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Abe

Social Media Advertising Strategist (Remote US) - Future Opening

Abe, Tampa, Florida, us, 33646

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Social Media Advertising Strategist (Remote US) - Future Opening 3 days ago – Be among the first 25 applicants

Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams!

Abe is a specialized consultancy focused exclusively on social media advertising. We help clients leverage the full power of LinkedIn, Meta, and more to reach, engage, and convert their target audiences. If you’re ready to be part of something bold and transformational, this is the role for you!

We have experienced significant growth over the last few years and remain true to our culture: “the best idea wins.” We’re future‑focused and looking for the right Senior Strategist with a growth mindset to join our evolving team. This role reports to the Associate Director and is a crucial part of the social media team. It offers a unique opportunity to be on the ground floor of a fast‑growing specialty agency.

The Social Media Advertising Strategist (Internal Title: Account Strategist, LinkedIn Advertising) works directly with our mid‑market and enterprise clients and runs point on communicating results, creating custom strategies, and executing paid media deliverables. In this role, you will gain experience creating high‑performing LinkedIn strategies for B2B businesses.

Roles & Responsibilities

Oversee and lead a collection of social media accounts

Serve as direct support to client contacts

Maintain weekly communication with vendors and operational partners to ensure alignment on tasks, quality, and improvement opportunities

Build quarterly strategies for clients

Create, maintain, and optimize budgets for paid media campaigns

Deeply understand client positioning and unique value propositions

Confirm lead routing is accurate within a CRM

Assume responsibility for personal productivity and utilization

Work directly with the Associate Director to ensure internal and client goals are achieved

Understand the value of programmatic campaigns

Drive cross‑sells, upsells, and referrals via client relationships and professional network

Execute and optimize LinkedIn advertising campaigns, including ad copywriting, TAM development, and targeting to maximize ROI

What You Offer

2+ years experience at a performance/digital marketing agency supporting B2B clients

Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads

Understanding of different ad units within the LinkedIn platform such as conversation ads, document ads, CTV, and more

Proficiency in using advertising platforms and tools such as LinkedIn Campaign Manager, Zoominfo, 6Sense, and more

Strong understanding of paid principles, including keyword research, ad copywriting, bid management, and campaign optimization

Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms

Ability to drive results and measure via OCT

Experience with audience segmentation by tier, job title, etc.

Proven and measurable success with mid‑market or enterprise accounts

Ability to translate and articulate strategy and tell stories with data

Equal parts competitive and curious; you’re a true problem solver

You live on the cutting edge of the industry, always looking for opportunities to grow and share

Ability to organize, prioritize, and manage multiple projects simultaneously

You’re quality‑obsessed and have not lost your soul for advertising

Travel to visit clients approximately once per year, per client or as needed

What Success Looks Like

You embody our core values through every interaction, internally and externally

Effectively manage approximately five mid‑tier and enterprise accounts

Meet and exceed department‑level KPIs, such as client growth and goal attainment. Your core KPIs will be client NSMs (North Star Metrics) and client satisfaction scores

Build client trust and relationships that create consistent renewals

Cross‑sell services that align with client goals and objectives

Clearly communicate results with client point of contact and executives

Exhibit exceptional decision‑making in strategic direction for accounts

Benefits

Living wage at Abe; annual base salary range: $70,000–$80,000 USD for U.S. based positions

Medical, dental, vision plans, disability, and life insurance coverage for you and your family

Including a 100% employer‑paid plan for you and a 50% employer contribution for your dependents

Mental health: access to certified therapists through Spring Health, membership to Headspace

Physical health: physical therapy through Omada, fertility support through Carrott, virtual workouts via Aaptiv, complimentary One Medical membership for primary and virtual care

Time off: unlimited PTO (minimum 2 weeks), paid company holidays, birthday off, end‑of‑year recharge (closed December 24‑January 1), paid parental leave

Financial: Traditional and Roth 401(k) with a 3% company match

Bonus: annual bonus based on tenure, scaling over time

Work Environment Requirements As a remote‑first company, you’ll have the ability to work from anywhere in the U.S., with the option to enjoy our state‑of‑the‑art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role operates 100% virtually from your home office. Collaboration occurs primarily through Zoom, Slack, and other virtual tools. You must have a reliable laptop (PC or Mac) and internet access. The position requires extended periods of stationary work, reliable written and verbal communication, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre‑employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

Additional Information At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Seniority Level Mid‑Senior Level

Employment Type Full‑time

Job Function Marketing and Sales

Referrals increase your chances of interviewing at Abe by 2x.

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