Resolute Digital, a Weber Shandwick Company
Senior Vice President, Earned Media Strategy
Resolute Digital, a Weber Shandwick Company, San Francisco, California, United States, 94199
Senior Vice President, Earned Media
The Weber Shandwick team is searching for a Senior Vice President, Earned Media to lead our North America Technology Earned Media and West Coast Earned Media teams while driving success for several high‑profile, fast‑growing clients across our Technology and Corporate Practices.
Role Overview: A highly collaborative, strategic thinker who thrives on shaping the future of earned media in the technology and corporate reputation space. The ideal candidate brings deep expertise in technology communications, corporate and brand reputation management, executive visibility, and earned media strategy.
Key Responsibilities
Strategic Leadership : Develop and champion best‑in‑class earned media strategies that position clients for success in highly competitive and evolving brand and corporate landscapes.
Media Expertise : Stay ahead of shifts in the media ecosystem, using your knowledge to craft proactive media strategies and identify opportunities to strengthen client narratives.
High‑Profile Client Support : Partner with key clients across technology and corporate sectors, providing senior‑level earned media counsel, strategic narrative development, and impactful storytelling recommendations.
Team Development : Manage and mentor a team of earned media professionals, creating opportunities for learning growth, fostering collaboration, and building a culture of innovation and excellence.
Cross‑Disciplinary Collaboration : Partner with integrated teams across influence, social, creative, and data/analytics to ensure media efforts are strategically aligned with broader business goals.
Thought Leadership : Serve as a media authority within Weber Shandwick and the broader industry, demonstrating expertise in media trends, data‑driven storytelling, and cultural intelligence.
Business Growth : Support new business initiatives for both the Technology and Corporate practices, leveraging earned media expertise to pitch and win incremental growth opportunities.
Business Acumen – align talent strategies to drive business goals
Client Service – client focus and ability to build trust and rapport across all levels
Proactivity – exhibit relentless pursuit for new and innovative talent strategies
Collaboration – build strong relationships at all levels across the organization
Conflict Resolution – possess sound judgment and savvy in navigating and resolving complex talent and organizational issues
Leadership – experience mentoring, managing, and growing teams
Strategic mindset – ability to uncover insights that translate into compelling and impactful earned‑media programs; anticipate and address critical talent gaps and needs
Strong media relationships – paired with a deep understanding of how to engage media in ways that drive standout client outcomes
Basic Qualifications
10+ years of experience. Agency experience preferred.
Experience leading projects from start to finish, working with integrated teams across various disciplines.
Proven track record of success in the technology sector, including corporate and brand reputation management, executive visibility, crisis communications, and proactive media relations.
Salary range: $160,000 – $235,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
Account Director, Earned Media Strategy The Weber Shandwick team is seeking an Account Director, Earned Media Strategy with exceptional earned strategy and media relations prowess to support Brand (range of CPG, Retail, Consumer Health and Food & Beverage) clients.
Responsibilities
Possesses superlative AP Style writing skills.
Builds and maintains excellent relationships with media.
Understands industry landscape/issues that may directly and indirectly impact a client.
Endlessly curious about our client’s business and their competitors.
CPG, Retail, Lifestyle, Consumer Health, F&B knowledge and curiosity.
Proactively and reactively crafts and tells compelling stories on behalf of clients.
Leads the development of and is responsible for the execution of earned and integrated media programs.
Develops strategies/plans and writes media materials.
Brings a client‑focused attitude that results in work being performed to the highest quality standards.
Counsels and interacts effectively with clients and leaders at client organizations.
Serves as key team member on client and inter‑agency teams.
Mentors, coaches and develops direct reports and more junior team members.
Cultivates and participates in new business opportunities and pitches.
Business Acumen – align talent strategies to drive business goals
Client Service – client focus and ability to build trust and rapport across all levels
Proactivity – exhibit relentless pursuit for new and innovative talent strategies
Collaboration – build strong relationships at all levels across the organization
Critical Thinking – ask probing questions; anticipate and address critical talent gaps and needs
Conflict Resolution – possess sound judgment and savvy in navigating and resolving complex talent and organizational issues.
Basic Qualifications
6–8 years of experience.
Experience leading projects from start to finish, working with integrated teams across various disciplines.
Earned strategy and media relations experience.
