Nexstar Media Group
Position Summary
KX News is seeking a digital news leader and innovator to grow our audience and direct the creation of local news content across digital, mobile, CTV, and social media platforms. As Executive Producer, Digital Content, you'll work with the News Director to oversee daily editorial decisions while setting strategic goals for our digital future.
Position Responsibilities
Manage the digital content team in news and programming; lead strategy to grow digital and streaming audiences
Serve as the voice of innovation in the newsroom and inspire others to follow your lead
Develop workflows that deliver content 24/7 across current and future platforms, with storytelling optimized for each screen
Drive growth for our streaming platform, KXNEWS+, by enforcing best practices for content and user experience
Champion vertical short‑form video as a reporting tool for our mobile app
Write headlines that grow our audience and engagement
Analyze data and metrics to inform editorial decisions and create accountability for results
Partner with the General Manager, News Director, and station leaders on cohesive cross‑platform strategy
Oversee all social media presence, including Facebook, X, Instagram, YouTube, and emerging platforms
Teach, coach, and mentor content teams in writing best practices and SEO
Hold digital employees accountable to KX News and Nexstar ethical and editorial standards
Monitor and catalog court cases, tracking suspect information for ongoing crime and justice coverage
Curate and manage the website homepage and app content throughout the day to ensure freshness and relevance
Lead digital breaking news coverage, coordinating rapid response across all platforms
Manage push notification strategy to drive engagement without overwhelming audiences
Coordinate live streaming coverage of breaking news, press conferences, and special events
Ensure accuracy and verify all digital content before publication
Monitor competitor coverage and industry trends to identify opportunities
Develop and maintain editorial calendars for planned digital content and special projects
Respond to and engage with audience comments and feedback on digital platforms
Performs other duties as assigned
Skill/ Experience Requirements
Bachelor's degree in journalism, communications, or equivalent experience
At least 2 years of digital news leadership experience
Solid journalistic judgment with emphasis on accurate, fair, and unique local content
Excellent writing skills
Deep understanding of SEO best practices for articles, images, and video
Experience analyzing audience data and identifying behavioral trends (Google Analytics knowledge a plus)
Knowledge of content management systems, news production systems, and social newsgathering tools
Strong organizational, leadership, and communication skills
Ability to maintain a positive work environment through active team participation and cooperation with co-workers in all departments
Receptive to feedback and committed to continuous improvement
Familiarity with North Dakota and/or a reason to relocate here is a plus
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Position Responsibilities
Manage the digital content team in news and programming; lead strategy to grow digital and streaming audiences
Serve as the voice of innovation in the newsroom and inspire others to follow your lead
Develop workflows that deliver content 24/7 across current and future platforms, with storytelling optimized for each screen
Drive growth for our streaming platform, KXNEWS+, by enforcing best practices for content and user experience
Champion vertical short‑form video as a reporting tool for our mobile app
Write headlines that grow our audience and engagement
Analyze data and metrics to inform editorial decisions and create accountability for results
Partner with the General Manager, News Director, and station leaders on cohesive cross‑platform strategy
Oversee all social media presence, including Facebook, X, Instagram, YouTube, and emerging platforms
Teach, coach, and mentor content teams in writing best practices and SEO
Hold digital employees accountable to KX News and Nexstar ethical and editorial standards
Monitor and catalog court cases, tracking suspect information for ongoing crime and justice coverage
Curate and manage the website homepage and app content throughout the day to ensure freshness and relevance
Lead digital breaking news coverage, coordinating rapid response across all platforms
Manage push notification strategy to drive engagement without overwhelming audiences
Coordinate live streaming coverage of breaking news, press conferences, and special events
Ensure accuracy and verify all digital content before publication
Monitor competitor coverage and industry trends to identify opportunities
Develop and maintain editorial calendars for planned digital content and special projects
Respond to and engage with audience comments and feedback on digital platforms
Performs other duties as assigned
Skill/ Experience Requirements
Bachelor's degree in journalism, communications, or equivalent experience
At least 2 years of digital news leadership experience
Solid journalistic judgment with emphasis on accurate, fair, and unique local content
Excellent writing skills
Deep understanding of SEO best practices for articles, images, and video
Experience analyzing audience data and identifying behavioral trends (Google Analytics knowledge a plus)
Knowledge of content management systems, news production systems, and social newsgathering tools
Strong organizational, leadership, and communication skills
Ability to maintain a positive work environment through active team participation and cooperation with co-workers in all departments
Receptive to feedback and committed to continuous improvement
Familiarity with North Dakota and/or a reason to relocate here is a plus
#J-18808-Ljbffr