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Curlfriend Collective

Curlfriend Collective is hiring: Social Media & Influencer Marketing Coordinator

Curlfriend Collective, Madison, WI, United States, 53774

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Curlfriend Collective is looking for a creative, people-loving Social Media & Influencer Marketing Coordinator to join our growing team! If you live and breathe social, get energized connecting with creators, have a passion for curly hair/beauty, and have a strong eye for design in Canva, this role is for you!

  • Influencer & PR Outreach: Scout, reach out, and coordinate with creators (mostly in the curly hair & beauty space). Manage PR lists, send PR packages, and manage/track collaborations.
  • Manage UGC Campaigns: Scout, manage and grow paid and gifted influencer/UGC campaigns.
  • UGC & Community Management: Track and organize influencer/UGC content.
  • Customer & Community Engagement: Monitor and respond to reviews, spark conversations in our Club Curlfriend Facebook group, and engage authentically with our community on social platforms.
  • Social Media Creation & Scheduling: Build out and schedule posts across Instagram, TikTok, Facebook, and Pinterest. Ensure content is optimized per platform, timely, and aligned with campaign goals and product launches. Assist with Canva-based content creation for social posts, stories and influencer assets. You should be highly skilled in Canva and comfortable editing quick to complex, clean videos in CapCut or similar tools.
  • On-Camera Content Creation: Be comfortable jumping in front of the camera. You’ll regularly film short-form videos, demos, stories, and fun behind-the-scenes content for TikTok, Reels, and other platforms. Confidence, personality, and strong communication on camera are a must.
  • Strategic Social Media Account Growth: Support the development of platform-specific growth strategies, helping us increase reach, engagement, and follower quality. Identify trends, brainstorm creative ideas, and bring fresh insights that elevate our social presence.
  • A natural connector who loves engaging with people online.
  • Creative and comfortable in Canva, CapCut or other comparable editing platforms.
  • Organized and detail-oriented. You don’t let posts, comments, or DMs slip through the cracks.
  • Hungry for growth. You’re eager to learn, experiment, and evolve with a fast-growing e-commerce brand.
  • Passionate about high end beauty, curl care, or lifestyle brands.
  • A proactive problem solver who loves brainstorming and finding smart, creative solutions.

🎁 Perks of Working With Us

  • Hands‑on experience in influencer marketing, social media, and community building with a fast‑growing beauty start‑up.
  • Employee Discount on Curlfriend Collective products.
  • Creative, fun, and supportive team that values fresh ideas.
  • Large opportunity for quick, career growth within the company.

🔗 How to Apply

  • Must send the below to: careers@curlfriendcollective.com
  • 1. Your Resume
  • 2. A short intro video about why you’d be a great fit for this role
  • 3. 3‑5 examples of social media content (video & static) you’ve created. BIG PLUS if you create an example piece of content around the Curlfriend Collective brand for review.
  • DO NOT apply only via LinkedIn. Your application will not be reviewed.

Seniority level

  • Entry level

Employment type

  • Full-time

Job function

  • Marketing and Sales
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