NYC Salary range: $100,000 – $130,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
Deputy Integrated Media Lead, North America Position Overview: As an Integrated Media Strategist, you will play a pivotal role in shaping and driving the integrated media strategy across our diverse portfolio of clients. You will design and oversee integration across earned media, social media, influencer marketing, and paid media.
Strategic Leadership
Collaborate with executive leadership to set the strategic direction for integrated media services within North America.
Lead cross‑functional teams across influencer, social and earned media. Including dedication to one or more anchor account(s) on complex, integrated assignments.
Collaborate with other departments and holding company partners to leverage cross‑functional expertise and deliver holistic integrated media strategies that align with client objectives and drive measurable results.
Stay abreast of industry trends and emerging technologies to ensure our media strategies remain cutting‑edge and effective.
Foster and maintain strong relationships with existing clients, ensuring their evolving needs are met and exceeded.
Manage and mentor a cross‑functional team of influencer, social and earned media specialists, fostering a culture of collaboration, innovation, and excellence.
Provide guidance and support to team members, encouraging professional growth and development.
Oversee resource allocation and project management to ensure efficient and effective delivery of services.
Qualifications
Bachelor’s degree in Marketing, Communications, or a related field; advanced degree preferred.
Minimum of 8+ years of experience in integrated media, with a proven track record of leadership.
Strong understanding of the media landscape, including earned media, social media, influencer marketing, and paid media.
Excellent communication and presentation skills, with the ability to influence and engage stakeholders at all levels.
Demonstrated ability to lead and inspire cross‑functional teams in a fast‑paced environment.
Strong analytical skills and experience with performance measurement and optimization.
Proven ability to develop and maintain strong client relationships.
NYC Salary range: $160,000 – $225,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
Senior Manager, Earned Media (Beauty & Lifestyle) We are seeking an enthusiastic and skilled Senior Manager, Earned Media with deep beauty expertise to join our Integrated Media team in New York.
Core Responsibilities
Lead Earned Media Efforts : Lead proactive and reactive media outreach to secure high‑impact coverage across top‑tier beauty, lifestyle, consumer, and trade publications, translating brand strategies into compelling earned storylines that break through with press and consumers.
Drive Day‑to‑Day Client Relations : Serve as a key day‑to‑day client contact for earned media, confidently presenting strategies, updates, and recommendations while fostering trust through clear, compelling communication.
Build & Maintain Editorial Relationships : Cultivate strong, ongoing relationships with editors, writers, producers, and emerging media voices – from traditional outlets to non‑traditional platforms like newsletters/Substacks, podcasts, and social channels.
Support Product & Campaign Launches : Develop and manage media strategies for major brand moments – from product & campaign launches and press trips to NYFW, stylist relations, red carpet partnerships, and seasonal storytelling.
Trend Spotting : Stay on top of emerging beauty, wellness, and pop culture trends; identify real‑time opportunities for clients to insert themselves into relevant conversations.
Press Material Development : Draft and edit compelling media materials, including press releases, pitches, messaging docs, and executive talking points.
Team Mentorship : Mentor junior staff, providing guidance on pitching, relationship‑building, and account management.
Evaluate Earned Impact : Distill insights and key learnings to optimize future earned strategies and demonstrate impact to clients.
Who You Are
A media connector with 5–7 years of PR experience and a strong network of beauty and lifestyle editors, writers, and creators.
A strategic storyteller who can connect brand goals to cultural moments in ways that feel authentic and fresh.
A beauty enthusiast – you’re genuinely excited about product innovation, artistry, and how beauty intersects with culture.
A collaborator who thrives in integrated environments and enjoys partnering with strategy, creative, influencer, and social teams to bring campaigns to life.
A doer and a mentor – someone who can both lead media efforts and develop junior teammates with clarity and empathy.
Basic Qualifications
5–7 years of PR or communications experience, agency or in‑house.
Bachelor’s Degree (preferably in Communications, Marketing, Journalism or related field).
Proven media relationships across beauty, lifestyle, and culture verticals.
Experience developing and executing integrated campaigns that incorporate influencer, content, and social extensions.
Ability to counsel clients on media relations activities and present plans in a convincing manner.
Excellent written and verbal communication skills.
Strong organizational and presentation skills; able to manage multiple priorities in a fast‑paced environment.
Familiarity with measurement and analytics tools (Muck Rack, Meltwater, Cision, etc.).
