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Argyll Infotech Enterprise Pvt Ltd

Marketing Cloud Developer

Argyll Infotech Enterprise Pvt Ltd, Baltimore, Maryland, United States, 21276

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Position Title Marketing Cloud Developer

Company Argyll Infotech Enterprise Pvt Ltd

Location Maryland, USA

Pay Range $60.00/yr – $60.00/yr (actual pay based on skills & experience).

Responsibilities

Partner with the Product Owner to translate business requirements into technical solutions and communicate objectives.

Design, build, test, and send email campaigns using SFMC’s Email Studio, Content Builder, and Journey Builder.

Configure nurture program functionality and extend capabilities as requested.

Segment and analyze Salesforce and other prospect databases to target campaigns and provide recommendations.

Implement tracking on all marketing‑automation tactics and produce reports highlighting opportunities for improvement.

Perform QA testing of emails, campaigns, landing pages, and data to ensure on‑time delivery.

Assist with SFMC data hygiene, system maintenance, list imports, and troubleshooting requests.

Provide guidance on customer journey design and communication best practices.

Build and maintain automated campaigns that nurture prospects through email, landing page, list segmentation, and scoring.

Develop dashboards and reports to communicate campaign effectiveness and translate metrics into actionable insights.

Support Salesforce and Marketing Cloud data integrations, including Mulesoft with LMS – D2L and SIS – PeopleSoftCampus, and AWS – RedShift.

Document solution and architecture decisions; assist in monthly feature releases.

Minimum Qualifications

Bachelor’s Degree in a related field or equivalent work experience.

Ability to operate in a complex, rapidly changing environment while meeting tight timelines and budgets.

Creativity and out‑of‑the‑box thinking for email‑channel solutions.

Strong understanding of email‑campaign management methodologies, coding, importing data, validating, optimizing, segmentation, testing, deployment, tracking, reporting, and monitoring.

Extensive experience creating responsive multi‑channel campaigns in Journey Builder.

Deep knowledge of email marketing best practices, inbox‑deliverability, and CAN‑SPAM laws.

Understanding of CRM concepts and email‑communication best practices.

Basic knowledge of SQL queries / API concepts is a plus.

Proficiency in Adobe Creative Suite is a plus.

Strong problem‑solving skills and ability to work independently on routine assignments.

Excellent oral and written communication skills.

Strong organizational skills and ability to multi‑task efficiently.

Ability to collaborate in cross‑functional teams with a solution‑focused, positive mindset.

Team‑player with proven record of enabling repeatable processes and driving quality improvements.

Experience

Minimum 3 years (preferably 5) of experience in Salesforce Marketing Cloud/ExactTarget with a track record of exceeding performance goals.

Experience creating automated or drip marketing campaigns and managing end‑user requirements and documentation.

Proficiency with Email Studio, Journey Builder, Data Extension, Automation Studio, Trigger Sends, Content Builder, and Contact Builder.

Experience developing email templates and dynamic content using HTML and AMPscript.

Experience building responsive emails and testing rendering across devices (Litmus, Return Path).

Experience creating user‑initiated and triggered automations such as Data Extract, Filter, Import/Transfer, Refresh Group, Query, Wait, and Send Email in Automation Studio.

Experience with Data Extensions and SQL queries is a plus.

Experience optimizing campaigns through A/B and multivariate testing.

Front‑end development skills: HTML, CSS, JavaScript, jQuery, AngularJS.

Extensive experience on Landing Pages and Microsites.

Experience with email reporting, tracking, and benchmarking using analytics tools (Google Analytics required).

Preferred certifications: Salesforce Certified Marketing Cloud Consultant OR Salesforce Certified Marketing Cloud Email Specialist.

Seniority Level Associate

Employment Type Contract

Job Function Engineering and Information Technology

Industries Software Development

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