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Morningstar

Senior Product Marketing Manager

Morningstar, Chicago, Illinois, United States

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This job is with Morningstar, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

A

bout the Company: Morningstar's mission is to empower investor success. The

Data and Research

team does this by creating products that help financial professionals and the investors they serve, achieve financial goals. The

Direct Platform

business is one of the largest

business unit

s

, with a large pre-existing user group - still prime for market and wallet share growth globally. For the

Data, Research and AI

part of the business, this means

delivering the data and research

that help financial professionals be more efficient, innovative, and connect with their clients in a more meaningful way.

The Role: We are

seeking

a strategic and results-driven Senior Product Marketing Manager to lead the go-to-market strategy, positioning, and demand generation for

our

Licensed Data

product

. This role is ideal for a marketer who thrives at the intersection of data, storytelling, and customer insight, and who can translate

product

innovation

into compelling value propositions. Reporting to the Director of Product Marketing for Data, Research and AI

, this individual will partner with Campaign Marketing, Corporate Marketing and the Product, Research,

Sales

and Client Service teams. This role offers an excellent opportunity to make

a real business

impact for Morningstar.

Position Location:

Chicago, IL (hybrid model with

mandatory 4

days per week in office)

Responsibilities Develop positioning, messaging, objection handling,

content

and sales tools that reflect the attributes and needs of key client segments & personas

. D

evelop ways to reach each segment with the right value proposition to

help qualify and differentiate offers.

Be ready and willing to dive into data driven initiatives that help define product marketing strategy

,

prioritization of projects, and

development of

persona-based assets.

This includes the use of sales dashboards

for a deep understanding of the part the business you cover

,

conducting market sizing,

leading win-loss analysis

and more.

Work with client-facing teams and subject-matter experts to ensure client-feedback, investment insights and responses to sales objections are considered in our client and outcome-focused marketing materials.

Craft and execute the go-to-market strategy for new product releases, including positioning, content development,

and sales enablement to deliver business growth, which includes

retaining

existing clients and attracting new clients.

Maintain and audit current portfolio of sales enablement and client-facing assets. Use findings to present a plan for on-going optimization as well as how to increase the engagement of sales teams

.

In alignment with the

campaign manager

, create compelling persona-based demand generation campaigns & campaign resources.

Partner with corporate and product marketing teams to

leverage

and extend thought leadership, research, and brand campaigns through our digital, event and media platforms.

Perform other duties as necessary

Qualifications Minimum of 5 years in a product marketing or management capacity - in the financial services industry

Bachelor's degree

Proven ability to communicate effectively, both verbally and in writing, to a wide variety of stakeholders at

different levels

, translating complex initiatives into materials and products that effectively communicate core values and goals.

Must have an operational ability to effectively perform at various levels of the business with a proven track-record of excellence in engaging and building relationships.

Organized, detail-oriented and capable of advancing projects simultaneously.

Must be a strong writer and communicator that brings the voice of the customer front and

center

to all marketing deliverables.

Nice to have Comfort with using data to make decisions, strong business acumen, and focus on metrics that drive revenue.

A team player's attitude with a high threshold for quality.

Empathy and the maturity to own and learn from challenges.

Exceptional prioritization skills within a dynamic environment.

Self-starter with a proven commitment to a test, learn, and iterate mindset

Compensation and Benefits At Morningstar we believe people are at their best when they are at their healthiest. That's why we champion your wellness through a wide-range of programs that support all stages of your personal and professional life. Here are some examples of the offerings we provide: Financial Health

75% 401k match up to 7% Stock Ownership Potential Company provided life insurance - 1x salary + commission

Physical Health

Comprehensive health benefits

(medical/dental/vision)

including potential premium discounts and company-provided HSA contributions (up to $500-$2,000 annually) for specific plans and coverages Additional medical Wellness Incentives - up to $300-$600 annual Company-provided long- and short-term

disability insurance

Emotional Health

Trust-Based Time Off 6-week Paid Sabbatical Program 6-Week Paid Family Caregiving Leave Competitive 8-24 Week Paid Parental Bonding Leave Adoption Assistance Leadership Coaching & Formal

Mentorship Opportunities Annual Education Stipend Tuition Reimbursement

Social Health

Charitable Matching Gifts program Dollars for Doers volunteer program Paid volunteering days 15+ Employee Resource & Affinity Groups

Total Cash Compensation Range $95,275.00 - 161,975.00 USD Annual

Inclusive of annual base salary and target incentive Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.

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