Analyst, SEO & AI Search Job at Public Storage in Frisco
Public Storage, Frisco, TX, United States, 75034
Analyst, SEO & AI Search
Public Storage is the nation’s leading self‑storage provider, recognized for its iconic orange doors and commitment to delivering simple, reliable solutions to millions of customers across the country. We are expanding our creative team to enhance our consistent and engaging visual brand presence.
The Analyst, SEO & AI Search will support Marketing teams by analyzing search performance across traditional SEO and emerging GenAI‑driven search ecosystems. This role focuses on monitoring our presence in AI‑powered search experiences, assessing how these environments influence visibility and traffic, and delivering insights that improve discoverability and alignment with evolving search behaviors.
Success in this role requires staying informed on AI search, LLM behavior, SEO, and emerging trends so our reporting and strategies evolve with new technologies.
Responsibilities
- Monitor how AI‑driven search experiences interpret and present our brand and content
- Report on GenAI‑related visibility and traffic patterns and identify opportunities to strengthen our presence in AI‑driven search engines
- Support SEO initiatives including keyword research, on‑page reviews, structured data/schema enhancements, and performance tracking
- Collect and analyze search performance data using tools such as Google Analytics, Google Search Console, and Google Business Profile
- Develop recurring reports and dashboards to present SEO and AI‑related insights
- Conduct ad‑hoc analyses to investigate out‑of‑pattern trends in search performance, AI‑driven traffic impact, or emerging search issues
- Translate findings into clear, actionable recommendations for system changes and strategic projects
- Design and create reporting materials to support strategic planning and cross‑functional decision‑making
Qualifications
- Bachelor’s degree in Business, Analytics, Marketing, Computer Science, or Mathematics
- Minimum 2 years of experience in business analytics and data analysis
- Proficiency with one or more of the following tools/platforms: Google Cloud Platform, Google Marketing 360 Suite, SEMrush, Ahrefs, Google Search Console, Tableau, Microsoft Excel, Python/R (bonus), SQL
- Detail‑oriented, organized, and a self‑starter with strong multitasking skills
- Ability to work efficiently under pressure, meet deadlines accurately, and work independently with professionalism
EEO Statement
Public Storage is an equal opportunity employer and embraces diversity. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status. All qualified candidates are encouraged to apply.
Sponsorship & Location
**Sponsorship for Work Authorization is not available for this posting. Candidates must be authorized to work in the U.S. without requiring sponsorship now or in the future.** This role is onsite in the Plano/Frisco area.