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Acceleration Partners

Acceleration Partners is hiring: Account Manager, Influencer and Affiliate Marke

Acceleration Partners, Dallas, TX, United States, 75215

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Account Manager, Influencer and Affiliate Marketing

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THE ROLE

Account Manager, Influencer Marketing

As the partner marketing landscape continues to evolve, various channels and tactics are coming together in exciting ways, and Acceleration Partners is leading the charge. We are seeking an Influencer Marketing Manager to provide premium quality service to diverse brands eager to develop influencer programs at scale within their affiliate channels.

This person will be directly responsible for managing the client relationship, as well as owning the development and execution of influencer program strategy. Ownership of program strategy includes but is not limited to designing influencer recruitment strategies, content strategies, communication strategies, incentive strategies and optimization strategies focused on the monetization of content across social media. Strategies are expected to be customized to each client’s unique goals and objectives.

The successful candidate will have strong experience in the development and end‑to‑end management of KPI‑driven influencer marketing campaigns for consumer products and/or service companies. They will be skilled at analyzing program data and spotting performance trends to continuously refine their strategic approach and scale outcomes. They will be well‑versed in negotiating media packages with influencers and contracting longer‑term agreements. They will have working knowledge of the overall partner marketing landscape, including affiliate, and the ability to both develop comprehensive strategy as well as lead a team to capably execute. They will also be a self‑starter that can confidently plug in to any challenging situation with ease and can balance competing priorities well.

Top 5 Job Responsibilities

  • PROGRAM STRATEGY & EXECUTION – Manages successful influencer programs by developing custom strategies and tactical plans for achieving client’s goals and objectives. Keeps a close pulse on program performance, budget spend, and goals/budget pacing in real time to ensure program stays on track to meet key objectives and spend targets. Proactively presents strategic recommendations to course‑correct performance and/or spend.
  • CLIENT SERVICE & COMMUNICATION – Consistently provides superior client service, acts as a point of contact, and escalates issues or key risks as appropriate. Works with teams to ensure client develops trust in AP by delivering client outputs and communications in the AP way. Develops and nurtures excellent relationships, reflected in very high client satisfaction and retention rates, and an average 8.5 client rating.
  • REPORTING & ANALYSIS – Uses data strategically and nimbly; all analysis or data shared to clients is consistently accurate and precise. Consistently draws relevant and accurate conclusions using data to identify trends, analyze program outcomes, and provide client insights and recommendations to reach or exceed goals.
  • INFLUENCER PARTNERSHIP OPTIMIZATION – Designs influencer recruitment strategies, communication strategies, content strategies, incentive strategies and optimization strategies aimed at fostering long‑term partnerships with the right creators/audiences and enabling them to drive lower‑funnel value for clients. Negotiates longer‑term media packages with creators and manages fixed fee‑based investments on behalf of clients when necessary.
  • PORTFOLIO MANAGEMENT – Manages multiple influencer marketing programs with solid organizational skills and the ability to focus on and prioritize tasks based on client objectives. Has full grasp of each client’s scope of work, delivering what is due under terms, and strategically pushing back when required.

What Success Looks Like

By 2 Months…

The Influencer Marketing Manager has a clear understanding of each client’s goals and objectives, their target market, and the unique strategic approach to each of their influencer programs. They have formed strong relationships with client contacts and established themselves as the main point of contact, leading routine calls and taking ownership of client deliverables and oversight of program operations and strategy execution.

They are becoming familiar with AP’s tools and solutions, and the wider affiliate landscape, and are growing knowledgeable of affiliate tactics and methodologies that are applicable to the strategic approach and design of their owned influencer programs. 70% of their actions are being conducted independently; when they encounter challenges they escalating issues to account teams for guidance and approval.

By 4 Months…

The Influencer Marketing Manager is taking ownership of managing a portfolio of clients with little guidance from their Account Director; 90% of actions are conducted independently. They are fully capable of bringing a solutions‑oriented approach to proactively address challenging client or team situations.

