Web Content Specialist Job at Ken Garff Automotive Group in Salt Lake City

Web Content Specialist page is loaded## Web Content Specialistlocations: Garff Enterprises Corporate Office - Salt Lake City, UTtime type: Full timeposted on: Posted Todayjob requisition id: R0040963We are looking for a **Web Content Specialist** to assist the Ken Garff Automotive group maintain and optimize our dealership websites and web-based marketing strategy. This role will be responsible for creating an exceptional user experience for our customers as they search for a new vehicle on our digital showrooms. You will work closely with regional marketing teams to coordinate marketing objectives and web projects.**DUTIES AND RESPONSIBILITIES:*** Maintain dealership websites with accurate inventory, pricing, specials and content* Work closely with website platforms Dealer Inspire, and Dealer.com* Work closely with inventory providers to ensure accurate inventory and pricing models* Work closely with Regional Marketing Managers to update monthly offers and content* Create custom landing pages* QC websites for UI/UX optimization* Manage support requests* Communicate changes and timelines for web support help* Identify opportunities for site improved performance* Update Google Tag Manager and publish new tags* Manage Google Analytics account and ensure data is reporting accurately* Analyze heatmaps for customer engagement opportunities**Job qualifications*** 1-2+ years in web content management* Google Analytics experience* Google Tag Manager experience* HTML and CSS experience (preferred)* Automotive marketing experience (preferred)* Bachelor’s degree in Marketing, Communications, Digital Media, or related field.Live Ken Garff values of R.I.G.H.T Respect, Integrity, Growth, Humility, Teamwork #J-18808-Ljbffr