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SalaryGuide

Senior Global Marketing Manager

SalaryGuide, Franklin, New Jersey, us, 07416

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Responsibilities

Develop and implement marketing and product strategies to drive innovation and growth, including analyzing market and customer insights, identifying new product opportunities, optimizing the portfolio, launching new products, managing product lifecycles, and forecasting pricing strategies.

Define and implement product strategy, multi-generational product roadmaps, development priorities, and release planning.

Develop and implement worldwide marketing plans, encompassing clinical studies, advertising, promotions, sales tools, public relations, public policy, and seminars.

Develop a global sales and marketing plan that defines market development, marketing activities, promotions strategies, and related objectives.

Develop competitive strategies through competitive intelligence and market analysis.

Support new product development as the marketing core team member, accountable for completing respective marketing deliverables.

Effectively partner and collaborate with regional marketing, sales, R&D, Clinical Scientific Affairs, Business Development, and other functions to ensure comprehensive marketing and product strategy execution.

Requirements

Bachelor's degree in business, science, marketing, or healthcare is required

3 years of experience in marketing required

5 years of work experience required

Experience in new product development and product launch is preferred

Travel required (25%)

Preferred

MBA with a concentration in marketing, strategy, or finance is preferred

Healthcare industry experience (Medical Device, Diagnostic or Life Science Industry) is highly preferred

Benefits

Annual Bonus

Standard LTI

Medical coverage

Health Savings Accounts

Flexible Spending Accounts

Dental coverage

Vision coverage

Hospital Care Insurance

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