initiatives, such as innovation pilots or thought leadership efforts. Qualifications 5+ years of hands‑on experience in market research with strong focus on media effectiveness, audience insights or campaign performance. Deep understanding of addressable TV, digital media ecosystems, and cross-platform measurement methodologies. Proven ability to translate complex research findings into strategic recommendations for clients and internal stakeholders. Experience leading client engagements, including presenting insights, managing expectations, and driving media strategy alignment. Strong command of quantitative and qualitative research techniques, including survey design, audience segmentation, and stat testing. Demonstrated success in mentoring and developing research teams, fostering analytical rigor and client‑centric thinking. Ability to navigate fast‑paced agency or client environments, balancing strategic depth with delivery efficiency. Benefits Medical plans with comprehensive, affordable coverage for a range of health services Health Savings Account/FSA Dental, Vision and benefits to cover unique healthcare needs Wellness Program 401k with match Unlimited PTO We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in‑depth expertise of human understanding alongside ground‑breaking technology, we can help brands find concrete insights that will help them succeed in our fast‑paced, ever shifting world. And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We’re dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you’re not an exact match, we’d love to receive your application and talk to you about this job or others at Kantar. Privacy and Legal Statement PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by The Kantar Group Limited (“Kantar”). Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager Seniority Level Director Employment Type Full‑time Job Function Research and Consulting Industries Market Research #J-18808-Ljbffr