Five Guys
The External Communications Specialist plays a key role in shaping and amplifying the Five Guys' brand voice across media, digital, and external channels. This individual partners closely with the Communications Director, Internal Communications Specialist, the marketing team, and agency partners to drive PR and messaging initiatives that enhance brand visibility, credibility, and engagement.
Essential Duties and Responsibilities: • Support the execution of PR campaigns and external communications initiatives that align with the overall brand strategy. • Draft and distribute press releases, media pitches, and external content that strengthen the brand's reputation and reinforce consistent messaging. • Manage day-to-day media outreach and cultivate strong relationships with journalists, editors, and key stakeholders to ensure timely responses and proactive engagement. • Partner with the Communications Director to monitor coverage, analyze media performance, and prepare regular reports on PR and campaign results. • Contribute to brand storytelling initiatives, ensuring a cohesive tone and consistent voice across all public-facing communications. • Collaborate with the digital and marketing teams to develop and maintain website messaging, ensuring that all content reflects the brand's positioning, tone, and key messages. • Support updates to web content, press pages, and news sections to keep messaging current and aligned with ongoing campaigns and announcements.
Qualifications Guidelines: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education/Experience: • Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field. • 3+ years of experience in external communications, media relations, or public relations-preferably within the restaurant, hospitality, or consumer brands sector.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Essential Duties and Responsibilities: • Support the execution of PR campaigns and external communications initiatives that align with the overall brand strategy. • Draft and distribute press releases, media pitches, and external content that strengthen the brand's reputation and reinforce consistent messaging. • Manage day-to-day media outreach and cultivate strong relationships with journalists, editors, and key stakeholders to ensure timely responses and proactive engagement. • Partner with the Communications Director to monitor coverage, analyze media performance, and prepare regular reports on PR and campaign results. • Contribute to brand storytelling initiatives, ensuring a cohesive tone and consistent voice across all public-facing communications. • Collaborate with the digital and marketing teams to develop and maintain website messaging, ensuring that all content reflects the brand's positioning, tone, and key messages. • Support updates to web content, press pages, and news sections to keep messaging current and aligned with ongoing campaigns and announcements.
Qualifications Guidelines: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education/Experience: • Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field. • 3+ years of experience in external communications, media relations, or public relations-preferably within the restaurant, hospitality, or consumer brands sector.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.