Logo
Doss

Field Marketing Manager

Doss, San Francisco, California, United States, 94199

Save Job

Overview

At Doss, we’re building an AI-native ERP to unlock the next generation of automation. We re-wrote 50 years of legacy software so operators can move faster with fewer tools. It’s working—and now we’re scaling what’s working most: field. We’re hiring a Field Marketing Manager to

own and scale our entire field program —from national conferences to high-end experiential events. You’ll run point on strategy

and

logistics, partner with Demand Gen to pack the room, and prove ROI in pipeline created and accelerated. This is an in-person role in San Francisco with

~75% travel

across the U.S. Why This Role Matters

Field is a growth engine:

We 3×’d event-sourced pipeline last quarter by going hard on field. We’re doubling down

Up-market motion:

Executive-caliber experiences are key to breaking into larger accounts

Build the program:

You’ll take “what’s working” and turn it into a machine we can run every week, in multiple cities, then scale into a team

What You’ll Own

Program Strategy & Calendar:

Build a national calendar that blends major conferences with evergreen experiential programming. Prioritize by ICP, region, and forecast needs

End-to-End Execution:

Source venues/sponsorships, negotiate contracts, manage vendors, staff events, ship booths/assets, and run on‑site ops with military‑grade checklists

Demand & Attendance:

Partner with Demand Gen to fill the room—email, paid, partners, SDR sequences, exec invites, and personal outreach. Own show‑rate, no‑show recovery, and post‑event nurtures

Lead Capture & Routing:

Ensure flawless capture, enrichment, dedupe, and instant routing to SDR/AEs

Revenue Impact & Reporting:

Instrument everything. Track sourced/influenced pipeline, cost per meeting/opportunity, velocity, and win‑rate lift. Run tight post‑mortems and iterate

Budget & Vendors:

Manage a

$1-2M annual budget , optimize spend mix, and build a reliable vendor bench for venues, A/V, experiences, and fabrication

Cross‑Functional Orchestration:

Align with Sales, RevOps, and Product on targets, narratives, and staffing. Build executive‑ready briefing docs and mutual action plans for top accounts

Scale the Team:

Operate as a high‑output individual contributor now; help scope and hire additional field marketers/contractors as volume increases

What You’ll Do (First 90 Days)

Audit current events; standardize playbooks, runbooks, and QA checklists

Ship a quarterly field plan with

weekly

activations (conference or experience)

Stand up airtight measurement: dashboards for pipeline, CPL/CPO, and acceleration

Deliver 1–2 flagship dinners and 1 Ops Suite that convert to

booked meetings within 7 days

About You

Operator’s operator:

Ultra‑organized, detail‑obsessed, thrives on Gantt charts, runbooks, and timelines—and still brings creative flair

Demand‑minded:

You know attendance isn’t magic. You pull the levers (copy, offers, channels, partners) to get the right people in the room

Executive presence:

Comfortable hosting C‑suite and VP ops/supply chain audiences; you set the tone on site

Data‑driven:

Live in the numbers; you instrument, attribute, and defend ROI

High energy, road‑ready:

Love being on site 2–3 days a week; keep standards high while traveling

Team‑first, no‑ego:

You communicate crisply, take feedback, and make others better

Your Experience

4‑7 years

in B2B SaaS field marketing or event marketing with measurable pipeline impact

Owned national conference programs

and

executive experiential (dinners/suites/VIP)

Proven

$2M+

annual field budget ownership

Hands‑on with CRM/automation, enrichment, lead capture tools, and routing/SLAs

Bonus: experience supporting enterprise, up‑market motions; partner co‑marketing; booth design/fabrication

How We Operate

Go and See:

Build intuition at the source—on the floor, in the suite, at the dinner

Reality is Malleable:

We don’t wait for perfect; we ship, learn, and scale

Excellence is Mundane:

Checklists and cadence beat heroics

Everyone is Technical:

We use data and automation everywhere

Compensation

The salary range for this role is

$140K–$170K base

+ equity. All compensation packages include equity because we believe employees building Doss deserve ownership. Salary and equity offered will be determined by several factors, including job‑related skills, experience, and relevant education or training. Benefits

Premium medical, dental, and vision insurance

Unlimited PTO + mandatory US holidays

401(k), immediate eligibility (non‑matching)

Wellness, commuter, and equipment stipends

Premier SF office with snacks/drinks; lunch catered 4×/week

Relocation support available

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or veteran status.

#J-18808-Ljbffr