Working knowledge of and comfort executing new media forms (e.g. podcasts, Substack, etc.).
This is a hybrid role tied to our New York office. NYC Salary range: $85,000 – $100,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com.
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Role Overview: A highly collaborative, strategic thinker who thrives on shaping the future of earned media in the technology and corporate reputation space. The ideal candidate brings deep expertise in technology communications, corporate and brand reputation management, executive visibility, and earned media strategy.
Key Responsibilities
Strategic Leadership : Develop and champion best‑in‑class earned media strategies that position clients for success in highly competitive and evolving brand and corporate landscapes.
Media Expertise : Stay ahead of shifts in the media ecosystem, using your knowledge to craft proactive media strategies and identify opportunities to strengthen client narratives.
High‑Profile Client Support : Partner with key clients across technology and corporate sectors, providing senior‑level earned media counsel, strategic narrative development, and impactful storytelling recommendations.
Team Development : Manage and mentor a team of earned media professionals, creating opportunities for learning growth, fostering collaboration, and building a culture of innovation and excellence.
Cross‑Disciplinary Collaboration : Partner with integrated teams across influence, social, creative, and data/analytics to ensure media efforts are strategically aligned with broader business goals.
Thought Leadership : Serve as a media authority within Weber Shandwick and the broader industry, demonstrating expertise in media trends, data‑driven storytelling, and cultural intelligence.
Business Growth : Support new business initiatives for both the Technology and Corporate practices, leveraging earned media expertise to pitch and win incremental growth opportunities.
Business Acumen – align talent strategies to drive business goals
Client Service – client focus and ability to build trust and rapport across all levels
Proactivity – exhibit relentless pursuit for new and innovative talent strategies
Collaboration – build strong relationships at all levels across the organization
Conflict Resolution – possess sound judgment and savvy in navigating and resolving complex talent and organizational issues
Leadership – experience mentoring, managing, and growing teams
Strategic mindset – ability to uncover insights that translate into compelling and impactful earned‑media programs; anticipate and address critical talent gaps and needs
Strong media relationships – paired with a deep understanding of how to engage media in ways that drive standout client outcomes
Basic Qualifications
10+ years of experience. Agency experience preferred.
Experience leading projects from start to finish, working with integrated teams across various disciplines.
Proven track record of success in the technology sector, including corporate and brand reputation management, executive visibility, crisis communications, and proactive media relations.
Salary range: $160,000 – $235,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
Account Director, Earned Media Strategy The Weber Shandwick team is seeking an Account Director, Earned Media Strategy with exceptional earned strategy and media relations prowess to support Brand (range of CPG, Retail, Consumer Health and Food & Beverage) clients.
Responsibilities
Possesses superlative AP Style writing skills.
Builds and maintains excellent relationships with media.
Understands industry landscape/issues that may directly and indirectly impact a client.
Endlessly curious about our client’s business and their competitors.
CPG, Retail, Lifestyle, Consumer Health, F&B knowledge and curiosity.
Proactively and reactively crafts and tells compelling stories on behalf of clients.
Leads the development of and is responsible for the execution of earned and integrated media programs.
Develops strategies/plans and writes media materials.
Brings a client‑focused attitude that results in work being performed to the highest quality standards.
Counsels and interacts effectively with clients and leaders at client organizations.
Serves as key team member on client and inter‑agency teams.
Mentors, coaches and develops direct reports and more junior team members.
Cultivates and participates in new business opportunities and pitches.
Business Acumen – align talent strategies to drive business goals
Client Service – client focus and ability to build trust and rapport across all levels
Proactivity – exhibit relentless pursuit for new and innovative talent strategies
Collaboration – build strong relationships at all levels across the organization
Critical Thinking – ask probing questions; anticipate and address critical talent gaps and needs
Conflict Resolution – possess sound judgment and savvy in navigating and resolving complex talent and organizational issues.
Basic Qualifications
6–8 years of experience.
Experience leading projects from start to finish, working with integrated teams across various disciplines.
Earned strategy and media relations experience.
NYC Salary range: $100,000 – $130,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
Deputy Integrated Media Lead, North America Position Overview: As an Integrated Media Strategist, you will play a pivotal role in shaping and driving the integrated media strategy across our diverse portfolio of clients. You will design and oversee integration across earned media, social media, influencer marketing, and paid media.