Client data is regularly analyzed and used strategically to optimize program outcomes. Client accounts are handled effectively and strategically. Clients are pleased with the results and the average 8.5 client rating is upheld across campaigns.

You Are Great For This Role If You

Qualities of the Ideal Candidate

  • Big picture, strategic innovative thinker with a strong go‑to‑market growth mentality.
  • Strong with data analysis, easily pinpointing issues and opportunities within a data set.
  • Ensures that influencer strategies and tactics have measurable results.
  • Translates data and insights into actionable next steps for clients.
  • Possesses superior written and verbal communication skills.
  • Has incredible attention to detail and is capable of prioritizing competing objectives and managing time with skill.
  • Confidence, poise, and eloquence in client meetings and difficult situations.
  • Possesses mature and measured judgment, and the ability to solve problems on their own with minimal supervision.
  • Displays accountability, consistently meeting deadlines and following through on commitments.
  • Exhilarated by managing change and comfortable with ambiguity and moving targets.
  • Thrives in a fast‑paced, high‑performing environment and enjoys bringing order to chaos.
  • Likes to share and collaborate with peers in a remote environment.
  • Passionate about the digital marketing industry and how influencer relates to the greater digital landscape.
  • Hears and incorporates feedback from other team members, clients and partners.

Minimum Qualifications & Skills

  • 4+ years working for an influencer marketing agency or brand and experience managing client and/or creator relationships.
  • Strong understanding of full‑funnel influencer marketing strategies including flat fee and affiliate payment models.
  • Solid understanding of omni‑channel and direct to consumer marketing, with a track record of successfully running influencer campaigns for consumer products and/or services companies.
  • Advanced Excel capabilities and comfortable with formatting, formulas, customizing reports, etc.
  • Excellent at communicating, presenting and pitching and receiving approval from clients on new influencer campaigns.
  • Working knowledge of attribution in digital marketing.
  • Tools (CreatorIQ, Grin, Izea, etc.) experience preferred, not required.
  • Knowledge of Affiliate Networks or SaaS platforms (Impact, ShareASale, Commission Junction, etc.) experience preferred, not required.
  • Bachelor’s degree or equivalent work experience.
  • Ability to travel up to 15%.

WHY ACCELERATION PARTNERS

Acceleration Partners is the world’s largest and first‑to‑market partnership marketing agency creating and nurturing partnerships that drive exceptional measurable outcomes for their clients. Managing clients in 40+ countries, AP’s global team of 300+ focuses on data‑driven strategies that connect brands to the right consumers through affiliate and influencer. All of our work is supported by APVision, our proprietary technology suite which leverages the largest dataset of any agency in the partnership marketing ecosystem.

Serving over 200 brands—including household names such as Amazon, Apple, Target, Google, Marriott, Coinbase, and Burberry—AP’s diversified team is creating what’s next in the industry by building high‑performing partnership marketing programs. As the only truly integrated global partnerships agency, AP prides itself on being at the cutting edge of industry developments and leveraging proven expertise to deliver unique solutions for brands seeking sustainable growth.

Ap Perks & Benefits - What We Offer

  • 100% remote work for everyone.
  • Group medical, dental, and vision coverage insurance (with opt‑out benefits).
  • 401(k) with matching.
  • Open Paid Time Off.
  • Summer & Holiday Wellness Breaks in July and December.
  • Volunteer and Birthday Time Off.
  • Focus Fridays.
  • Paid Parental Leave Benefits.
  • Wellness, Technology & Education Allowances.
  • Paid sabbatical leaves, donation matching, and more!!
  • Target Salary is $75,000 - $85,000 depending on location and experience.

Benefits may vary based on employment status or country location.

Acceleration Partners is committed to a diverse workforce and we are an equal opportunity employer. We evaluate applicants regardless of an individual’s age, race, color, gender, religion, national origin, sexual orientation, disability, or veteran status.

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