Confidential
Head of Marketing
About the Company Globally recognized provider of ocean-related media & technology services IndustryInternet TypePrivately Held Founded1985
Employees51-200 Funding$26-$50 million
Categories
InternetB2C
Specialties
live streaming hd camssurf reporting and forecastingmarine weather forecastingand offshore fishing
About the Role The Company is seeking a Head of Marketing to spearhead the development and execution of strategies that enhance subscriber growth, retention, and brand strength. The successful candidate will be responsible for leading a high-performing marketing team, collaborating with cross-functional partners, and ensuring that all marketing efforts are in line with the company's mission and values. Key responsibilities include elevating the brand through consistent messaging and storytelling, optimizing the subscription funnel, and managing various acquisition and retention channels. The role demands a leader with a strong background in consumer subscription marketing, product-led growth, and a proven track record in scaling multi-channel campaigns.
This role requires a strategic thinker with a hands-on approach, capable of balancing big-picture vision with detailed execution. The ideal candidate will have at least 8 years' experience in consumer marketing, particularly within a subscription business, and a deep understanding of growth marketing, funnel optimization, and growth loops. Strong leadership, communication, and cross-functional collaboration skills are essential, as is the ability to operate in a fast-paced, dynamic environment. A creative sensibility, a passion for the ocean or related verticals, and experience in international markets or consumer tech, sports, lifestyle, or media are also valued. The Head of Marketing will be expected to define and track key performance indicators, leverage data and insights for continuous improvement, and present clear and actionable reports to the executive team.
Travel PercentLess than 10% Functions
Marketing
About the Company Globally recognized provider of ocean-related media & technology services IndustryInternet TypePrivately Held Founded1985
Employees51-200 Funding$26-$50 million
Categories
InternetB2C
Specialties
live streaming hd camssurf reporting and forecastingmarine weather forecastingand offshore fishing
About the Role The Company is seeking a Head of Marketing to spearhead the development and execution of strategies that enhance subscriber growth, retention, and brand strength. The successful candidate will be responsible for leading a high-performing marketing team, collaborating with cross-functional partners, and ensuring that all marketing efforts are in line with the company's mission and values. Key responsibilities include elevating the brand through consistent messaging and storytelling, optimizing the subscription funnel, and managing various acquisition and retention channels. The role demands a leader with a strong background in consumer subscription marketing, product-led growth, and a proven track record in scaling multi-channel campaigns.
This role requires a strategic thinker with a hands-on approach, capable of balancing big-picture vision with detailed execution. The ideal candidate will have at least 8 years' experience in consumer marketing, particularly within a subscription business, and a deep understanding of growth marketing, funnel optimization, and growth loops. Strong leadership, communication, and cross-functional collaboration skills are essential, as is the ability to operate in a fast-paced, dynamic environment. A creative sensibility, a passion for the ocean or related verticals, and experience in international markets or consumer tech, sports, lifestyle, or media are also valued. The Head of Marketing will be expected to define and track key performance indicators, leverage data and insights for continuous improvement, and present clear and actionable reports to the executive team.
Travel PercentLess than 10% Functions
Marketing