Strategic Leadership
Collaborate with executive leadership to set the strategic direction for integrated media services within North America.
Lead cross‑functional teams across influencer, social and earned media. Including dedication to one or more anchor account(s) on complex, integrated assignments.
Collaborate with other departments and holding company partners to leverage cross‑functional expertise and deliver holistic integrated media strategies that align with client objectives and drive measurable results.
Stay abreast of industry trends and emerging technologies to ensure our media strategies remain cutting‑edge and effective.
Foster and maintain strong relationships with existing clients, ensuring their evolving needs are met and exceeded.
Manage and mentor a cross‑functional team of influencer, social and earned media specialists, fostering a culture of collaboration, innovation, and excellence.
Provide guidance and support to team members, encouraging professional growth and development.
Oversee resource allocation and project management to ensure efficient and effective delivery of services.
Qualifications
Bachelor’s degree in Marketing, Communications, or a related field; advanced degree preferred.
Minimum of 8+ years of experience in integrated media, with a proven track record of leadership.
Strong understanding of the media landscape, including earned media, social media, influencer marketing, and paid media.
Excellent communication and presentation skills, with the ability to influence and engage stakeholders at all levels.
Demonstrated ability to lead and inspire cross‑functional teams in a fast‑paced environment.
Strong analytical skills and experience with performance measurement and optimization.
Proven ability to develop and maintain strong client relationships.
NYC Salary range: $160,000 – $225,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
Senior Manager, Earned Media (Beauty & Lifestyle) We are seeking an enthusiastic and skilled Senior Manager, Earned Media with deep beauty expertise to join our Integrated Media team in New York.
Core Responsibilities
Lead Earned Media Efforts : Lead proactive and reactive media outreach to secure high‑impact coverage across top‑tier beauty, lifestyle, consumer, and trade publications, translating brand strategies into compelling earned storylines that break through with press and consumers.
Drive Day‑to‑Day Client Relations : Serve as a key day‑to‑day client contact for earned media, confidently presenting strategies, updates, and recommendations while fostering trust through clear, compelling communication.
Build & Maintain Editorial Relationships : Cultivate strong, ongoing relationships with editors, writers, producers, and emerging media voices – from traditional outlets to non‑traditional platforms like newsletters/Substacks, podcasts, and social channels.
Support Product & Campaign Launches : Develop and manage media strategies for major brand moments – from product & campaign launches and press trips to NYFW, stylist relations, red carpet partnerships, and seasonal storytelling.
Trend Spotting : Stay on top of emerging beauty, wellness, and pop culture trends; identify real‑time opportunities for clients to insert themselves into relevant conversations.
Press Material Development : Draft and edit compelling media materials, including press releases, pitches, messaging docs, and executive talking points.
Team Mentorship : Mentor junior staff, providing guidance on pitching, relationship‑building, and account management.
Evaluate Earned Impact : Distill insights and key learnings to optimize future earned strategies and demonstrate impact to clients.
Who You Are
A media connector with 5–7 years of PR experience and a strong network of beauty and lifestyle editors, writers, and creators.
A strategic storyteller who can connect brand goals to cultural moments in ways that feel authentic and fresh.
A beauty enthusiast – you’re genuinely excited about product innovation, artistry, and how beauty intersects with culture.
A collaborator who thrives in integrated environments and enjoys partnering with strategy, creative, influencer, and social teams to bring campaigns to life.
A doer and a mentor – someone who can both lead media efforts and develop junior teammates with clarity and empathy.
Basic Qualifications
5–7 years of PR or communications experience, agency or in‑house.
Bachelor’s Degree (preferably in Communications, Marketing, Journalism or related field).
Proven media relationships across beauty, lifestyle, and culture verticals.
Experience developing and executing integrated campaigns that incorporate influencer, content, and social extensions.
Ability to counsel clients on media relations activities and present plans in a convincing manner.
Excellent written and verbal communication skills.
Strong organizational and presentation skills; able to manage multiple priorities in a fast‑paced environment.
Familiarity with measurement and analytics tools (Muck Rack, Meltwater, Cision, etc.).
Working knowledge of and comfort executing new media forms (e.g. podcasts, Substack, etc.).
This is a hybrid role tied to our New York office. NYC Salary range: $85,000 – $100,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com.
#J-18808-Ljbffr