Group Product Manager, Offsite Ads Job at Uber Advertising in New York

About The Role Uber Ads is one of Uber's fastest-growing businesses, contributing directly to the company's profitability and customer engagement. As the Head of Offsite Ads (Group Product Manager), you will lead the 0→1 development of new advertising products that enable Uber's enterprise and SMB advertisers to run campaigns off the Uber platform—reaching consumers on third-party websites, apps, and other digital channels. This role offers a unique opportunity to build a net-new programmatic advertising business from the ground up. You will define the vision and strategy for Uber's off-platform ads, leveraging Uber's first-party data and insights to help advertisers connect with our audience across the open internet while delivering closed-loop measurement and ROI on ad spend. We are looking for a deeply technical product leader with strong business acumen and proven leadership skills to drive this initiative. What You’ll Do Define the Offsite Ads Strategy: Develop and communicate a compelling product vision and long-term roadmap for Uber's off-platform advertising solutions, aligning with Uber Ads' overall strategy and growth objectives. Distill this vision into clear goals that excite cross-functional partners and executive leadership. Lead 0→1 Product Development: Drive end-to-end development of new programmatic advertising capabilities, including building or integrating a demand-side platform (DSP) and other offsite ad technologies to enable advertisers to buy ads across third-party sites and channels using Uber's data. Pilot innovative ad formats and targeting methods, then scale those that deliver strong results. Cross-Functional Collaboration: Work with Engineering, Data Science, Design, Sales, Partnerships, and Operations to build and launch offsite ad products, leading complex projects in a technical domain to ensure alignment and timely delivery. Advertiser Success & Growth: Champion enterprise and SMB advertiser needs in product design. Develop self-serve tools and intuitive workflows for businesses of all sizes to create off-platform campaigns. Partner with Uber's Ads sales and account teams to drive adoption and improve product-market fit. Data-Driven Optimization: Establish key product KPIs (e.g., reach, CTR, conversion lift) and use data-driven experimentation to optimize performance. Implement closed-loop measurement by connecting ad exposure to downstream outcomes and iterate to maximize advertiser ROI and user value. Industry Partnership and Compliance: Identify and integrate with strategic partners (ad exchanges, supply-side platforms, retail media networks) to extend Uber's offsite inventory and ensure privacy compliance and data security. Team Leadership: Hire, mentor, and lead a team of product managers and analysts. Coordinate with other Uber Ads product leaders to create a unified, omnichannel ads platform for clients. Basic Qualifications 8+ years of product management experience delivering tech products end-to-end and scaling them to adoption; 2+ years of people management. Bachelor’s degree. Deep Ad Tech & Programmatic Advertising expertise, including hands-on experience with DSPs, real-time bidding, audience targeting, and measurement/attribution. Familiarity with offsite advertising ecosystems is essential. Technical acumen with the ability to discuss architecture, APIs, data pipelines, and algorithms with engineering teams. STEM/Computer Science degree or equivalent experience preferred. Strategic leadership and execution: ability to set bold visions and drive multi-quarter initiatives, including building new businesses beyond features. Analytical and data-driven: proficiency with product analytics, experimentation (A/B testing, KPI definition), and SQL or data tools to inform decisions. Collaboration & communication: strong ability to influence cross-functional teams and executive stakeholders, with clear messaging for both technical and non-technical audiences. Preferred Qualifications Domain knowledge in advertising product management or retail media/ads platforms; familiarity with major advertising verticals (e.g., CPG). For New York, NY-based roles: The base salary range for this role is USD$252,000 per year to USD$280,000 per year. For all US locations, you are eligible to participate in Uber's bonus program and may be offered equity and other compensation. Details are provided at https://www.uber.com/careers/benefits. #J-18808-Ljbffr