Head of Content Marketing and Product Marketing - remote Job at Mixpanel in San

Mixpanel is an event analytics platform for builders who need answers from their data at their fingertipsno SQL required. When everyone in the organization can see and learn from the impact of their work on product, marketing, and company revenue metrics, they are poised to make better decisions. Over 9,000 paid customers, including companies like Netflix, Pinterest, Sweetgreen, and Samsara, use Mixpanel to understand their customers and measure progress. Our commitment is to provide the most comprehensive and reliable analytics platform accessible and trusted by all. We're looking for an experienced Head of Product Marketing to lead our Global PMM function shaping how the world understands and adopts Mixpanel. You'll drive the positioning, messaging, and go-to-market strategy for our core platform and future innovations. Youll partner with our Executive Team, Marketing, Product, Sales, and Customer Success, to fuel growth, launch new capabilities, and elevate our voice in the market with customers, prospects, and industry analysts. The PMM team has a direct hand in shaping how customers experience our product and how the market experiences our brand. Youll help drive the next wave of growth for a product that 29,000 teams around the world rely on to move faster and smarter. Develop and execute go-to-market strategies and launches, including end-to-end planning, execution, and creation of marketing content to generate awareness and educate internally and externally. Own the keynote and sessions at our annual US, EMEA, and APAC MXP events. Run the win/ loss program for Enterprise accounts - share company-wide each quarter Go deep on competitive intelligence to inform product strategy, shape the roadmap, and enable GTM teams with clear differentiation and positioning to drive internal alignment, customer success, and deal conversion. Partner with our Enablement teams to equip Marketing, Sales, and CS with compelling assets, pitch decks, competitive battlecards, product demos, and value-based narratives that drive effective customer conversations to close. Collaborate with global Marketing teams on integrated campaigns that drive new business and expansion pipeline. Support the teams with research, insights, campaign assets, and speaking engagements. Nurture trusted relationships with key Industry Analysts to continuously demonstrate Mixpanels thought leadership, competitive advantage, customer success, innovation, and product execution. Collaborate with Marketing Ops to train and optimize our AI SDRs Experiment with AI tools and platforms to drive innovation and efficiency within the Product Marketing team. 15 years of product marketing experience in B2B SaaS, including 5+ years in people management. ~ Experience across both PLG (product-led growth) and sales-led growth within digital analytics. ~ Deep customer focus, with empathy for users and a sharp understanding of the B2B buyer journey, consistently translating insights into positioning and GTM strategy. ~ A passion for storytelling, connecting product capabilities to customer value through compelling narratives. ~ A collaborative mindset, with experience working cross-functionally across Product, Sales, CS, and Marketing. ~ Expertise in marketing technical products to product managers, developers, analysts, and/or data engineers. ~ Bonus Points For ~ The amount listed below is the total target cash compensation (TTCC) and includes base compensation and variable compensation in the form of either a company bonus or commissions. In addition to the cash compensation provided, this position is also eligible for equity consideration and other benefits including medical, vision, and dental insurance coverage. Our salary ranges are determined by role and level and are benchmarked to the SF Bay Area Technology data cut released by Radford, a global compensation database. Comprehensive Medical, Vision, and Dental Care Generous Vacation Policy & Additional Company Holidays Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break Were an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Weve immersed ourselves in our Culture and Values as our guiding principles for the impact we want to have and the future we are building. We tackle decisions with rigor and judgment - combining data, experience and collective wisdom to drive powerful outcomes. Champion the Customer: We seek to deeply understand our customers needs, ensuring their success is our north star. Were a leader in analytics with over 9,000 customers and $277M raised from prominent investors: like Andreessen-Horowitz, Sequoia, YC, and, most recently, Bain Capital. Mixpanels pioneering event-based data analytics platform offers a powerful yet simple solution for companies to understand user behaviors and easily track overarching company success metrics. Choosing to work at Mixpanel means youll be helping the worlds most innovative companies learn from their data so they can make better decisions. Mixpanel is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Weve immersed ourselves in our Culture and Values as our guiding principles for the impact we want to have and the future we are building. indicates a required field Phone Phone * LinkedIn Profile Website H-1B status)? * Please acknowledge that you\'ve read and understand Mixpanel\'s Recruitment Privacy Policy * At Mixpanel, we value belonging and believe in fostering an environment where diversity can thrive.