Wilx
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WILX
WILX, the highly rated NBC affiliate located in Lansing, Michigan, for more than 60 years, is on a growth trajectory. WILX currently produces 33 hours of news per week and is growing. A market leader in news, digital, and social media, WILX News 10 is home to Emmy award-winning reporters and the recipient of the Michigan Association of Broadcasters “Station of the Year” award. WILX is a breaking news and weather station, with a strong emphasis on original, local reporting. Our newsroom leadership is known for developing young journalists.
Job Summary/Description
Are you a passionate, tech-savvy leader who thrives on building winning teams and creating success stories for clients? Gray Media Lansing is looking for our next Multimedia Manager — a dynamic, fast-paced professional who inspires others, embraces innovation, and drives results.
At Gray Media Lansing, you’ll lead a talented, seasoned sales team that’s deeply committed to helping local businesses grow. We believe in collaboration, creativity, and celebrating success together. If you love to win, love to lead, and love making an impact — this is the place for you.
Duties/Responsibilities
Lead the charge in achieving multimedia revenue growth across broadcast, digital, and streaming platforms.
Be in the field every day with our Media Executives — developing strong, lasting partnerships with current and prospective clients.
Collaborate closely with the Director of Sales to deliver a unified, client-focused approach.
Manage and optimize digital advertising inventory, pricing, and performance.
Coach and empower your team to grow digital revenue and new business opportunities.
Build and implement custom marketing solutions that drive measurable results for clients.
Support your team in crafting strategic proposals and compelling presentations.
Attend client meetings to present strategies in clear, relatable language that makes complex ideas easy to understand.
Analyze and communicate campaign results effectively, ensuring clients see the full value of their investment.
Serve as the primary liaison between the station and Gray Digital Media, ensuring seamless coordination and innovation.
Other duties as assigned by the Director of Sales.
Qualifications/Requirements
A natural leader with a track record of sales success and a passion for helping others excel.
Deep understanding of digital marketing, analytics, and media strategy.
Excellent communicator — able to translate digital jargon into clear, client-friendly insights.
Energetic, self-motivated, and ready to inspire a team to reach new heights.
If you feel you’re qualified and want to work with a great group of people, visit https://gray.tv/careers#currentopenings to apply. Current employees can apply through the Gray-TV UltiPro self-service portal.
WILX-TV/Gray Media is a drug-free company.
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the “Know Your Rights” notice from the Department of Labor.
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