Monday Talent is hiring: Manager, Brand & Influencer - High Growth Lifestyle Bra

Our client is looking for a visionary brand and influencer leader to define and build a culturally resonant wellness brand from the ground up. Backed by a significant seed round and led by experienced founders, this is a rare opportunity to shape the identity, creative direction, and community presence of a company poised to disrupt the preventative health and longevity space.

This hands‑on leadership role offers the chance to own brand strategy end‑to‑end — evolving voice and identity, driving storytelling across channels, and scaling a high‑impact influencer and ambassador ecosystem. You’ll translate product innovation and wellness insights into compelling narratives, campaigns, and creator partnerships that spark relevance, affinity, and conversion.

The Role

• Own and evolve the brand’s strategy, identity, voice, and positioning across all touchpoints.
• Build and lead a high‑performing brand and influencer team, including internal talent and external agency partners.
• Develop and scale a robust influencer and ambassador program spanning micro, mid‑tier, and marquee creators.
• Craft breakthrough brand campaigns, product storytelling, and creative direction across paid, earned, and organic channels.
• Oversee owned content channels including social, email, and web, ensuring consistent, high‑quality creative output.
• Partner cross‑functionally with digital, CX, and product teams to ensure cohesive customer journeys and experiences.
• Build and maintain relationships with creators, tastemakers, cultural connectors, and earned media partners.
• Leverage data to validate brand investments and adapt strategy in real time.

The Ideal Candidate

• 4+ years of brand and influencer marketing experience within high‑growth consumer brands.
• Proven track record building culturally relevant, creatively sophisticated brands from strategy to execution.
• Deep understanding of the creator economy and how brands build community, cultural relevance, and digital‑first storytelling.
• Experience managing creative teams, agencies, and campaign development from concept through launch.
• Thrives in an in‑office, fast‑paced environment with a high sense of ownership, creativity, and executional excellence.
• Brings a fresh, modern POV on what makes a brand culturally relevant today.

Title: Manager, Brand & Influencer

Workplace Type / Location: In‑Office, New York, NY

Salary: $100K

At Monday Talent, we understand that not everyone has had the same opportunities to gain experience and develop their skills. We're committed to changing that. We partner with organizations that understand the importance of building diverse, equitable, and inclusive workplaces. If you are passionate about your work and eager to learn, we encourage you to apply even if you don't meet all the requirements listed in the job description.

Click ‘Easy Apply’ to be considered for this opportunity, or share this job posting with a friend

who may be interested — you could be eligible for our referral reward program!