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Bank of Oak Ridge

Marketing Coordinator

Bank of Oak Ridge, Oak Ridge, North Carolina, United States, 27310

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Description

Marketing Operations

Marketing Platforms:

Maintain and update marketing platforms, including the bank website, email marketing systems, on-hold messages, digital displays, digital banking platforms, online reputation platform, digital profiles and social media accounts, and others as appropriate.

Marketing Processes:

Support and implement key marketing processes, such as online reputation, marketing vendor partnerships, and branded merchandise and apparel, and others as appropriate.

Communication & Design:

Help draft and prepare communications, including emails, marketing materials, and operational signage. This may require basic design, such as formatting and resizing logos or imagery.

Campaign Lists & Performance:

Manage campaign list segmentation, scheduling, and performance tracking across multiple digital channels.

Digital Systems & Upgrades:

Act as marketing point person for bank-wide digital systems and platforms. Support ongoing digital upgrades.

General Support:

Provide general marketing, administrative, executive and bank-wide assistance, as requested. This may include coordination, event set-up or take-down, distribution of materials, visiting branch locations and other activities.

Business Development Support & Sales Enablement

Sponsorship & Community Engagement:

Maintain and strengthen the sponsorship process to connect with appropriate community organizations.

External Events:

Plan, manage, or support external events hosted by the bank, ensuring alignment with marketing and sales objectives.

Sales Campaigns:

Coordinate campaigns that support sales growth and broaden visibility in the community.

Business Line Support:

Provide lines of business with tools, resources, and coordination to support sales initiatives.

Sales Materials:

Develop or maintain sales enablement materials, such as one-pagers and client-facing guides.

Requirements

Minimum education level of high school diploma or equivalent.

Bachelor's Degree is preferred.

At least 2-3 years of Marketing experience.

Proficient in Microsoft Office Suite. (Excel, PowerPoint, Word and Outlook)

Experience in design tools such as Canva and/or Adobe Suite preferred.

Strong communication & interpersonal skills.

Positive, can-do attitude with a desire to help others.

Keen attention to detail and strong organizational skills.

Tech-forward and customer-oriented mindset.

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