Proofpoint is hiring: Creative Director, Generative AI in Salt Lake City

About Us

Proofpoint is a global leader in human‑ and agent‑centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 Fortune 100 companies, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently.

How We Work

At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values:

• Bold in how we dream and innovate
• Responsive to feedback, challenges and opportunities
• Accountable for results and best in class outcomes
• Visionary in future focused problem‑solving
• Exceptional in execution and impact

The Role

We’re seeking a Creative Director, Gen AI to join our Brand Experience team—a hybrid thinker who bridges AI‑powered creativity and storytelling. You’ll explore how AI and emerging technologies can amplify creativity at scale, helping us redefine how ideas are imagined, built, and brought to life across our brand ecosystem. This is a role for someone who thrives at the intersection of Design and Gen AI—someone who can prototype new tools, workflows, and experiences that push boundaries in how brands communicate, engage, and evolve in the age of AI.

As the silos between design, copy, and code dissolve, this role champions human‑x‑AI collaboration and sets new standards for creative agility, integrity, and impact. You’ll lead a distributed team of designers, producers, and animators to build assets, campaigns, workflows, and templates powered by AI. You’ll drive experimentation while protecting brand excellence, ensuring every creative output—whether a social asset, digital experience or a launch campaign—reflects our evolving Brand language.

Your Day to Day

AI‑Enabled Creativity at Scale

• Design, build, and optimize AI‑assisted creative systems and workflows that help the Brand Experience team work faster and smarter.
• Lead experimentation with generative AI across text, image, motion, and voice—creating brand‑safe, high‑quality outputs at scale.
• Develop tools and processes that allow creatives to prototype, iterate, and produce storytelling content with greater agility.
• Champion responsible and ethical AI use in creative expression, ensuring alignment with Proofpoint’s values of trust, compliance, and integrity.

Conceptualization & Prototyping

• Partner with designers, writers, and SMEs to co‑create concepts that merge narrative and technology.
• Translate complex cybersecurity themes into human‑centered creative experiences that educate and inspire.

Research & Emerging Technology

• Stay on the pulse of AI, Web3, and generative design—identifying opportunities for brand innovation.
• Evaluate and pilot new tools to enhance storytelling, automation, and personalization.

Collaboration & Cross‑Discipline Integration

• Act as a bridge between creative & stakeholder teams, translating ideas into working prototypes and scalable tools.
• Document and evangelize best practices for AI‑driven creative experimentation across the team.

What You Bring to the Team

• 7+ years of experience leading multidisciplinary creative teams in branding, digital, or advertising (agency or in‑house).
• Mastery of Adobe Creative Suite, Figma, and emerging AI tools (Firefly, Midjourney, Runway, ChatGPT, Sora, etc.).
• Proven experience applying AI tools in real workflows to enhance design speed, consistency, and quality.
• Strong portfolio spanning brand systems, advertising, and presentations— with examples of AI‑assisted or generative work.
• Sharp creative instincts backed by data literacy and a respect for design governance.
• Ability to translate complex technology into emotionally intelligent, visually distinct storytelling.
• Exceptional communication skills and calm confidence in presenting to executives.
• Empathy, mentorship, and emotional intelligence as everyday leadership traits.
• A growth mindset—driven to learn, teach, and evolve alongside technology.

Why Proofpoint?

• Competitive compensation
• Comprehensive benefits
• Career success on your terms
• Flexible work environment
• Annual wellness and community outreach days
• Recognition for your contributions
• Global collaboration and networking opportunities

Our Culture

Our culture is rooted in values that inspire belonging, empower purpose and drive success—every day, for everyone. We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com.

How to Apply

Interested? Submit your application along with any supporting information—we can’t wait to hear from you!

Pay Transparency and Compensation

• SF Bay Area, New York City Metro Area: $161,625 – $237,050 USD
• California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska: $132,225 – $193,930 USD
• All other cities and states excluding those listed above: $120,525 – $176,770 USD

Proofpoint is an equal‑opportunity employer. We hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status or disability.