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Elsevier

Lifecycle & Retention Marketing Lead (SaaS Subscriptions)

Elsevier, New York, New York, United States

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A global information and analytics leader is seeking a Customer Lifecycle & Retention Marketing Manager to enhance user engagement and retention for their portfolio. The role involves developing and managing lifecycle marketing programs, optimizing messaging flows, and collaborating across various teams. Ideal candidates should have experience with CRM marketing, be proficient in tools like Braze, and be data-driven. This position offers comprehensive benefits and the ability to impact researchers worldwide. #J-18808-Ljbffr