CraneWerks Inc.
Role Summary
CraneWerks is seeking a full‑time Marketing Coordinator to grow and maintain our market presence through strategic, cross‑channel marketing efforts. The role supports the development of digital and print materials, manages brand consistency across all platforms, assists with campaigns, and provides creative and administrative support for marketing and sales initiatives.
Location Location:
Morristown, IN (Onsite)
Employment Type:
Full‑Time
Qualifications
2+ years in a relevant field or comparable professional experience (Required)
Proficiency in Adobe InDesign, Photoshop, and Illustrator (Required)
Portfolio showcasing past work (Required)
Proficient in Microsoft Office (Required)
Bachelor’s degree in Marketing, Communications, or Design (Preferred)
Skills and Tools
Experience working with CRM systems (Required)
Familiarity with WordPress, ClickUp, Constant Contact, and Canva – tools currently used at CraneWerks (Preferred)
Strong copywriting, design, and analytical skills
Ability to manage multiple projects and adapt to feedback
Working knowledge of tracking analytics and SEO
Industrial or B2B marketing experience is a plus
Key Responsibilities
Campaigns & Strategy
Support development, analysis, and execution of multi‑channel marketing campaigns.
Generate leads and support sales growth through targeted marketing efforts.
Content Creation
Create and maintain engaging content for social media, email, and web platforms.
Capture and edit photos and videos for marketing materials.
Write, proof, and edit content for newsletters, blogs, and promotional materials.
Collaborate with cross‑departmental teams to bring creative ideas to life.
Materials & Merchandising
Manage inventory and fulfillment of promotional materials, ensuring timely restocking and delivery.
Oversee print and digital production for brochures, flyers, apparel, and related materials.
Events & Outreach
Assist in planning and coordinating company events, trainings, and promotions.
Support event logistics, communications, and post‑event follow‑up.
Web & Analytics
Maintain and enhance the company’s WordPress websites.
Monitor and improve SEO, PPC, and SEM performance.
Track analytics, web traffic, and campaign data to guide decisions.
Administrative Support
Support online store transactions and reporting.
Maintain accurate contact lists and segmentation in Constant Contact.
Assist with lead generation and CRM management.
Additional Information For more information: https://www.cranewerks.com/careers/marketing-coordinator/
Referrals increase your chances of interviewing at CraneWerks Inc. by 2x.
Seniority Level
Entry level
Employment Type
Full‑time
Job Function
Marketing and Sales
Manufacturing
#J-18808-Ljbffr
Location Location:
Morristown, IN (Onsite)
Employment Type:
Full‑Time
Qualifications
2+ years in a relevant field or comparable professional experience (Required)
Proficiency in Adobe InDesign, Photoshop, and Illustrator (Required)
Portfolio showcasing past work (Required)
Proficient in Microsoft Office (Required)
Bachelor’s degree in Marketing, Communications, or Design (Preferred)
Skills and Tools
Experience working with CRM systems (Required)
Familiarity with WordPress, ClickUp, Constant Contact, and Canva – tools currently used at CraneWerks (Preferred)
Strong copywriting, design, and analytical skills
Ability to manage multiple projects and adapt to feedback
Working knowledge of tracking analytics and SEO
Industrial or B2B marketing experience is a plus
Key Responsibilities
Campaigns & Strategy
Support development, analysis, and execution of multi‑channel marketing campaigns.
Generate leads and support sales growth through targeted marketing efforts.
Content Creation
Create and maintain engaging content for social media, email, and web platforms.
Capture and edit photos and videos for marketing materials.
Write, proof, and edit content for newsletters, blogs, and promotional materials.
Collaborate with cross‑departmental teams to bring creative ideas to life.
Materials & Merchandising
Manage inventory and fulfillment of promotional materials, ensuring timely restocking and delivery.
Oversee print and digital production for brochures, flyers, apparel, and related materials.
Events & Outreach
Assist in planning and coordinating company events, trainings, and promotions.
Support event logistics, communications, and post‑event follow‑up.
Web & Analytics
Maintain and enhance the company’s WordPress websites.
Monitor and improve SEO, PPC, and SEM performance.
Track analytics, web traffic, and campaign data to guide decisions.
Administrative Support
Support online store transactions and reporting.
Maintain accurate contact lists and segmentation in Constant Contact.
Assist with lead generation and CRM management.
Additional Information For more information: https://www.cranewerks.com/careers/marketing-coordinator/
Referrals increase your chances of interviewing at CraneWerks Inc. by 2x.
Seniority Level
Entry level
Employment Type
Full‑time
Job Function
Marketing and Sales
Manufacturing
#J-18808-Ljbffr