Scenthound
Part-Time Marketing Coordinator - Field & Digital Growth
Scenthound, Forsyth, Georgia, United States, 31029
Benefits:
Flexible schedule
Health insurance
Opportunity for advancement
Location:
Atlanta North Metro (Chastain, Brookhaven, North Druid Hills, Dunwoody, Sandy Springs, Johns Creek, South Forsyth, Suwanee + nearby areas)
Schedule:
18-23 hours per week
Pay:
$15-$18 per hour , based on experience
Reports To:
Ownership / Senior Leadership
Travel:
Local only (reliable transportation required)
About Scenthound
Scenthound is a fast-growing dog wellness franchise focused on keeping dogs clean, healthy, and happy. We operate multiple locations across North Atlanta and are continuing to scale. We combine strong digital marketing with community-based brand growth.
About the Role
We are hiring a high-energy, outgoing Marketing Coordinator to own local field marketing, community outreach, and digital marketing performance oversight across our six locations.
This role is a hybrid position that includes:
In-person community marketing and events Digital marketing performance tracking Direct ownership of our relationship with our digital marketing agency,
Hibu You will not be running ads day-to-day-but you will own performance, ROI accountability, and alignment between field marketing and digital campaigns.
This is a high-visibility growth role with direct access to ownership and future advancement potential.
Key Responsibilities:
Community Outreach & Field Marketing
Spend approximately 3 hours per week per location in the field Build partnerships with:
Apartments & HOAs Schools & churches Local businesses Veterinarians & pet-related partners
Represent Scenthound at:
Local events, pop-ups, and brand activations ~10 events per year across 6 locations
Coordinate local promotions and in-store marketing support Digital Marketing Oversight & Agency Management
Own the relationship with our digital marketing agency (Hibu) Attend twice-monthly performance calls Monitor performance across:
Google Ads Facebook & Instagram Local SEO Website performance
Track and understand:
Cost per lead (CPL) Conversion rates Location-level performance
Provide feedback and direction to ensure marketing dollars drive ROI Performance Tracking & Reporting
Track lead sources, event results, and conversions Deliver:
Simple weekly updates Monthly marketing ROI summaries
Help leadership clearly understand: What's working, what's not, and what to adjust next Brand Consistency & Growth Strategy
Ensure consistent messaging across:
Digital advertising Community outreach In-store promotions
Contribute new ideas for:
Growth campaigns Partnerships Local promotions
Help build a repeatable local marketing playbook as the brand scales Ideal Candidate
Extremely outgoing and confident Comfortable walking into businesses and starting conversations Organized, reliable, and self-motivated Comfortable reviewing basic marketing performance data Strong communication skills Reliable transportation for local travel Preferred Experience (Not Required)
Community or field marketing Marketing coordination Event marketing Brand ambassador work Exposure to Facebook or Google Ads reporting Why This Role Is Unique
Direct access to ownership and leadership Real ownership of marketing performance Mix of strategy + execution Clear growth path into a future Director of Marketing role Compensation & Schedule
$15-$18 per hour 18-23 hours per week Flexible schedule Some evenings and weekends for events
Compensation: $15.00 - $18.00 per hour
Atlanta North Metro (Chastain, Brookhaven, North Druid Hills, Dunwoody, Sandy Springs, Johns Creek, South Forsyth, Suwanee + nearby areas)
Schedule:
18-23 hours per week
Pay:
$15-$18 per hour , based on experience
Reports To:
Ownership / Senior Leadership
Travel:
Local only (reliable transportation required)
About Scenthound
Scenthound is a fast-growing dog wellness franchise focused on keeping dogs clean, healthy, and happy. We operate multiple locations across North Atlanta and are continuing to scale. We combine strong digital marketing with community-based brand growth.
About the Role
We are hiring a high-energy, outgoing Marketing Coordinator to own local field marketing, community outreach, and digital marketing performance oversight across our six locations.
This role is a hybrid position that includes:
In-person community marketing and events Digital marketing performance tracking Direct ownership of our relationship with our digital marketing agency,
Hibu You will not be running ads day-to-day-but you will own performance, ROI accountability, and alignment between field marketing and digital campaigns.
This is a high-visibility growth role with direct access to ownership and future advancement potential.
Key Responsibilities:
Community Outreach & Field Marketing
Spend approximately 3 hours per week per location in the field Build partnerships with:
Apartments & HOAs Schools & churches Local businesses Veterinarians & pet-related partners
Represent Scenthound at:
Local events, pop-ups, and brand activations ~10 events per year across 6 locations
Coordinate local promotions and in-store marketing support Digital Marketing Oversight & Agency Management
Own the relationship with our digital marketing agency (Hibu) Attend twice-monthly performance calls Monitor performance across:
Google Ads Facebook & Instagram Local SEO Website performance
Track and understand:
Cost per lead (CPL) Conversion rates Location-level performance
Provide feedback and direction to ensure marketing dollars drive ROI Performance Tracking & Reporting
Track lead sources, event results, and conversions Deliver:
Simple weekly updates Monthly marketing ROI summaries
Help leadership clearly understand: What's working, what's not, and what to adjust next Brand Consistency & Growth Strategy
Ensure consistent messaging across:
Digital advertising Community outreach In-store promotions
Contribute new ideas for:
Growth campaigns Partnerships Local promotions
Help build a repeatable local marketing playbook as the brand scales Ideal Candidate
Extremely outgoing and confident Comfortable walking into businesses and starting conversations Organized, reliable, and self-motivated Comfortable reviewing basic marketing performance data Strong communication skills Reliable transportation for local travel Preferred Experience (Not Required)
Community or field marketing Marketing coordination Event marketing Brand ambassador work Exposure to Facebook or Google Ads reporting Why This Role Is Unique
Direct access to ownership and leadership Real ownership of marketing performance Mix of strategy + execution Clear growth path into a future Director of Marketing role Compensation & Schedule
$15-$18 per hour 18-23 hours per week Flexible schedule Some evenings and weekends for events
Compensation: $15.00 - $18.00 per hour